Empowered Staffing
Empowered Staffing is hiring: Media Buyer in Morton Grove
Empowered Staffing, Morton Grove, IL, US
Empowered Staffing is partnered with an established eCommerce direct-to-consumer brand looking to hire a Media Buyer (Paid Search Social) who will own hands-on execution across Google Ads and Meta Ads. This is a high-impact role for someone who enjoys being in-platform daily, driving spend decisions, testing aggressively, and scaling performance. You'll join a collaborative, supportive team that values innovation, work-life balance, and professional growth, with a hybrid schedule that provides flexibility while keeping you connected to an established, recognizable brand in the space.
What You'll Do
- Build, launch, and optimize paid media campaigns across Google Ads (Search, Shopping/Performance Max) and Meta (Facebook/Instagram)
- Execute full-funnel campaigns: prospecting, retargeting, and conversion-focused initiatives
- Manage and optimize toward KPIs including ROAS, CPA, revenue, CVR, AOV, and MER
- Actively test audiences, creative, budgets, bids, and product/category focus
- Collaborate with organic social, content, and merchandising teams to align creative, products, and promotions
- Monitor performance daily, flag issues early, and proactively recommend improvements
- Own reporting and clearly communicate insights, trends, and next steps
What We're Looking For
- 2+ years of paid media buying experience supporting eCommerce / DTC brands (not B2B or lead gen–heavy)
- Strong, self-sufficient experience in Google Ads (Search + Shopping/PMax required)
- Working experience in Meta Ads Manager (guidance available on Meta if needed)
- Experience managing meaningful budgets
- Comfort working with large product catalogs and merchandising-driven campaigns
- Analytical, proactive, and confident in explaining why spend is allocated a certain way
- Comfortable using existing creative assets (Canva experience a plus)
Nice to Have
- Experience with TikTok, Pinterest, Bing, or YouTube/CTV
- GA4, Looker Studio, or other reporting tools
- Product feed experience
- Strong creative testing mindset and CRO fundamentals