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Different Technologies Pty Ltd.

REGIONAL SALES DIRECTOR (TEXAS/CENTRAL)

Different Technologies Pty Ltd., Granite Heights, Wisconsin, United States

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The Regional Sales Director will own sales performance and distribution growth across an assigned region. This role is responsible for developing and executing regional sales strategies, managing distributor and retail chain relationships, and driving key account authorizations and in store execution. You will partner closely with Strategy, Sales, and Marketing teams to track performance, optimize product placement, and support continued growth of Happy Dad Hard Seltzer and Tea.

Responsibilities

Develop and execute regional sales strategies to achieve volume, revenue, and distribution goals

Lead, coach, and develop Area Managers, Territory Managers and sales representatives within the territory

Manage distributor relationships, including planning, performance reviews, forecasting, and execution of sales initiatives

Drive execution of national and regional promotions, pricing programs, and brand initiatives

Identify new market opportunities, key accounts, and channel growth strategies (on-premise, off-premise, chains, independents)

Analyze sales data, depletion trends, and market conditions to adjust strategy and improve performance

Collaborate cross-functionally with Marketing, Trade Marketing, Finance, and Operations teams

Oversee regional budgets, forecasting, and expense management

Ensure compliance with alcohol beverage laws, company policies, and ethical standards

Represent the company at industry events, distributor meetings, and key customer presentations

Requirements

10+ years of sales experience in the alcohol beverage industry, with at least 3–5 years in a leadership role

Strong knowledge of the three-tier distribution system

Proven track record of driving revenue growth and managing distributor performance

Experience across multiple channels (on-premise, off-premise, chain, independent)

Excellent leadership, communication, and negotiation skills

Strong analytical and forecasting capabilities

Ability to travel extensively within the assigned region

Strategic thinker with strong execution capabilities

Hands‑on leadership style with the ability to motivate and develop teams

Results‑driven and data‑focused decision maker

Strong relationship‑builder with distributors and key accounts

Passion for the alcohol beverage industry and brand building

Job Type Full‑time, Remote

Pay $150,000 - $180,000

Benefits

PTO

Health Insurance

Dental Insurance

Vision Insurance

401(k) Plans

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