Brooklinen is hiring: Senior Associate, Influencer Marketing in New York

Job Title Senior Associate, Influencer Marketing at Brooklinen Location Manhattan, NY (hybrid – 2 days in office, 3 days remote) Overview At Brooklinen, we’re building the future of comfort — thoughtfully, ambitiously, and with intention — nurturing our customers, our team, and the work that helps us grow thoughtfully. What You’ll Do Manage the day-to-day execution of influencer campaigns, including outreach, briefing, content tracking, and performance reporting Source, evaluate, and secure talent that aligns with Brooklinen’s brand values, audience, and campaign goals Negotiate rates and manage contracts, ensuring all deliverables, timelines, and usage rights are clearly documented Oversee timeline management, content reviews, messaging alignment, and approvals to ensure high-quality, on-brand storytelling, serving as a key point of contact for external and internal partners throughout the campaign lifecycle Use and refine existing workflows, databases, and platforms to maintain accurate tracking—including deliverable status, custom links, discount codes, and invoices Manage the execution of the affiliate influencer strategy across platforms including LTK, ShopMy, and emerging channels Analyze campaign performance across both awareness and conversion metrics, and contribute to reporting with insights and recommendations Collaborate cross-functionally to repurpose influencer content across channels and drive amplification opportunities Support broader influencer and brand activations, including events, product seeding, mailers, collaborations, seasonal/product-based research, and other experiential moments Requirements 3+ years of experience in influencer marketing, PR, or partnerships (relevant full‑time internships count!) Proven success in managing influencer programs end-to-end—including sourcing, negotiating, briefing, tracking, and reporting Strong communication and relationship‑building skills, with experience managing both external and internal partners Highly organized, detail oriented, and comfortable owning multiple initiatives at once in a fast‑paced environment Confidence in analyzing performance data and translating metrics into actionable takeaways A proactive, solutions‑oriented mindset with the ability to anticipate needs and take initiative Passion for influencer marketing, brand storytelling, and staying ahead of social trends Work Style Lead with warmth and clarity — communicating thoughtfully and treating every partner with respect. Work intentionally — focusing on what matters most, without unnecessary complexity or noise. Bring a steady, grounded presence — especially when navigating ambiguity or change. Value partnership over ego — collaborating openly and listening with curiosity. Balance strategy with execution — able to zoom out for context and zoom in when details matter. Act with ownership — following through, taking pride in quality, and caring about the outcome. Stay open and adaptable — learning continuously and embracing iteration. Contribute to a supportive, inclusive environment — helping others succeed and elevating the team around them. Compensation & Benefits Base salary range: $71K–$80K Health Benefits Up to 100% coverage for employee‑only medical, dental, and vision Fertility & Family Support Support for all family‑building journeys, including a lifetime benefit of up to $20,000 through Carrot (with a $10,000 annual cap) Retirement Savings 401K with a 4% company match Commuter Benefits Pre‑tax savings to support your daily commute Product Perks 40% employee discount 25% friends & family discount Seasonal product allowance Wellness Support Free One Medical membership Free Talkspace membership $1,000 annually through Joon to support mental, physical, and lifestyle well‑being Parental Leave 14 fully paid weeks for all new parents Time Off 20 vacation days annually (25 days after 5 years) Year‑round Summer Fridays with a 3 pm close Sabbatical One fully paid month at your five‑year anniversary Hybrid Work Two in‑office days weekly during core days (Tues–Thurs) Additional in‑office days welcome — our space is designed for connection and ease Remote Flexibility Remote Thanksgiving week Remote last week of December Up to four additional remote weeks per year with manager approval Equity Competitive equity grants — because the future we build is shared Why Join Us? Care: for each other, our customers, and the work we invest in Clarity: communicating openly and respectfully Collaboration: supporting one another generously and working without ego Balance: working with focus and intention, not chaos or burnout Growth: learning continuously and building better together About Brooklinen Brooklinen was founded in 2014 with a simple belief: that comfort can bring happiness. Today, we’re one of the largest soft‑goods brands in the U.S., designing for real life and real homes with products that pair elevated quality and accessible pricing. Our assortment — from sheets and towels to thoughtful additions for the modern bedroom — has earned over 100,000 5‑star reviews and recognition from Architectural Digest, Good Housekeeping, Wirecutter, and more. We’re growing thoughtfully, evolving intentionally, and committed to creating a home for people who care deeply about their craft — and each other. Note for Recruiting Agencies We oversee hiring internally and kindly ask that agencies refrain from sending unsolicited resumes. Recruiting Process Initial Zoom Screen: Manager, People Programs & HRBP First Round: Influencer Marketing Manager Second Round: Part 1: Senior Manager, Influencer Marketing Part 2: Project Review with Influencer Marketing Manager Final Round: Director of Recruiting Head of Brand Marketing #J-18808-Ljbffr