Social Media Manager Job at Laced Up in Latham

Company Description Laced Up is the ultimate destination for Limited Edition Collectible Sneakers and Streetwear, offering a curated collection of 100% authentic and highly sought-after items from iconic brands such as Bape, Supreme, Jordan, and Yeezy. With over 13 thriving locations across New York and New Jersey, Laced Up champions streetwear culture and caters to trendsetters and collectors. Role Description This full-time, on-site Social Media Manager role based in Colonie, NY will develop and execute comprehensive social media strategies to enhance brand presence and engagement. Responsibilities include creating, scheduling, and optimizing engaging content, maintaining consistent communication with the audience, analyzing performance metrics, and working closely with the creative team to align content strategy with brand goals. Qualifications Proficiency in Social Media Marketing and Social Media Optimization (SMO) to manage and grow brand presence across various platforms Strong skills in Content Strategy and Writing to create compelling content that resonates with target audiences Excellent communication to foster engagement with followers, collaborate with team members, and manage brand voice Detail-oriented and results-driven with the ability to analyze data and adjust strategies accordingly Relevant experience in fashion, retail, or e-commerce is a plus Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience Seniority level Mid-Senior level Employment type Full-time Job function Marketing and Sales Location Colonie, NY Salary $65,000.00 - $75,000.00 #J-18808-Ljbffr