Packaging and Sales Graphic Designer

Packaging And Sales Graphics Designer

Established in 2017, tru fru rapidly ascended the "permissible indulgence" space as a Utah-based company selling one-of-a-kind "better for you" hyper-chilled and hyper-dried real fruit immersed in premium chocolate to retail outlets nationwide. Winning most innovative new product in 2019 and 2022 in the sweets and snacks categories and climbing the fruit-based snack industry chart at an astounding growth rate, tru fru joined the Mars family of brands in February 2023. We are on a mission to build a legacy with truly remarkable people who can create something special for generations to come!

As the packaging and sales graphics designer at tru fru, you will play a critical production-focused role in bringing our brand to life across packaging, retail, and sales channels. You will support the frozen and freeze-dried portfolios, ensuring every file that leaves our team is accurate, on-brand, and production-ready. You will collaborate closely with brand, sales, operations, and external partners to execute packaging, sales enablement tools, and technical artwork at the highest level of quality.

What you will do:

• Execute packaging concepts for frozen and ambient portfolios from ideation through final production.
• Ensure accuracy of claims, nutritionals, ingredient statements, dyelines, and regulatory/compliance content.
• Partner with randd, operations, and qa to confirm technical accuracy at every stage of development.
• Prepare, release, and manage print- and production-ready files, ensuring adherence to timelines, technical specifications, quality standards, and printer requirements.
• Troubleshoot production issues, including color management and printer feedback, to ensure successful execution.
• Adapt master artwork for size variations, multi-sku systems, and retailer-specific requirements.
• Manage packaging partner and agency relationships to ensure smooth handoffs, version control, and execution.
• Adapt and extend agency-developed creative into production-ready and retailer-specific files.
• Maintain and evolve the master brand design system, ensuring consistent application of typography, color, photography, and brand architecture across all touchpoints.
• Collaborate with other designers to uphold brand standards and visual consistency.
• Create sales enablement assets-including sell-in decks, sell sheets, planogram mockups, displays, shippers, and retailer presentation materials-to support launches and buyer meetings.
• Maintain organized templates, packaging archives, and content libraries.
• Implement efficient systems for versioning, naming conventions, file structure, and cross-team asset access.

What you'll bring to tru fru:

• A production-minded designer with exceptional attention to detail.
• Ability to work quickly and accurately in a fast-paced, high-growth environment.
• Comfort collaborating with diverse partners (rom sales to randd to external printers).
• Ownership mentality and strong problem-solving abilities.
• 5-7+ years' experience in packaging design, production art, or cpg graphics.
• Expertise in adobe illustrator, photoshop, and indesign.
• Experience preparing mechanicals, working with dyelines, and managing printer feedback.
• Strong...

At tr fr we are committed to an inclusive workplace where diversity in all its forms is championed. TR FR is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.