Confidential is hiring: Chief Marketing Officer (CMO) (Miami) in Miami
Confidential, Miami, FL, US
Chief Marketing Officer (CMO)
About the Company
Nationally accredited provider of continuing education for healthcare professionals
Industry
E-Learning
Type
Privately Held
Founded
2015
Employees
11-50
Categories
- CE
- Continuing Education
- Dental CE
- Nursing CE
- Pharmacy CE
- Professional Development
About the Role
The Chief Marketing Officer (CMO) will serve as a key member of the executive leadership team, owning the comprehensive marketing strategy and execution for the company. This is a player-coach role for a leader who is equally comfortable presenting strategy for the organization and diving into the day-to-day execution. If you are selected for this role, your primary mandate will be to scale our direct-to-consumer (DTC) subscription business. You will be responsible for elevating our brand positioning, implementing organic growth strategies, optimizing user acquisition, and driving overall revenue growth. Reporting directly to the CEO, you will own all marketing strategy and execution across all channels. This role requires a leader who bridges the gap between daily execution and high-level strategy, using advanced tools to drive efficiency and sustainable growth.
Travel Percent
Less than 10%
Functions
- Marketing
Skills
- Marketing required
- Marketing Automation required
- Marketing Strategy required
- Marketing Analytics required
- Market Segmentation required
- Marketing Management required
- Marketing Campaign Management required
- Marketing Execution required
- Marketing Technology required