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United Skates of America

Email Marketing and Marketing Coordinator

United Skates of America, Seaford, New York, United States, 11783

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Benefits

401(k)

Company parties

Dental insurance

Employee discounts

Health insurance

Paid time off

Parental leave

Training & development

Vision insurance

Wellness resources

Email Marketing & Marketing Coordinator (Mailchimp-Focused | Multi-Location Brands)

Location & Schedule Remote | Full-Time | Monday–Friday, ~45–50 hours per week (hours may increase during peak seasons) Salary: $44,000 annually

About the Role We are seeking an experienced Email Marketing / Marketing Operations Coordinator with strong Mailchimp expertise to manage and optimize email marketing for a multi-location family entertainment brand.

This is a hands-on, execution-focused role combining email campaign delivery, Mailchimp structure and automation, and performance reporting. You will work closely with senior marketing leadership to ensure email marketing is organized, scalable, accurate, and measurable across all locations.

Key Responsibilities

Email Marketing & Mailchimp Ownership (70–80%)

Own execution and optimization of email marketing in Mailchimp

Configure and maintain Mailchimp architecture for multiple locations, audiences, campaigns, and automations

Build, schedule, test, QA, and deploy event, seasonal, and recurring campaigns

Manage segmentation using audiences, tags, groups, and automations

Maintain a master email calendar (Google Sheets)

Coordinate email timing with paid Facebook/Instagram campaigns

Ensure accuracy across all campaigns (links, dates, locations, ticket URLs)

Identify opportunities to improve deliverability, organization, and efficiency

Reporting & Marketing Operations (20–30%)

Monitor and report on email performance and engagement trends

Deliver clear weekly and monthly performance summaries

Pull and summarize data from Meta, website, and ticketing platforms

Identify trends, issues, and optimization opportunities

Ensure leadership has visibility into performance and results

Marketing Operations Support

Manage Google Business listings (events, seasonal updates, hours)

Publish and pin event-related social posts aligned with email campaigns (execution only — no content creation required)

Update website event schedules and special events

Spot-check ticket links and elevate issues promptly

Required Skills & Experience

2+ years of hands-on Mailchimp experience

Experience with segmentation, automations, and reporting

Event-based or promotional email marketing experience

Strong organizational skills and attention to detail

Comfortable managing multiple timelines across locations

Proficient in Google Sheets and performance reporting

Clear written and verbal communication

Nice to Have

Experience with multi-location, franchise, or retail brands

Familiarity with Google Analytics or cross-channel reporting

Experience supporting ticketing or conversion-based campaigns

Basic CMS experience (WordPress or similar)

Compensation, Benefits & Perks

Annual Salary: $44,000

Paid Time Off (PTO): Vacation, sick time, and paid holidays

Health Benefits: Medical, dental, and vision coverage

Wellness Program: Company-supported wellness initiatives focused on employee health and well-being

Corporate Perks Employee Discount Program: Access to discounts on travel, entertainment, shopping, and everyday services

Voluntary Benefits: Optional supplemental benefits available to employees

Remote Work: Fully remote position

Career Growth: Opportunities to grow within a multi-location organization

Team Culture: Supportive, collaborative, and fast-paced environment

What Success Looks Like

Mailchimp is structured and scalable across locations

Email campaigns are accurate, timely, and consistently executed

Reporting is clear, reliable, and delivered on schedule

Performance insights drive ongoing optimization

Leadership has confidence in execution and reporting

Working Style Expectations

Comfortable working from shared calendars, SOPs, and templates

Proactive communication around priorities and risks

Ownership mindset with strong follow-through

Collaborative approach with leadership and local teams

Why Join Us You’ll have meaningful ownership over email marketing execution, Mailchimp structure, and performance reporting for a growing, multi-location brand. This role offers hands-on impact, visibility, and the opportunity to help shape scalable marketing operations.

This is a remote position.

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