City of Shakopee, MN
Communications Specialist - Multimedia
City of Shakopee, MN, Shakopee, Minnesota, United States, 55379
Salary :
$68,952.00 - $87,880.00 Annually Location :
Shakopee, MN Job Type:
Full-Time Job Number:
00547 Department:
Administration Division:
Communications Opening Date:
01/02/2026 Closing Date:
1/20/2026 11:59 PM Central
Summary Supports the City's efforts to inform, engage, and communicate with residents, businesses, employees and other stakeholders. Coordinates the production and distribution of the City's long- and short-form promotional video content, along with the operation of the City's government access cable channel and maintenance of associated equipment. Responsible for creating content for the city's social media channels and email newsletters, as well as supporting regular updates and maintenance of the City website.
Essential Duties & Responsibilities
Supports the city's overall communications strategy, as identified by the city's communications manager. Develops and implements creative and effective digital marketing strategies to promote the city, its programs, community services, events and more. Coordinates with city departments to create video content for the city website, YouTube, social media, council presentations, etc. This includes developing, scripting, directing, editing and creating videos and special presentations, as needed. Uses city social media tools such as Facebook, LinkedIn, Instagram, YouTube, etc. to achieve the goals of the city's communications strategy. Develops and edits digital content for the city's website, email newsletters, electronic messaging and display boards, etc. Ensures the efficient and reliable capture and playback of government access programming. Keeps all necessary equipment in good repair. Assists in the training and support of part-time broadcast technicians. Recommends long and short-term equipment replacement and acquisition plans. Supports the division's digital accessibility efforts. Monitors data from social media and website analytics and advises in areas of improved digital engagement. Photograph and capture content at external and internal city events Performs other related duties as apparent or assigned. Qualifications Minimum Qualifications
Associate degree in communications, public relations, journalism, film studies or a related field; two years of related work experience; experience with non-linear video editing software; and a valid driver's license. Availability to work occasional evenings. Desirable Qualifications
Local government knowledge and/or experience. In-depth knowledge of video production, editing or broadcasting, including software such Final Cut Pro/Adobe Premiere Pro, vMix, Adobe Lightroom and Photoshop, and similar programs. Fluency in a second language, in addition to English, that has a recognized presence in the community (Spanish, Russian, Hmong, etc.). Bachelor's degree preferred.
Additional Information KNOWLEDGE, SKILLS AND ABILITIES REQUIRED
Excellent written and oral communication skills. Thorough knowledge of English grammar, spelling and punctuation. Ability to communicate complex and technical information to a diverse audience including city residents, local businesses, elected officials, and members of the media. In-depth knowledge of and ability to operate equipment used in video production and editing. Photography skills, including basic knowledge of lighting and composition and the ability to edit photos for use in print and electronic forms. Ability to use common Microsoft Office programs, such as Word, Excel and PowerPoint; as well as web-based email and timesheet software. Ability to use desktop and web-based publishing software, such as Adobe Creative Suite. Experience with website content management software. Ability to establish and maintain positive, professional working relationships internally with co-workers and supervisors and externally with representatives of the media and neighboring jurisdictions. Ability to work with the public in a friendly, tactful manner. Ability to prioritize work load and manage multiple projects or tasks at a time. Ability to work outside normal business hours occasionally to attend and photograph city events. INTERNAL/EXTERNAL CONTACTS
Daily contact with Department of Administration and other departmental staff. Regular contact with the public. Some interaction with Department Heads to provide support and assistance.
WORKING CONDITIONS
The normal work environment is a modern, climate-controlled office building, with moderate levels of noise generated by conversations, phones and other office equipment. The employee is occasionally required to work outside in a variety of seasonal weather conditions to photograph events and may occasionally work in and around emergency scenes to assist the police and fire departments with communication needs. PHYSICAL DEMANDS
While performing the duties of this job, the employee is regularly required to sit, stand and move about the office; use hands to finger, handle or feel objects, tools or controls; and reach with hands and arms. The employee is required to speak, hear and see to share information, receive instructions and complete tasks using a computer screen. The employee must occasionally lift and/or move up to 25 pounds. The City's benefit package includes medical, dental, life and long-term disability insurance; as well as paid holidays, vacation and sick leave. A defined benefit pension benefit is provided through the statewide Public Employees Retirement Association (PERA). 01
Do you have a valid driver's license and the ability to work occasional evening hours?
Yes No
02
Do you hold an Associate degree or higher in Communications, PR, Journalism, Film Studies, or a closely related field?
Yes No
03
Please list title of degree. 04
Do you have at least two years of professional experience in a related role?
