Gray Local Media, Inc
MEDIA EXECUTIVE (SPANISH) - WHNS
Gray Local Media, Inc, Greenville, Texas, United States, 75402
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top‑rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of U.S. television households. The portfolio includes 77 markets with the top‑rated television station and 100 markets with the first and/or second‑highest‑rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV households. Gray also owns Gray Digital Media, a full‑service digital agency, as well as video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WHNS Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. We own and operate television stations and leading digital properties in 113 markets that reach roughly 36 percent of U.S. households. This portfolio includes 80 markets with the top‑rated station and 100 markets with the first or second highest‑rated station. Gray’s footprint also includes the largest Telemundo Affiliate Station Group, consisting of 43 markets, and video program companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as Assembly Atlanta and Third Rail Studios.
Job Summary We are seeking a well‑qualified, enthusiastic, and goal‑driven Spanish Media Sales Specialist for Telemundo South Carolina. The role is based in Greenville, SC, and represents Telemundo South Carolina and its Spanish digital properties throughout the Greenville‑Spartanburg‑Asheville‑Anderson (GSAA) DMA. The specialist will maximize television, digital, and OTT revenue by selling to local businesses, organizations, agencies, and major clients in the region.
Responsibilities
Deep knowledge of Hispanic culture, market, audience consumption, and media ad sales.
Serve as a Hispanic media expert for the station and conduct joint sales calls with station AEs.
Build and maintain trusted relationships with local and regional agencies and community organizations.
Operate effectively in a fast‑paced environment, managing multiple challenges simultaneously.
Collaborate with Telemundo’s National Sales Offices and Gray’s corporate Spanish Media Sales leader.
Achieve all monthly and quarterly budgets/KPIs set by sales management.
Cultivate and maintain an active list of accounts while developing and closing new business prospects for Telemundo South Carolina, digital, and OTT advertising sales.
Focus on new business development for yourself and assist station AEs.
Develop and maintain excellent relationships with clients and agencies by identifying clients’ advertising needs and delivering customized solutions.
Create sales and marketing sponsorship/promotion plans, literature, and advertising proposals for clients.
Communicate effectively with sales management to ensure accurate tracking reports of pending deals, forecasts, advertisers, contacts, and prospect lists.
Work with internal departments to manage account stewardship throughout the sales cycle.
Prepare weekly, monthly, and annual sales activity reports and keep the client database up to date, recording all activities, transactions, and communications while maintaining an accurate forecast.
Attend sales meetings, training sessions, client meetings, and promotions.
Understand and communicate the resources, products, and capabilities of all Telemundo assets.
Bring a high energy level, ambition, intensity, and long‑term perspective to help build something genuinely significant over time.
Develop/maintain strong relationships with direct clients and major agencies, establishing a track record of strong partnerships with local, national, and digital sales teams to ensure the sales cycle is well‑planned and executed with alignment around strategies and tactics.
Maintain collections to keep bad debt to an absolute minimum.
Be a hands‑on leader, initiative taker, resourceful, and identify opportunities for product/process improvement with significant revenue potential.
Qualifications
Valid driver’s license, safe driving record, and insurance.
Willingness to undergo a pre‑employment background investigation.
Legal authorization to work in the United States.
Minimum age 18 years or older.
Disclaimer: The above statements are intended to describe the general nature and level of work performed by people assigned to this classification. They are not an exhaustive list of all responsibilities, duties, and skills required of personnel in this role. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
Gray Media provides equal employment opportunities (EEO) to all employees and applicants. In addition to federal law requirements, Gray Media complies with applicable state and local nondiscrimination laws in every location where it has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Additional Info Apply by visiting https://gray.tv/careers#currentopenings. For current employees interested in this position, apply through the Gray‑TV UltiPro self‑service portal.
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About WHNS Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. We own and operate television stations and leading digital properties in 113 markets that reach roughly 36 percent of U.S. households. This portfolio includes 80 markets with the top‑rated station and 100 markets with the first or second highest‑rated station. Gray’s footprint also includes the largest Telemundo Affiliate Station Group, consisting of 43 markets, and video program companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as Assembly Atlanta and Third Rail Studios.
Job Summary We are seeking a well‑qualified, enthusiastic, and goal‑driven Spanish Media Sales Specialist for Telemundo South Carolina. The role is based in Greenville, SC, and represents Telemundo South Carolina and its Spanish digital properties throughout the Greenville‑Spartanburg‑Asheville‑Anderson (GSAA) DMA. The specialist will maximize television, digital, and OTT revenue by selling to local businesses, organizations, agencies, and major clients in the region.
Responsibilities
Deep knowledge of Hispanic culture, market, audience consumption, and media ad sales.
Serve as a Hispanic media expert for the station and conduct joint sales calls with station AEs.
Build and maintain trusted relationships with local and regional agencies and community organizations.
Operate effectively in a fast‑paced environment, managing multiple challenges simultaneously.
Collaborate with Telemundo’s National Sales Offices and Gray’s corporate Spanish Media Sales leader.
Achieve all monthly and quarterly budgets/KPIs set by sales management.
Cultivate and maintain an active list of accounts while developing and closing new business prospects for Telemundo South Carolina, digital, and OTT advertising sales.
Focus on new business development for yourself and assist station AEs.
Develop and maintain excellent relationships with clients and agencies by identifying clients’ advertising needs and delivering customized solutions.
Create sales and marketing sponsorship/promotion plans, literature, and advertising proposals for clients.
Communicate effectively with sales management to ensure accurate tracking reports of pending deals, forecasts, advertisers, contacts, and prospect lists.
Work with internal departments to manage account stewardship throughout the sales cycle.
Prepare weekly, monthly, and annual sales activity reports and keep the client database up to date, recording all activities, transactions, and communications while maintaining an accurate forecast.
Attend sales meetings, training sessions, client meetings, and promotions.
Understand and communicate the resources, products, and capabilities of all Telemundo assets.
Bring a high energy level, ambition, intensity, and long‑term perspective to help build something genuinely significant over time.
Develop/maintain strong relationships with direct clients and major agencies, establishing a track record of strong partnerships with local, national, and digital sales teams to ensure the sales cycle is well‑planned and executed with alignment around strategies and tactics.
Maintain collections to keep bad debt to an absolute minimum.
Be a hands‑on leader, initiative taker, resourceful, and identify opportunities for product/process improvement with significant revenue potential.
Qualifications
Valid driver’s license, safe driving record, and insurance.
Willingness to undergo a pre‑employment background investigation.
Legal authorization to work in the United States.
Minimum age 18 years or older.
Disclaimer: The above statements are intended to describe the general nature and level of work performed by people assigned to this classification. They are not an exhaustive list of all responsibilities, duties, and skills required of personnel in this role. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
Gray Media provides equal employment opportunities (EEO) to all employees and applicants. In addition to federal law requirements, Gray Media complies with applicable state and local nondiscrimination laws in every location where it has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Additional Info Apply by visiting https://gray.tv/careers#currentopenings. For current employees interested in this position, apply through the Gray‑TV UltiPro self‑service portal.
#J-18808-Ljbffr