Marketing Manager - North America
Stanley Black & Decker, Inc., Troy, Michigan, United States, 48083
Hybrid – Troy, MI
We are looking for a Marketing Manager who will work 2‑3 days per week in our Troy, MI office with 10‑20% travel. This role is part of a hybrid team that drives world‑class marketing across our global brands including DEWALT, BLACK+DECKER, CRAFTSMAN, STANLEY, and others.
The Job As a Marketing Manager you will lead a high‑performing regional marketing team, develop and execute strong campaign messaging with measurable impact, and foster a results‑oriented, fast‑paced collaborative work culture. You will design B2B marketing strategies for North America, build relationships with colleagues, key customers, and partners, and coordinate with sales, engineering, and application engineering.
Lead and inspire a high‑performing regional marketing team
Strong campaign messaging creation and deployment with proven business impact
Drive a results‑oriented, fast‑paced collaborative work culture
Design effective B2B marketing strategies for North America with robust measurement frameworks
Build strong relationships with colleagues, key customers, and partners
Effectively coordinate with multiple functions including sales, engineering, vertical, and application engineering
Serve as primary go‑to person and strategic leader for campaign messaging, creative development, and market positioning across all marketing initiatives
Create and implement compelling, data‑driven content strategies that resonate with target audiences, support sales enablement efforts, and establish thought leadership in key vertical markets
The Person You love to learn and grow, embrace innovation, and are acknowledged for your valuable contributions. You also have:
Minimum of a bachelor’s degree, preferably in Marketing, Engineering, or related field
10+ years of progressive B2B marketing experience with demonstrated leadership success
Extensive knowledge of B2B business environments; knowledge of automotive, heavy engineering, and construction industries is beneficial
Proven success in developing differentiated positioning, messaging, and go‑to‑market strategies with measurable results
Familiarity with Salesforce is advantageous
The Details You will receive a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, tuition reimbursement, and discounts on Stanley Black & Decker tools and partner programs.
Medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement
Discounts on Stanley Black & Decker tools and other partner programs
And More
Grow: Be part of a global company with 20+ brands and advance your career across multiple paths
Learn: Access a wealth of learning resources, including our digital learning portal
Belong: Experience an awesome place to work with mutual respect and appreciation for diverse perspectives
Give Back: Participate in volunteerism, giving back, and sustainable business practices locally and globally
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic. If you require reasonable accommodation to complete an application or access our website, please contact us at (860) 827-3923 or accommodations@sbdinc.com.
#J-18808-Ljbffr
The Job As a Marketing Manager you will lead a high‑performing regional marketing team, develop and execute strong campaign messaging with measurable impact, and foster a results‑oriented, fast‑paced collaborative work culture. You will design B2B marketing strategies for North America, build relationships with colleagues, key customers, and partners, and coordinate with sales, engineering, and application engineering.
Lead and inspire a high‑performing regional marketing team
Strong campaign messaging creation and deployment with proven business impact
Drive a results‑oriented, fast‑paced collaborative work culture
Design effective B2B marketing strategies for North America with robust measurement frameworks
Build strong relationships with colleagues, key customers, and partners
Effectively coordinate with multiple functions including sales, engineering, vertical, and application engineering
Serve as primary go‑to person and strategic leader for campaign messaging, creative development, and market positioning across all marketing initiatives
Create and implement compelling, data‑driven content strategies that resonate with target audiences, support sales enablement efforts, and establish thought leadership in key vertical markets
The Person You love to learn and grow, embrace innovation, and are acknowledged for your valuable contributions. You also have:
Minimum of a bachelor’s degree, preferably in Marketing, Engineering, or related field
10+ years of progressive B2B marketing experience with demonstrated leadership success
Extensive knowledge of B2B business environments; knowledge of automotive, heavy engineering, and construction industries is beneficial
Proven success in developing differentiated positioning, messaging, and go‑to‑market strategies with measurable results
Familiarity with Salesforce is advantageous
The Details You will receive a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, tuition reimbursement, and discounts on Stanley Black & Decker tools and partner programs.
Medical, dental, life, vision, disability, 401(k), Employee Stock Purchase Plan, paid time off, and tuition reimbursement
Discounts on Stanley Black & Decker tools and other partner programs
And More
Grow: Be part of a global company with 20+ brands and advance your career across multiple paths
Learn: Access a wealth of learning resources, including our digital learning portal
Belong: Experience an awesome place to work with mutual respect and appreciation for diverse perspectives
Give Back: Participate in volunteerism, giving back, and sustainable business practices locally and globally
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic. If you require reasonable accommodation to complete an application or access our website, please contact us at (860) 827-3923 or accommodations@sbdinc.com.
#J-18808-Ljbffr