Founding Marketer Job at Mach9 Robotics Inc in San Francisco

Mach9 is pioneering the next era of the surveying and geospatial industry. Our AI-driven platform opens up a world of possibilities for the millions of surveyors and civil engineers responsible for supporting the $3 trillion infrastructure industry. With our market-defining technology, engineers can leverage geospatial data to complete projects faster than ever before.

Our first product, Mach9 Digital Surveyor, is transforming the highly-manual surveying workflows by automatically extracting features (such as signs, curbs, and utility poles) from large-scale imagery and 3D datasets—delivering results up to 96 times faster than today’s labor-intensive process. By dramatically scaling what surveyors can achieve, Mach9 empowers the industry to accelerate infrastructure development, improve decision-making, and fundamentally reshape the way we build and maintain our world.

Mach9 is backed by Quiet Capital, Y Combinator, Overmatch Ventures, Kyle Vogt (founder of Cruise), Amar Hanspal (former CEO of Autodesk), Scott Belsky (CPO of Adobe), Gokul Rajaram (former executive at DoorDash), and more.

The role:

Join Mach9 as our Founding Marketer to tell the world about how we’re helping people make maps faster than ever before!
You'll create content and run campaigns that drive inbound leads and position Mach9 as the leader in AI-powered CAD for surveying and geospatial analysis. You'll work directly with leadership across product, sales, and engineering to turn our positioning into content that converts. You'll craft the social media posts, run the campaigns, write the case studies, and track what's converting.

This is a hands-on, full-funnel marketing position. You'll work directly with our CEO and go-to-market team to execute campaigns that move prospects from first touch to closed deal. You'll see exactly how your work turns into booked demos and revenue.

We're looking for someone motivated, curious, and energized by shipping work, not just planning it. You're great at producing quality content quickly, you’re scrappy, you iterate based on what the data tells you, and you hold yourself to a high bar.

If you’re interested in solving hard problems and helping scale a fast-growing technology startup, we encourage you to apply!

What you’ll do:

• Run our content engine for inbound. Plan and produce content such as social posts, videos, one-pagers, and email campaigns that educate the market and convert interest into qualified demo requests.
• Help tell the Mach9 story. Collaborate with leadership to formalize clear positioning and messaging that explain what Mach9 does, who it is for, and how it fits into existing workflows, and ensure this story shows up consistently across the website, decks, and campaigns.
• Support partner co-marketing. Collaborate with hardware and ecosystem partners to create joint stories, webinars, collateral, and campaigns that showcase combined workflows, increase reach, and open new channels for inbound leads.
• Support customer advocacy. Run light-weight programs that engage advanced users, gather feedback, and encourage them to share their expertise and success, amplifying Mach9’s presence inside their organizations and on channels like LinkedIn.
• Measure, learn, and iterate. Track performance for your initiatives (traffic, engagement, conversions), and double down on the content and campaigns that actually move the numbers.
• Stay close to customers and sales. Build strong relationships with both internal and external customers to surface ideas for content and campaigns.

In a given week, you might:

• Write a case study after interviewing a customer about a successful project and decide which channels to amplify it on.
• Draft a LinkedIn post series and help shape a demo that highlights our latest product feature.
• A/B test an outbound marketing campaign to refine product messaging and lead to more booked intro calls for the sales team.
• Build new landing pages for industry verticals we’re targeting.
• Send a monthly newsletter with product updates and customer wins.
• Work with the engineering team to figure out how to market a new feature that we’re launching.
• Update the sales deck with fresh messaging, proof points, and customer stories.
• Work with design on pre-conference email campaigns and supporting assets.
• Review the results of recent campaigns (opens, clicks, demo requests, pipeline influenced) and decide what to do more of, what to tweak, and what to stop.
• Coordinate a webinar with a hardware or ecosystem partner and mutual customers.

You may be a right fit for this role if you:

• Have 1-4 years of marketing experience.
• Move fast and execute. You’re comfortable iterating quickly, running small tests, learning from the data, and shipping on a daily/weekly (not quarterly) cadence.
• Are an exceptional writer and storyteller who can translate complex, technical concepts and workflows into clear, compelling narratives.
• Are a curious, intellectually engaged builder who is constantly exploring new formats, tools, and ideas to improve how we tell our story.
• Can earn and build trust quickly with engineers, sales, customers, and partners.
• Operate with high agency, and are able to manage multiple projects independently.

Nice to have:

• Have seen a B2B and / or PLG product launch and grow firsthand, and you understand how to use content and campaigns to drive inbound interest and self-serve discovery.
• Have worked closely with a sales organization and know how to create content that opens doors, unblocks deals, and supports live conversations.