Public Relations Account Executive Job at StudioBeauty in New York

Base pay range
$45,000.00/yr - $55,000.00/yr

Basic Function: Overseeing and executing day to day communications efforts on behalf of Studio Wellness clients. Develop original, out-of-the-box ideas to promote brands and brand strategies with major focus on securing editorial coverage across print, digital media, podcast, broadcast, and new media opportunities. Additionally, your job is to oversee and manage the team’s designated intern, product sendouts, and mailers.

Strategic planning and execution of assignments for achieving client goals

Demonstrate existing contacts and relationships with editorial press in the health, wellness and consumer lifestyle sectors (additional vertical experience a plus)

Build positive professional relationships with media as well as clients

Pitching stories and composing media releases, to secure: Business features, Brand features and news, Trend stories, Profile pieces and Product features

Orchestrating PR tactics for each client alongside company timelines and industry calendars: 1:1 Press Meetings, Mailers, Events, Press Releases, Pitches, Awards submissions (category-specific and brand-focused), Affiliate Partnerships and Influencer Relations

Provide managerial support and delegation to assigned intern: Implementing and evolving processes and new procedures, Product sendouts and mailers, Inventories and Press clippings and media monitoring

Maintaining daily communication with clients and media contacts

Managing client events (planning and execution)

Compiling weekly / monthly status reports and submitting to clients

Creating strategic and focused target media lists and maintaining master media list

Qualifications:

Enthusiast for all things health and wellness related; have a pulse on the cultural landscape

At least 1-2 years of experience in health/wellness-specific communications

Passionate, engaged, self-motivated, strategic thinker with a proven ability to work well under pressure and autonomously in health/wellness communications

Action-oriented, resourceful, and creative thinker who has a strong eye for detail

Has excellent writing skills and professional communication etiquette

Has exceptional interpersonal skills

Ability to multitask efficiently with strong organizational skills and able to manage multiple personalities is a must

Ability to manage several clients and meet their needs

Proficient in MS Word, Excel, PowerPoint, Outlook, and Google applications

Familiarity with Muckrack and Creator IQ is preferred

Seniority level
Associate

Employment type
Full-time

Job function
Public Relations

Industries
Public Relations and Communications Services

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In Summary: Overseeing and executing communications efforts on behalf of Studio Wellness clients . Develop original, out-of-the-box ideas to promote brands and brand strategies with major focus on securing editorial coverage across print, digital media, podcast, broadcast, and new media opportunities .

En Español: Función básica: Supervisar y ejecutar los esfuerzos diarios de comunicación en nombre de los clientes de Studio Wellness. Desarrollar ideas originales, fuera de la caja para promover marcas y estrategias de marca con un enfoque principal en asegurar cobertura editorial a través de medios impresos, digitales, podcasts, radiodifusión y nuevas oportunidades mediáticas. Además, su trabajo es supervisar y gestionar los internos designados del equipo de Outlook, envíos de productos y mensajeros. Planificación estratégica y ejecución de tareas para lograr objetivos del cliente Demostrar contactos existentes y relaciones con la prensa editorial en los sectores de salud, bienestar y estilo de vida del consumidor (experiencia vertical adicional más) Construir relaciones profesionales positivas con los medios de comunicación así como con clientes Publicando historias y componiendo publicaciones mediáticas, para asegurar: funciones comerciales, características de marca y noticias, historias de tendencias, piezas de perfil y características del producto Orquestrar tácticas PR para cada cliente junto a las cronogramas de la empresa y calendarios de la industria: 1:18-Meetings of Press, Mailers, Events, Press Releases, Pitches, Premios presentaciones (categorías-específicas y marcas enfocadas), Relaciones Afiliadas Aliancias Eticales y Servicios Públicos Los empleadores deben tener habilidades de manejo e implementación de datos personales y servicios sociales Oportunidad de gestión de varios tipos de asuntos relacionados con el uso de información personal y la atención al público Encomprendientes tienen una gran capacidad para gestionar sus aplicaciones de manera eficiente, crear un conocimiento de todos los días de comunicación y de negocios y de alta calidad;