Holyoke Credit Union
Holyoke Credit Union is committed to providing members with a diverse selection of affordable and high-quality financial products and services. Guided by the highest ethical standards, the credit union prioritizes financial security and fosters a socially responsible approach to banking. Holyoke Credit Union also values its employees by offering stable and rewarding employment opportunities within a supportive work environment.
Role Description The Marketing Specialist is a full-time, on-site position located in Holyoke, MA. The individual in this role will be responsible for implementing marketing strategies, conducting market research, creating promotional materials, and supporting sales initiatives to grow and engage the credit union's member base. Additional responsibilities include maintaining effective communication channels with members and internal teams, ensuring exceptional customer service, and monitoring marketing performance metrics to optimize campaigns.
Qualifications
Creative thinker and a team player with excellent communication skills.
Experience in Market Research and developing actionable insights
Proficiency in Marketing Strategy execution
Analytical thinking and problem-solving abilities
Strong report writing skills
Proficiency in digital marketing tools and platforms.
Bachelor's degree in marketing, Communications, Business, or a related field preferred
Previous experience in the financial services industry is advantageous
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Role Description The Marketing Specialist is a full-time, on-site position located in Holyoke, MA. The individual in this role will be responsible for implementing marketing strategies, conducting market research, creating promotional materials, and supporting sales initiatives to grow and engage the credit union's member base. Additional responsibilities include maintaining effective communication channels with members and internal teams, ensuring exceptional customer service, and monitoring marketing performance metrics to optimize campaigns.
Qualifications
Creative thinker and a team player with excellent communication skills.
Experience in Market Research and developing actionable insights
Proficiency in Marketing Strategy execution
Analytical thinking and problem-solving abilities
Strong report writing skills
Proficiency in digital marketing tools and platforms.
Bachelor's degree in marketing, Communications, Business, or a related field preferred
Previous experience in the financial services industry is advantageous
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