Wisconsin Staffing is hiring: Retail Media Strategist in Milwaukee

Accenture Song Retail Media Strategist

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.

Our Optimization Services team, part of Commerce practice, connects brands and consumers across all channels. Leveraging a full suite of omnichannel capabilities, we drive revenue and efficiency for brands through both retail and direct-to-consumer (DTC) channels. Backed by data, fueled by insights, and brought to life through world-class sales and operations, creative, digital, and patented technology, we build and execute strategies that acquire customers, create immersive experiences, and scale brands.

You're a go-getter with strong digital, organizational, and leadership qualities. You're an expert at problem solving and never back down from a challenge! You know how to develop/manage relationships and believe in being memorable. You know what it takes to collaborate effectively between clients and internal teams ensuring flawless campaign execution in the retail space.

The Work

As a Retail Media Strategist you will be responsible for planning, implementing, and managing retail media campaigns for client portfolios, and ensuring these campaigns exceed client KPIs/objectives within approved budgets. You are a self-starter with a proven track record of managing projects with both large and small companies alike. The ideal candidate for this role is a problem solver, articulate, and has a proven ability to lead strategic planning initiatives in the fast-moving retail industry.

Creating comprehensive retail channel plans and media proposals that address client marketing goals and objectives

Translate research, insight, and client vision into actionable media objectives and strategies

Plan and manage retail media campaigns to engage and convert consumers in alignment with campaign objectives and benchmark KPI's

Oversee completion of consistent assignments including, but not limited to, media plan creation, RMN communication/meetings, RFP responses, third-party vendor communication/meetings, client communication/meetings, planning exercises, and reporting and analytics generation

Create presentations that deliver quality insight (both internally and externally) and clearly articulate ideas that drive growth

Work collaboratively with the Creative, Paid Media, Account, Business Development, Data, and other internal cross-functional teams

Analyze ongoing historical performance data and compile analytics reports for clients to deliver deeper actionable insights

Become a subject matter expert on Accenture's ad tech and retail media offerings, as well as the individual capabilities of assigned retailer media networks

Keep up to date on the latest digital media, retail media, digital commerce, and digital advertising trends

In-platform retail media expertise is a plus

Other job duties as assigned

Some travel required

Here's What You Need

Minimum 4 years experience in Retail Media Strategy within digital marketing / media agencies

Industry recognized retail media accreditations e.g. Walmart Connect Academy

Excellent verbal, written, presentation and interpersonal skills

Strong organizational and project management skills

Previous retail media experience, with a focus on strategy, planning and best-in-class execution

Action-orientated, with a high degree of attention to detail

Strong decision-making skills, based on client data and industry knowledge

Team champion, excelling in a multi-disciplinary environment

Entrepreneurial spirit and ability to think creatively to overcome complex challenges

Passion for growth, treating our client's business as your own

Compensation

Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired as set forth below.

Role Location Annual Salary Range

California $63,800 to $205,800

Cleveland $59,100 to $164,600

Colorado $63,800 to $177,800

District of Columbia $68,000 to $189,300

Illinois $59,100 to $177,800

Maryland $63,800 to $177,800

Massachusetts $63,800 to $189,300

Minnesota $63,800 to $177,800

New York/New Jersey $59,100 to $205,800

Washington $68,000 to $189,300

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.