Nichols College
Marketing Ops & Analytics (Manchester, NH | M-F On-Site)
Nichols College, Dudley, Massachusetts, us, 01571
Marketing Ops & Analytics (Manchester, NH | M-F On-Site)
Recruitment began on July 22, 2025
and the job listing Expires on January 22, 2026
This is a full-time,
on-site role in Manchester, NH , Monday through Friday; local candidates or those already based in New Hampshire will be given strong preference.
——-
About the Role:
Exacom is seeking a results-driven and technically proficient
Marketing Operations & Analytics professional
to join our growing team. This role is ideal for someone with hands‑on experience in digital marketing systems, data analysis, and CRM tools who’s ready to take ownership of core marketing infrastructure and performance insights.
As a key member of our marketing team, you’ll play a central role in optimizing our marketing technology stack, enabling smarter campaign decisions, and delivering actionable insights that drive revenue growth. This position requires a blend of technical know‑how, analytical thinking, and a strong grasp of modern marketing tactics and platforms.
What You Bring:
Hands‑on experience with CRM platforms such as Microsoft Dynamics, HubSpot, or Salesforce
Proficiency in Google Analytics (GA4), Google Tag Manager, and UTM strategy
Understanding of digital campaign tracking, SEO/SEM, and lead funnel metrics
Strong Excel or Google Sheets skills for data analysis and reporting
Familiarity with tools like Tableau, Power BI, or marketing automation systems a plus
A process‑oriented mindset with a passion for improving systems and performance
Self‑motivation, attention to detail, and an eagerness to take initiative
Key Responsibilities:
CRM & Data Management : Administer and optimize Microsoft Dynamics CRM to ensure clean data, accurate attribution, and seamless campaign tracking.
Analytics & Performance Reporting : Develop dashboards and reports to evaluate campaign ROI, funnel performance, and audience behavior using Google Analytics, Tableau, and CRM tools.
Attribution & Tracking : Implement and manage UTM parameters, conversion tracking, and Google Tag Manager to improve visibility into campaign effectiveness.
Marketing Tech Stack Optimization : Support and evolve our martech ecosystem, including integrations, automation workflows, and platform performance.
SEO/SEM Execution : Assist in managing search performance through keyword research, ad optimization, and landing page tracking and analysis.
Website Analytics : Monitor site performance and behavior through GA4, collaborate on site updates, and surface insights to improve user experience and conversions.
Cross‑Channel Strategy Support : Provide data‑driven insights across paid, organic, email, and social to shape campaign planning and strategic initiatives.
About You:
You’re motivated by making a meaningful impact—viewing your work as a mission to serve others.
You crave autonomy: complex challenges spark your creativity and you relish owning solutions end‑to‑end
You thrive in an inclusive, supportive team environment where collaboration fosters mutual trust.
You appreciate stability—consistent growth and job security let you devote yourself entirely to tackling meaningful challenges.
You’re frustrated by shortcuts—quality is non‑negotiable for you.
Why You’ll Love Working at Exacom:
You’ll be part of a mission‑driven company supporting emergency communications and public safety agencies nationwide.
You’ll learn by doing—from senior marketers, sales engineers, and technical leaders in a collaborative, tight‑knit team.
You’ll be hands‑on with high‑impact tools and platforms used by top B2B organizations.
We value initiative, curiosity, and people who want to make a difference.
This position is
on‑site in Manchester, NH , giving you direct access to mentorship, cross‑department collaboration, and a strong company culture.
#J-18808-Ljbffr
and the job listing Expires on January 22, 2026
This is a full-time,
on-site role in Manchester, NH , Monday through Friday; local candidates or those already based in New Hampshire will be given strong preference.
——-
About the Role:
Exacom is seeking a results-driven and technically proficient
Marketing Operations & Analytics professional
to join our growing team. This role is ideal for someone with hands‑on experience in digital marketing systems, data analysis, and CRM tools who’s ready to take ownership of core marketing infrastructure and performance insights.
As a key member of our marketing team, you’ll play a central role in optimizing our marketing technology stack, enabling smarter campaign decisions, and delivering actionable insights that drive revenue growth. This position requires a blend of technical know‑how, analytical thinking, and a strong grasp of modern marketing tactics and platforms.
What You Bring:
Hands‑on experience with CRM platforms such as Microsoft Dynamics, HubSpot, or Salesforce
Proficiency in Google Analytics (GA4), Google Tag Manager, and UTM strategy
Understanding of digital campaign tracking, SEO/SEM, and lead funnel metrics
Strong Excel or Google Sheets skills for data analysis and reporting
Familiarity with tools like Tableau, Power BI, or marketing automation systems a plus
A process‑oriented mindset with a passion for improving systems and performance
Self‑motivation, attention to detail, and an eagerness to take initiative
Key Responsibilities:
CRM & Data Management : Administer and optimize Microsoft Dynamics CRM to ensure clean data, accurate attribution, and seamless campaign tracking.
Analytics & Performance Reporting : Develop dashboards and reports to evaluate campaign ROI, funnel performance, and audience behavior using Google Analytics, Tableau, and CRM tools.
Attribution & Tracking : Implement and manage UTM parameters, conversion tracking, and Google Tag Manager to improve visibility into campaign effectiveness.
Marketing Tech Stack Optimization : Support and evolve our martech ecosystem, including integrations, automation workflows, and platform performance.
SEO/SEM Execution : Assist in managing search performance through keyword research, ad optimization, and landing page tracking and analysis.
Website Analytics : Monitor site performance and behavior through GA4, collaborate on site updates, and surface insights to improve user experience and conversions.
Cross‑Channel Strategy Support : Provide data‑driven insights across paid, organic, email, and social to shape campaign planning and strategic initiatives.
About You:
You’re motivated by making a meaningful impact—viewing your work as a mission to serve others.
You crave autonomy: complex challenges spark your creativity and you relish owning solutions end‑to‑end
You thrive in an inclusive, supportive team environment where collaboration fosters mutual trust.
You appreciate stability—consistent growth and job security let you devote yourself entirely to tackling meaningful challenges.
You’re frustrated by shortcuts—quality is non‑negotiable for you.
Why You’ll Love Working at Exacom:
You’ll be part of a mission‑driven company supporting emergency communications and public safety agencies nationwide.
You’ll learn by doing—from senior marketers, sales engineers, and technical leaders in a collaborative, tight‑knit team.
You’ll be hands‑on with high‑impact tools and platforms used by top B2B organizations.
We value initiative, curiosity, and people who want to make a difference.
This position is
on‑site in Manchester, NH , giving you direct access to mentorship, cross‑department collaboration, and a strong company culture.
#J-18808-Ljbffr