Logo
Kinsley Power Systems

Digital Marketing Specialist

Kinsley Power Systems, Las Vegas, Nevada, us, 89105

Save Job

SAHARA Las Vegas is a premier boutique destination on the iconic Las Vegas Strip, offering an exceptional blend of chic accommodation, world-class entertainment, award-winning dining, and vibrant gaming experiences. As a leader in the fast-paced hotel and casino industry, we are committed to delivering unparalleled service and memorable moments to our guests. We foster a professional and collaborative work environment that values teamwork, innovation, and excellence.

Job Summary We are seeking a detail-oriented and proactive Digital Marketing Specialist to join our high-performing brand marketing team. This is an ideal role for an early-career marketer looking to grow their skills in a fast-paced hospitality environment.

Reporting directly to the Senior Digital Marketing Manager, the ideal candidate will assist in the execution of digital campaigns, maintain our presence across third-party platforms and ensure our digital content is accurate and up-to-date. This full-time, in-person position occasionally requires flexibility to work during weekends and evenings for events.

Key Responsibilities

Assist in the setup and trafficking of digital ads across Google, Meta and other paid media platforms (e.g., uploading creative, checking destination URLs).

Compile weekly and monthly performance reports to support data-driven decisions.

Monitor active campaigns to ensure ads are serving correctly and pacing according to schedule.

Build and schedule email campaigns using our email service provider, ensuring all links and images function correctly before deployment.

Maintain the digital marketing deployment to ensure timelines are met.

Social Media, Community & Event Support:

Assist the Social Media Manager by scheduling posts and organizing assets.

Monitor social channels and respond to comments and inquiries, flagging urgent guest service issues to management.

Provide on-site support for property events (occasional evenings/weekends) to capture live social content or assist with activation and engage with guests.

Digital Presence & Quality Assurance:

Online Listings:

Regularly audit and act as the primary point of contact for updating business information (hours, amenities, photos) on Google Business Profiles, TripAdvisor, Yelp, and Apple Maps.

Website Maintenance:

Perform routine content updates on the SAHARA Las Vegas website using our CMS.

Upload new images, update copy, and maintain accuracy of property information.

Coordinate with design team for visual assets as needed.

Accuracy Checks:

Verify accuracy of casino offers, promotions, and property information across digital channels.

Other activities and duties as assigned.

Required Qualifications

Education:

Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent 1-2 years of digital marketing experience — internships count!).

Age: Must be 21 years of age or older.

Gaming License: Must be able to obtain a Nevada Gaming license.

Availability: Comfortable working on-site with occasional evenings/weekends for events.

Skills and Experience

Basic understanding of digital marketing and advertising concepts (paid media, email marketing, social media)

Familiarity with social media platforms (Facebook, Instagram, TikTok, LinkedIn)

Strong written and verbal communication skills

Excellent attention to detail and organizational abilities

Comfortable working with data and spreadsheets

Ability to manage multiple tasks and meet deadlines

Team player who takes direction well and asks questions when needed

Attention to detail with strong ability to spot errors in copy, links, and pricing

Ability to manage a marketing calendar and track multiple deadlines.

Preferred Qualifications

Experience with Google Ads, Meta Ads Manager, or other paid platforms (even at basic level)

Exposure to email service providers (Mailchimp, Constant Contact, etc.)

Basic knowledge of Google Analytics

Familiarity with HTML and content management systems

Understanding of hospitality or entertainment industry marketing

#J-18808-Ljbffr