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HoneyBook Inc.

Staff Marketing Designer

HoneyBook Inc., New York, New York, us, 10261

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HoneyBook is the leading AI-powered business management platform for service-based business owners. Designed to enhance—not replace—independent professionals, HoneyBook’s AI-powered tools help businesses attract leads, connect with clients, book projects, and manage payments more efficiently. With AI seamlessly integrated into every workflow, entrepreneurs can focus on their craft while scaling their businesses with confidence. Since its founding in 2013, HoneyBook has powered over 25 million client relationships and processed more than $12 billion in transactions, helping independent businesses grow faster and smarter.

Our culture is built on five core values that inform everything we do. We encourage collaboration, feedback, ownership, and have a growth mindset. We know experience comes in many forms, some visible on your resume, others not. No one candidate will be a 100% perfect match to our description, so if you thrive in a fast-paced, intellectually-charged environment and have similar experience to what we are looking for, we encourage you to apply.

About the role As a Staff Marketing Designer at HoneyBook, you’ll operate at a highly strategic level, shaping not just individual campaigns, but the systems, narratives, and creative standards that guide how HoneyBook shows up across marketing.

This role is ideal for a senior IC who combines exceptional craft with big-picture thinking, strong cross-functional influence, and comfort using AI-powered tools to accelerate ideation, execution, and iteration. You’ll be deeply involved in setting direction, partnering with leadership, and elevating the quality and impact of marketing design across the organization.

In a hybrid arrangement at our New York hub, you’ll be required to work three days a week in office.

In this role, you will:

Lead the

creative direction

for major marketing initiatives, campaigns, and launches across channels

Define and evolve scalable

design systems, templates, and frameworks

that enable speed and consistency across marketing

Partner closely with marketing and product to translate business strategy into compelling creative vision

Design and oversee high-impact experiences such as landing pages, paid campaigns, lifecycle moments, and brand storytelling surfaces

Use

AI tools

to enhance creative exploration, concepting, production efficiency, and iteration—setting best practices for the team

Review and elevate work across the marketing design team, providing thoughtful feedback and mentorship

Balance brand expression with performance outcomes, using insights, testing, and experimentation to inform decisions

Identify opportunities to improve workflows, tooling, and processes to scale marketing design impact

What we're looking for:

7+ years

of professional experience in marketing, brand, and digital design, with demonstrated senior-level impact

A strong portfolio showcasing

strategic thinking, visual excellence, and systems-level design

across digital marketing channels

Expert proficiency in tools such as

Figma, Adobe Photoshop, Illustrator , and emerging AI-powered creative tools

Proven ability to influence cross-functional partners and contribute to high-level creative and business decisions

Experience designing for performance-driven marketing while maintaining strong brand storytelling

A proactive, self-directed designer who thrives in ambiguity and takes ownership of outcomes

Strong communication skills, with the ability to articulate creative rationale to diverse stakeholders

Highly organized, detail-oriented, and comfortable managing complex, multi-threaded initiatives

Experience helping teams adopt or scale AI-assisted design workflows

Experience mentoring senior designers or acting as a creative lead

The good stuff

Mission-driven : You'll be joining more than just another startup. Our members’ success is at the heart of everything we do.

Impact : We move quickly and encourage every employee to push the envelope. Our best ideas come from out-of-the-box thinking and innovation; be ready to fail fast and often!

Compensation : We offer a competitive salary and meaningful equity grants.

Base pay is $156k–$190k, depending on experience and skills.

Benefits & perks : From wellness programs to exceptional family leave policies, the health and happiness of our employees are foremost.

Our core values

People come first : We prioritize people as we explore opportunities and work through challenges.

Raise the bar : We push for greatness—for ourselves, each other, and our members.

Own it : Trust and ownership let us make decisions with confidence.

We love what we do : We bring passion to our work and love what we create for our members.

Keep it real : Authenticity, respect, and transparency are at our core.

Equal Opportunity Employer HoneyBook is committed to diversity, inclusion and belonging and is proud to be an equal opportunity employer. We do not tolerate discrimination and do not make hiring or employment decisions on the basis of race, religion, color, national origin, sex, gender identity, age, disability, marital status, veteran status, or other applicable legally protected characteristics. We also consider qualified applicants with arrest and conviction records in accordance with the San Francisco Fair Chance Ordinance. We strive for the best candidate experience for all applicants and if you need special assistance, please let us know.

Voluntary demographic questions are only for identifying areas of improvement in our recruitment process. Your responses will be used only in aggregate and will not influence hiring decisions.

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