Sr. Director, Partner Marketing Demand Generation

divh2Sr. Director, Partner Marketing Demand Generation/h2pAt Teradata, we believe that people thrive when empowered with better information. Thats why we built the most complete cloud analytics and data platform for AI. By delivering harmonized data, trusted AI, and faster innovation, we uplift and empower our customersand our customers customersto make better, more confident decisions. The worlds top companies across every major industry trust Teradata to improve business performance, enrich customer experiences, and fully integrate data across the enterprise./ppTeradata is seeking a hands-on, data-driven Sr. Director, Partner Marketing Demand Generation to lead co-marketing, demand generation and enablement initiatives with strategic partners including major cloud providers, key ISVs, and select regional SIs. This role is ideal for a B2B marketing professional with strong business acumen, experience in partner marketing, programs, demand generation and enablement, and a passion for driving measurable global and regional impact through focused initiatives in a lean operating environment./ph3Key Responsibilities/h3ulliCollaborate with strategic partners (e.g., Microsoft, AWS, GCP) to plan and execute joint marketing initiatives including in-person events, webinars, virtual events, and targeted campaigns./liliDesign and execute partner marketing campaigns that generate high-quality leads and convert to marketing qualified leads (MQLs), supporting pipeline growth and sales acceleration./liliUse analytics and performance metrics to optimize campaign effectiveness, MDF allocation, and partner engagement strategies./liliManage marketing development funds (MDF) and program funds with precision to maximize ROI and lead generation impact./liliBe key stakeholder and input provider into all partner program aspects, incentives and enablement to help drive holistic partnership activation and acceleration./liliServe as the central point of contact for partner communicationsensuring clear, consistent, and timely updates across internal stakeholders and external partner teams and channel. Facilitate alignment through newsletters, briefings, and shared success stories./liliDevelop and tailor partner-facing content and sales enablement packages that support field teams and partner sellers in driving demand./li/ulh3Who Youll Work With/h3pYou will work closely with Partner Sales and Development, Product Marketing, and Digital Marketing to ensure consistent messaging and alignment across channels./ph3What Makes You a Qualified Candidate/h3ulliBachelors degree in Marketing, Business, or related field; MBA a plus./lili10+ years of industry experience in B2B partner marketing, preferably in software or consulting environments. Job experience at a CSP is a plus./liliStrong understanding and previous experience of digital marketing, lead generation, and partner enablement. Experience with partner program designs and incentives is a plus./liliProven ability to manage programs agile and with limited resources and small teams./liliExperience with campaign analytics, CRM systems, and marketing automation platforms./li/ulh3What You Will Bring/h3ulliExcellent communication skills and ability to translate technical concepts into compelling partner messaging and internal and external communications./liliDemonstrating strategic thinking and planning capabilities./liliComfortable with internal and external executive engagement./liliComfortable navigating ambiguity and driving clarity and execution./liliThis role is remote-friendly with occasional travel required for partner events and internal alignment./li/ulpWe prioritize a people-first culture because we know our people are at the very heart of our success. We embrace a flexible work model because we trust our people to make decisions about how, when, and where they work. We focus on well-being because we care about our people and their ability to thrive both personally and professionally. We are committed to actively working to foster an inclusive environment that celebrates people for all of who they are./ppTeradata is proud to be an equal opportunity employer. We do not discriminate based upon race, color, ancestry, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related conditions), national origin, sexual orientation, age, citizenship, marital status, disability, medical condition, genetic information, gender identity or expression, military and veteran status, or any other legally protected status. We welcome and encourage individuals from all backgrounds to apply and join our team, bringing their unique perspectives and experiences to help us innovate and grow./p/div