About Rareb1rd
Rareb1rd is a leading commercial print, retail display, and custom fabrication company dedicated to delivering high-quality, innovative solutions to our clients. We specialize in labels, packaging, unique retail displays, and branding materials, taking pride in our craftsmanship and attention to detail. Our team is committed to providing tailored solutions that enhance brand visibility and elevate the customer experience.
The Lead Graphic Designer at Rareb1rd LLC is responsible for overseeing and executing high-level graphic design and prepress production work to support the company’s label, wide-format and display departmentss. This role serves as a critical bridge between creative design, technical file preparation, and production efficiency. The position requires deep, technical expertise in Adobe Creative Suite, print production standards, brand asset management, and workflow optimization. In addition to design and prepress responsibilities, the role contributes to operational improvements through documentation, asset organization, and custom spreadsheet development that supports production tracking and analysis across multiple departments.
Key Responsibilities:- Lead all prepress production efforts for label, wide-format, and display projects, ensuring files are fully print-ready, technically accurate, and optimized for high-quality output across various substrates and printing technologies.
- Prepare, review, troubleshoot, and finalize print files using Adobe Illustrator, Photoshop, and InDesign, ensuring proper color modes, bleeds, trims, resolution, fonts, spot colors, and overall print compliance.
- Optimize artwork for maximum print quality while maintaining efficient file sizes, balancing performance needs with visual fidelity.
- Perform client-requested design modifications, enhancements, or refinements while preserving brand intent and print feasibility.
- Maintain clean, organized, and clearly labeled files, including structured layer naming, grouping, and documentation to ensure ease of use for internal teams and production staff.
- Organize and archive files efficiently within the company’s digital file library, ensuring consistent naming conventions, accessibility, and long-term asset management.
- Upload, manage, and verify label print files within HP PrintOS, ensuring accurate job setup and smooth handoff to production.
- Collaborate closely with printing, production, and operations teams to identify and resolve file-related issues before they impact schedules or output quality.
- Create comprehensive pitch decks for wide-format printing clients by compiling on-site photography, measurements, and layout information into professional, client-facing presentations.
- Translate physical site data into clear visual mockups that demonstrate placement, scale, and sizing of proposed graphics across multiple locations within a space.
- Customize pitch decks to align with Rareb1rd LLC branding or adapt them for unbranded client presentations as required.
- Ensure all decks are visually polished, logically structured, and easy for clients to understand, supporting both sales efforts and project approvals.
- Own and manage a significant portion of Rareb1rd LLC’s brand assets, ensuring consistency and accuracy across all visual touchpoints.
- Maintain and update the company’s Webflow website, including layout updates, asset integration, visual improvements, and ongoing brand alignment.
- Design and produce a wide range of branded materials, including but not limited to business cards, packaging, branded labels, posters, postcards, banners, merchandise, forms, internal documents, presentation decks, and marketing collateral.
- Ensure all brand materials meet company standards for quality, consistency, and print readiness across both digital and physical formats.
- Develop and maintain custom Google Sheets spreadsheets to support production tracking and operational efficiency across departments.
- Design spreadsheets that track job runtimes, material usage, quantities, and other production-related metrics.
- Implement formulas, expressions, and calculated fields to automate data analysis and improve accuracy.
- Extract and parse data from text inputs when necessary to support reporting and workflow optimization.
- Collaborate with internal teams to refine tracking tools based on real-world production needs, contributing to continuous improvement in efficiency and data visibility.
- Serve as a design and production resource for cross-functional teams, offering technical guidance, problem-solving support, and best practices related to print production and asset management.
- Balance creative design work with technical execution, ensuring all deliverables meet both aesthetic and production requirements.
- Uphold high standards of organization, attention to detail, and process documentation to support scalable design and production workflows.
Adobe Illustrator*
Adobe InDesign*
Adobe Photoshop*
Adobe After Effects
Webflow* (Client-First is a plus!)
Spline
Google Sheets
HP PrintOS Production Pro (Labels & Packaging)
*Required experience
Why Join Rareb1rd?
Be part of an innovative and growing company in the print, labels, and packaging industry. Work in a collaborative and dynamic team environment.
Opportunities for professional growth and skill development.
- If you are a detail-oriented, proactive professional who enjoys organization and client interaction, we encourage you to apply for the Label Procurement Specialist position at Rareb1rd!