Director, Audience Solutions Group Job at UNAVAILABLE in New York

Company Description Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As “The ROI Agency,” Zenith’s expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients’ business. Every investment we make has an ROI mindset—not just for our clients, but for our agency at large. We’re focused on driving the maximum value for our people, our capabilities and our media investments for some of the world’s leading brands. Job Description The Data Science team covers several strategic needs for the client's media business: Audience Insights Competitive & Marketplace Intelligence Media & Comms Strategy Responsibilities The Director will report directly to the VP and be responsible for: Designing actionable audience strategies to drive solutions and deliver data-driven business outcomes; assembling audience-focused learning agendas and client use cases Pulling and reviewing 1st party and 3rd party data reports from tools such as Epsilon People Cloud and GWI to build audience profiles Building POVs based on research and audience findings, presenting POVs internally to both media strategists and digital investment teams Collaborating with both internal (i.e., media, analytics, operations, & data science) departments on a regular basis Presenting findings to external media managers and/or other senior staff Qualifications Experience managing an omni-channel media strategy team; digital media strategy at a minimum Excellent communication, Microsoft Suite / Google Suite skills Must be able to effectively communicate and illustrate data-led stories, use cases, and findings in slide format for senior leaders (internal & external) Extremely curious about audience strategy, measurement, & evaluation; always searching for value Experience driving a client’s business forward using a data-led audience / comms approach Ability to learn & master new skills quickly (Epsilon People Cloud) Time management; must be able to multi-task in a fast-paced environment Must be self-sufficient when working independently Strong internal and external collaboration skills Tools: SQL Python Data Modeling (XG Boost, Clustering, Regression, Propensity) Additional Information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or on-boarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Veterans Encouraged to Apply Compensation Range: $132,715.00 - $181,600.00 Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/02/2026. #LI-EH1 #J-18808-Ljbffr In Summary: The Data Science team covers several strategic needs for the client's media business: Audience Insights Competitive & Marketplace Intelligence Media & Comms Strategy Responsibilities The Director will report directly to the VP and be responsible for: Designing actionable audience strategies to drive solutions and deliver data-driven business outcomes . En Español: Compañía Descripción Zenith es una agencia de medios de servicio completo con capacidades y experiencia en todos los canales y disciplinas. Zenith forma parte de Publicis Media, la red número uno de compras mediáticas en las Américas y el número dos a nivel mundial. Como La Agencia de ROI, Zenith su experiencia radica en generar resultados comerciales reales y tangibles, no solo métricas de medios, que tendrán un efecto medible en nuestros clientes negocios. Estamos enfocados en impulsar el máximo valor para nuestra gente, nuestras capacidades e inversiones de medios para algunas de las marcas líderes mundiales. Descripción del trabajo El equipo de Ciencias de Datos cubre varias necesidades estratégicas para el negocio mediático del cliente: Audience Insights Competitive & Marketplace Intelligence Media & Comms Strategy Responsibilities El Director informará directamente al Vicepresidente y será responsable de: Diseñar estrategias accionables de audiencia para generar soluciones y ofrecer resultados empresariales basados en datos; ensamblar agendas de aprendizaje centradas en la audiencia y casos de uso de clientes Retirar y revisar informes de datos de terceros desde herramientas como Epsilon People Cloud y GWI a perfiles de audiencias Construir POVs basado en los hallazgos de investigación y audiencia, presentar POV's Extremadamente exitosamente a los estrategas y equipos de gestión de datos digitales Los servicios públicos deben ser capaces de gestionar cada vez más las habilidades internos (estrategia interna, administración de datos externos, análisis de personas) Nuestro personal debe aprender cómo manejar mejor un entorno de comunicación digital y otras experiencias (experimentación). Significa que honramos y celebramos todas las identidades, en todos los aspectos de la interseccionalidad, y subyace todo lo que hacemos como organización. Estamos enfocados en fomentar la pertenencia y crear experiencias equitativas e inclusivas para todos los talentos. Publicis Groupe proporciona programas y políticas sólidos e inclusivos de beneficios para apoyar las necesidades cambiantes y diversas de nuestro talento y permitir que cada persona crezca y prospere. Nuestro paquete de beneficios incluye cobertura médica, odontología, visión, discapacidad, 401K, así como licencia de cuidado parental y familiar, asistencia a formar familia, reembolso de matrícula y tiempo libre flexible. Si necesita alojamiento o ayuda con la solicitud o el puesto de embarque específicamente, póngase en contacto con USTAMS@publicis.com. Toda su información se mantendrá confidencial según las directrices de EEO. Los veteranos elegibles para recibir indemnizaciones deben pagar $135.00 conforme a los requisitos legales de esta ley, una vez que haya sido establecido un rango adecuado a través del proceso de asignación de prestaciones a nivel de empleados. Las funciones temporales también pueden calificar para participar en nuestro plan 401 ((k) después de que se hayan cumplido los criterios de elegibilidad. Para las funciones regulares, la Compañía ofrecerá cobertura médica, odontología, visión, discapacidad, 401 (k), y tiempo libre pagado. La Compañia anticipa que la fecha límite para solicitar este puesto será el 02/02/2026. #LI-EH1 #J-18808-Ljbffr