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Profitero+ is the leading digital commerce company, trusted by more than 4,000 brands worldwide. We help brands break down silos and turn data into decisive action through intelligence-driven, end-to-end solutions that unify media, content, operations and strategy. Powered by advanced AI, robust digital shelf analytics across 1,400+ retailers in 70 countries and unmatched expertise from digital commerce specialists in 15 global hubs, our integrated solutions help brands accelerate profitable growth. We are seeking aseeking a VP, Commerce Media who is a versatile media expert specializing in building best-in‑class media strategies and plans for CPG brands across key Retail Media Networks and can collaborate closely with clients to build integrated, full‑funnel media programs. Serve as the owner and single point of contact to the client’s central Digital Commerce team for all cross‑retailer Commerce Media requests, updates, presentations, recaps/reports, education and thought leadership.
Act as a change agent/impact player from both an internal and external perspective – contributing to both client and Mars United Commerces performance
Work with the agency’s retailer‑specific Commerce Media and broader media buying teams to provide centralized support for strategy, planning, JBP negotiations, etc.; Be the liaison to the client’s National Media team and agency and collaborate on strategies to strengthen connectivity and minimize duplication across Above the Line and Retail Media campaigns.
Manage client budgets, ensuring profitability for Mars United Commerce and contributing to overall department bonus attainment
Demonstrate financial acumen across standard business accounting/finance documents such as income statements, balance sheets, and sales reports
Develop annual business plan, setting short‑ and long‑term strategic course for growth of assigned business
10+ years of Commerce Media strategy experience within an agency, Retail Media Network or CPG brand/manufacturer
~ Deep understanding of key components of CPG and retailer relationships, including Joint Business Planning, Top to Tops, and Channel and Category Strategies.
~ Existing experience and relationships with key Retail Media Networks and third‑party Commerce Media partners.
~ Confident presenter and clear, persuasive communicator (verbal and written) of complex data/details.
~ Strategic thinker in the development of Shopper Marketing programs and management of day‑to‑day business.
~ Adept at analyzing results, synthesizing data, drawing out insights & implications, and developing insightful and actionable recommendations.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.All your information will be kept confidential according to EEO guidelines. Compensation Range: $146,490 - $220,440/Annually This is the pay range the Company believes it will pay for this position at the time of this posting. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 3/1/2026.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.All your information will be kept confidential according to EEO guidelines. Compensation Range: $146,490 - $220,440/Annually This is the pay range the Company believes it will pay for this position at the time of this posting. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 3/1/2026.