Yes No
05
Which non-linear video editing platforms do you have experience using? 06
Describe a video project you led from concept to completion. What was the purpose, who was the audience, and what role did you personally play in planning, filming, editing, and distribution? 07
What video, photography, or broadcast equipment and software are you most comfortable using? Please describe your level of proficiency and how you've used these tools in a professional setting. 08
How do you ensure your communications are accessible to a broad and diverse audience, including individuals with disabilities or those with limited English proficiency? 09
Tell us about a social media post or campaign you're especially proud of. What was the goal, what platforms did you use, and how did you measure whether it was successful? Required Question
$68,952.00 - $87,880.00 Annually Location :
Shakopee, MN Job Type:
Full-Time Job Number:
00547 Department:
Administration Division:
Communications Opening Date:
01/02/2026 Closing Date:
1/20/2026 11:59 PM Central
Summary Supports the City's efforts to inform, engage, and communicate with residents, businesses, employees and other stakeholders. Coordinates the production and distribution of the City's long- and short-form promotional video content, along with the operation of the City's government access cable channel and maintenance of associated equipment. Responsible for creating content for the city's social media channels and email newsletters, as well as supporting regular updates and maintenance of the City website.
Essential Duties & Responsibilities
Supports the city's overall communications strategy, as identified by the city's communications manager. Develops and implements creative and effective digital marketing strategies to promote the city, its programs, community services, events and more. Coordinates with city departments to create video content for the city website, YouTube, social media, council presentations, etc. This includes developing, scripting, directing, editing and creating videos and special presentations, as needed. Uses city social media tools such as Facebook, LinkedIn, Instagram, YouTube, etc. to achieve the goals of the city's communications strategy. Develops and edits digital content for the city's website, email newsletters, electronic messaging and display boards, etc. Ensures the efficient and reliable capture and playback of government access programming. Keeps all necessary equipment in good repair. Assists in the training and support of part-time broadcast technicians. Recommends long and short-term equipment replacement and acquisition plans. Supports the division's digital accessibility efforts. Monitors data from social media and website analytics and advises in areas of improved digital engagement. Photograph and capture content at external and internal city events Performs other related duties as apparent or assigned. Qualifications Minimum Qualifications
Associate degree in communications, public relations, journalism, film studies or a related field; two years of related work experience; experience with non-linear video editing software; and a valid driver's license. Availability to work occasional evenings. Desirable Qualifications
Local government knowledge and/or experience. In-depth knowledge of video production, editing or broadcasting, including software such Final Cut Pro/Adobe Premiere Pro, vMix, Adobe Lightroom and Photoshop, and similar programs. Fluency in a second language, in addition to English, that has a recognized presence in the community (Spanish, Russian, Hmong, etc.). Bachelor's degree preferred.
Additional Information KNOWLEDGE, SKILLS AND ABILITIES REQUIRED
Excellent written and oral communication skills. Thorough knowledge of English grammar, spelling and punctuation. Ability to communicate complex and technical information to a diverse audience including city residents, local businesses, elected officials, and members of the media. In-depth knowledge of and ability to operate equipment used in video production and editing. Photography skills, including basic knowledge of lighting and composition and the ability to edit photos for use in print and electronic forms. Ability to use common Microsoft Office programs, such as Word, Excel and PowerPoint; as well as web-based email and timesheet software. Ability to use desktop and web-based publishing software, such as Adobe Creative Suite. Experience with website content management software. Ability to establish and maintain positive, professional working relationships internally with co-workers and supervisors and externally with representatives of the media and neighboring jurisdictions. Ability to work with the public in a friendly, tactful manner. Ability to prioritize work load and manage multiple projects or tasks at a time. Ability to work outside normal business hours occasionally to attend and photograph city events. INTERNAL/EXTERNAL CONTACTS
Daily contact with Department of Administration and other departmental staff. Regular contact with the public. Some interaction with Department Heads to provide support and assistance.
WORKING CONDITIONS
The normal work environment is a modern, climate-controlled office building, with moderate levels of noise generated by conversations, phones and other office equipment. The employee is occasionally required to work outside in a variety of seasonal weather conditions to photograph events and may occasionally work in and around emergency scenes to assist the police and fire departments with communication needs. PHYSICAL DEMANDS
While performing the duties of this job, the employee is regularly required to sit, stand and move about the office; use hands to finger, handle or feel objects, tools or controls; and reach with hands and arms. The employee is required to speak, hear and see to share information, receive instructions and complete tasks using a computer screen. The employee must occasionally lift and/or move up to 25 pounds. The City's benefit package includes medical, dental, life and long-term disability insurance; as well as paid holidays, vacation and sick leave. A defined benefit pension benefit is provided through the statewide Public Employees Retirement Association (PERA). 01
Do you have a valid driver's license and the ability to work occasional evening hours?
Yes No
02
Do you hold an Associate degree or higher in Communications, PR, Journalism, Film Studies, or a closely related field?
Yes No
03
Please list title of degree. 04
Do you have at least two years of professional experience in a related role?
Yes No
05
Which non-linear video editing platforms do you have experience using? 06
Describe a video project you led from concept to completion. What was the purpose, who was the audience, and what role did you personally play in planning, filming, editing, and distribution? 07
What video, photography, or broadcast equipment and software are you most comfortable using? Please describe your level of proficiency and how you've used these tools in a professional setting. 08
How do you ensure your communications are accessible to a broad and diverse audience, including individuals with disabilities or those with limited English proficiency? 09
Tell us about a social media post or campaign you're especially proud of. What was the goal, what platforms did you use, and how did you measure whether it was successful? Required Question