Senior Social Media Manager, Fire TV Brand & Integrated Marketing
Amazon, Seattle, WA, US, 98101
Duration: Full Time
Social Media Manager
Join the team changing the future of entertainment at Fire TV! This role joins a passionate, fun team where everyone has an entrepreneurial spirit, unrelenting tenacity to get things done, and focus to deliver significant impact on our customers' lives. We are looking for a Social Media Manager who will be responsible for telling and amplifying the Fire TV brand by engaging social media audiences across various platforms. The Social Media Manager is a proactive, highly motivated individual with experience in and a passion for branded social media content, driving word of mouth, and community building.
Key job responsibilities:
- Drive and execute the storytelling strategy for Fire TV and our portfolio of products on social media.
- Develop the end-to-end social media strategy for Fire TV's organic social channels (Facebook, Twitter, Instagram, Tik Tok, blog) and formulate our paid influencer strategy.
- Collaborate with Integrated Campaign Marketing leads and PR to drive excitement and word of mouth for key brand, product, and service launches.
- Evaluate our community management to ensure it is scalable and authentic.
- Ideate and bring a social perspective to the larger marketing team by assisting with social-first extensions of large integrated marketing campaigns.
- Manage content calendars, social listening, and performance reporting and build learnings into future campaigns.
A day in the life: The connected devices industry is constantly evolving as is the social landscape, so we are looking for someone who thrives in a fast-paced, ambiguous environment, knows how to juggle multiple priorities, and can navigate and partner with a large set of internal and external stakeholders.
About the team: This team is fun, driven, and passionate about connecting customers to the world of entertainment through our best in class devices and services. The Fire TV Brand & Integrated Marketing team holds a high bar for leading partner management, integrated brand campaigns, growth marketing, and brand strategy.