Overview
Head of Written Content (Remote) – DealMachine – Saint Louis, MO – Remote
Compensation: $80K - $100K/yr • Full-time
Benefits: Medical, Dental, Vision, Retirement
Posted 9 hours ago
Job Description
You're reading this because you've written one of the most successful business newsletters and sold tens of millions in product under tight deadlines, changing targets, and long hours. You want a more consistent, less frantic, and more stable environment. You know the best newsletters and subscribe to ideas for your own work. You understand the factors that determine whether content lands in inboxes and how performance shifts.
If I had to sum YOU up, you are influential without feeling pushy. You have a sharp BS meter and dislike when salespeople stretch the truth. You excel at turning complex ideas into simple, engaging, and inspiring messages. You can switch between blog, newsletter, social post, or a sales email while keeping the brand voice consistent. You are adept at leveraging AI tools without it being obvious. You take pride in content that sells, drives traffic, gets views, drives responses, and drives action.
If you love marketing and want to build the most influential newsletter in GO TO MARKET for consumer-focused brands (Real Estate Investing Marketing, Solar Marketing, Roofing Marketing, Home Services Marketing), this is your role.
Skills and Responsibilities
Must Have
- You communicate with numbers in terms of results
- You're a self starter who's naturally (and respectfully) pushing others
- You're THE GUY or THE GAL for email marketing, newsletters, blog writing, and copywriting
- You know HubSpot (what we use) as well as the top 5 other options, just because you can't stand not knowing the latest tech related to your job
- Ability to write in multiple tones including educational, conversational, promotional, and editorial
- You're a thought leader in mail best practices including segmentation, subject lines, preview text, calls to action, and deliverability
- Easily find the gold in long form content such as videos, webinars, or product updates and repurpose it to maximize written impact
- Ability to work independently and manage multiple deadlines confidently
- High attention to detail including grammar, formatting, links, readability, and tracking
- Always A/B testing
- SEO fundamentals including keyword research and on page formatting
- Are a master collaborator across multiple departments
- Bonus Skills
- Familiarity with analytics tools such as HubSpot reporting or Google Analytics
- Experience building editorial calendars or structured content workflows
About The Team
The Head of Written Content reports directly to the Head of Marketing. You will partner with the product team, media team, and success team to ensure that all written communication is accurate, engaging, and aligned with our business goals.
You will eventually own the full life cycle of written content which includes planning, drafting, revising, formatting, sending, and reporting. You should be comfortable giving and receiving feedback, adjusting based on data, and communicating clearly when timelines shift.
About Us
DealMachine is the highest-rated app for homeowner data. We provide 700 filters on all US homes and homeowners. Our primary customers are real estate investors, solar installers, and roofing companies. We allow them to build a targeted marketing list to reach their customers.
Benefits At DealMachine
- Competitive salary: We pay at or above market salary in most cases
- Health / Dental / Vision insurance: We cover 100% of the employee premiums and significantly subsidize family plans
- Flexible Work Schedule
- Retirement IRA with a 3% company matching
- Great tools: Each employee receives an Apple Macbook laptop and a 27 external monitor. We'll also purchase any of the software or hardware you need
- Complete transparency: Everyone has access to business metrics and financial information about the company