The Marketing and Sales Manager leads the development, execution, and optimization of marketing and sales strategies to drive brand awareness, customer acquisition, and revenue growth. This role oversees marketing campaigns, manages digital and print collateral, coordinates sales activities, and supports the full customer journey from initial outreach to closing. The Marketing and Sales Manager works closely with leadership to align marketing and sales initiatives with company goals and ensure consistent brand messaging across all channels.
Responsibilities
Manage the sales and marketing schedule for the startup of each community, including model home staging, sales office design, and signs/flags installation
Maintain the Alpine Homes’ signage program and secure off‑site sign leases for communities
Create marketing materials that are visually appealing and free from errors
Manage company website descriptions, graphics, and photography
Manage Alpine Homes’ social media sites and post new, engaging content regularly
Review MLS and website new‑home listings weekly for accuracy and appeal
Hire and train new‑home sales agents on Alpine Homes’ marketing and sales programs
Manage and monitor sales agents’ sales performance and review weekly sales activity reports
Attend on‑site sales meetings with agents and lenders, and visit sites to ensure marketing needs are met
Coordinate with sales agents to perform competitive marketing analysis to be used for setting home prices
Manage information and demographic registration of homebuyer prospects
Attend competitor events and monitor other builders’ marketing efforts for idea generation
Manage events for homebuyers and real estate agents at Alpine Homes’ communities
Other duties as assigned
The Sales and Marketing Manager will regularly spend time at new‑home job sites. You must have a reliable vehicle, a valid driver’s license, and proof of insurance. Weekend work may be required from time to time for sales events, etc.
Qualifications
3–5+ years of marketing, sales, or business development experience
A college degree, preferably in business, sales, or marketing
Demonstrated experience in new home sales or the construction industry (Note: Alpine Homes cannot employ candidates with active real estate licenses or candidates who own/operate their own businesses)
The ability to work cooperatively and collaboratively with a wide assortment of personality types
An advanced working knowledge of Microsoft Word, Microsoft Outlook, Microsoft Publisher, Microsoft Excel, Canva, and PDF software applications
Proven ability to manage multiple projects and deadlines.
Strong understanding of digital marketing tools, analytics, and CRM systems
Excellent communication, presentation, and customer‑facing skills
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Responsibilities
Manage the sales and marketing schedule for the startup of each community, including model home staging, sales office design, and signs/flags installation
Maintain the Alpine Homes’ signage program and secure off‑site sign leases for communities
Create marketing materials that are visually appealing and free from errors
Manage company website descriptions, graphics, and photography
Manage Alpine Homes’ social media sites and post new, engaging content regularly
Review MLS and website new‑home listings weekly for accuracy and appeal
Hire and train new‑home sales agents on Alpine Homes’ marketing and sales programs
Manage and monitor sales agents’ sales performance and review weekly sales activity reports
Attend on‑site sales meetings with agents and lenders, and visit sites to ensure marketing needs are met
Coordinate with sales agents to perform competitive marketing analysis to be used for setting home prices
Manage information and demographic registration of homebuyer prospects
Attend competitor events and monitor other builders’ marketing efforts for idea generation
Manage events for homebuyers and real estate agents at Alpine Homes’ communities
Other duties as assigned
The Sales and Marketing Manager will regularly spend time at new‑home job sites. You must have a reliable vehicle, a valid driver’s license, and proof of insurance. Weekend work may be required from time to time for sales events, etc.
Qualifications
3–5+ years of marketing, sales, or business development experience
A college degree, preferably in business, sales, or marketing
Demonstrated experience in new home sales or the construction industry (Note: Alpine Homes cannot employ candidates with active real estate licenses or candidates who own/operate their own businesses)
The ability to work cooperatively and collaboratively with a wide assortment of personality types
An advanced working knowledge of Microsoft Word, Microsoft Outlook, Microsoft Publisher, Microsoft Excel, Canva, and PDF software applications
Proven ability to manage multiple projects and deadlines.
Strong understanding of digital marketing tools, analytics, and CRM systems
Excellent communication, presentation, and customer‑facing skills
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