[{"_1":2,"_539":-5,"_540":-5},"loaderData",{"_3":4,"_418":419},"root",{"_5":6,"_13":14,"_391":392,"_404":405,"_415":-7,"_416":-5,"_417":-5},"honeypotInputProps",{"_7":8,"_9":10,"_11":12},"nameFieldName","name__confirm","validFromFieldName","from__confirm","encryptedValidFrom","bvp9rhAq8bZrvAYYd2LiSup+Jx08SKXColU6dv2A/Y10RvT5Ef8zghU=","board",{"_15":16,"_17":16,"_18":19,"_20":21,"_26":27,"_28":29,"_32":33,"_36":37,"_44":45,"_48":49,"_64":65,"_66":67,"_72":73,"_187":188,"_202":203,"_233":234,"_265":266,"_272":273,"_277":278,"_379":380,"_385":386},"name","Mediabistro","fullName","siteUrl","https://www.mediabistro.com","pages",{"_22":23,"_24":25},"home","/","jobs","/jobs","mainCss",":root{--background: white;--foreground: black;--card: oklch(1 0 0);--card-foreground: oklch(.25 .001 0);--popover: white;--popover-foreground: black;--primary: oklch(.59 .23 31.14);--primary-foreground: oklch(1 0 0);--secondary: oklch(.98 .001 0);--secondary-foreground: oklch(.25 .001 0);--muted: oklch(.97 0 0);--muted-foreground: oklch(.556 0 0);--accent: oklch(.96 0 0);--accent-foreground: oklch(.25 .001 0);--destructive: oklch(.65 .15 15);--border: oklch(.9 .001 0);--input: oklch(.9 .001 0);--ring: oklch(.7 .15 25);--chart-1: oklch(.7 .15 25);--chart-2: oklch(.7 .12 140);--chart-3: oklch(.75 .12 60);--chart-4: oklch(.45 .15 260);--chart-5: oklch(.2 .02 280);--sidebar: oklch(.98 .001 0);--sidebar-foreground: oklch(.25 .001 0);--sidebar-primary: oklch(.7 .15 25);--sidebar-primary-foreground: oklch(1 0 0);--sidebar-accent: oklch(.98 .001 0);--sidebar-accent-foreground: oklch(.25 .001 0);--sidebar-border: oklch(.9 .001 0);--sidebar-ring: oklch(.7 .15 25);--footer-background: oklch(.14 .07 288.16);--footer-foreground: oklch(1 0 0);--footer-border: oklch(.7 .15 25)}.dark{--background: oklch(.14 .07 288.16);--foreground: oklch(1 0 0);--card: oklch(.29 .05 287.37);--card-foreground: oklch(1 0 0);--muted: oklch(.269 0 0);--muted-foreground: oklch(.708 0 0);--popover: oklch(.29 .05 287.37);--popover-foreground: oklch(1 0 0);--border: transparent}","sitemaps",[30,31],"https://www.mediabistro.com/sitemap.xml","https://www.mediabistro.com/jobs-sitemap.xml","analytics",{"_34":35},"gtmId","GTM-NVDRG7Q","favicon",{"_38":39,"_40":41,"_42":43},"faviconSvg","https://www.mediabistro.com/public/favicons/favicon.svg","appleTouch","https://www.mediabistro.com/public/favicons/apple-touch-icon.png","manifest","https://www.mediabistro.com/public/favicons/site.webmanifest","metaTags",{"_46":47},"ogImage","https://www.mediabistro.com/public/site-logos/mediabistro-dark-social-1200x468.png","social",{"_50":51,"_52":53,"_58":59,"_60":61,"_62":63},"facebook","https://www.facebook.com/mediabistro","twitter",{"_54":55,"_56":57},"handle","@mediabistro","url","https://twitter.com/mediabistro","linkedin","https://www.linkedin.com/company/mediabistro","youtube","https://www.youtube.com/channel/UCnoZvx8SmZOMA1XteQAVtMQ","instagram","https://www.instagram.com/mediabistro/","helpEmail","help@mediabistro.com","transactionalEmail",{"_68":69,"_70":71},"fromAddress","support@mediabistro.com","userPasswordResetTemplateId","d-0614cbe7ddf0404893e7c9f8208331d5","header",{"_74":75,"_86":87},"logo",{"_76":77,"_78":79,"_80":81,"_82":83,"_84":85},"whiteLogo","https://www.mediabistro.com/public/site-logos/2025-mb-logo.svg","darkLogo","https://www.mediabistro.com/public/site-logos/2025-mb-logo-dark.svg","logoClasses","w-[210px] h-[50px] lg:mb-1","width",300,"height",64,"items",[88,141,160,178],{"_89":90,"_91":92,"_93":94},"type","mega-menu","text","Jobs","columns",[95,110,132],{"_86":96},[97,100,104,107],{"_89":98,"_91":99,"_56":25},"internal-link","Search Creative Jobs",{"_89":101,"_91":102,"_56":103},"link","Hot Jobs","/career-advice/get-hired/hot-jobs/",{"_89":98,"_91":105,"_56":106},"Remote Media Jobs","/jobs?keyword=media&remote=true",{"_89":98,"_91":108,"_56":109},"Create Job Alerts","/create-alert",{"_111":112,"_86":113},"title","Job Categories",[114,117,120,123,126,129],{"_89":98,"_91":115,"_56":116},"Creative & Design","/jobs?category=Creative+%26+Design",{"_89":98,"_91":118,"_56":119},"Marketing & Communications","/jobs?category=Marketing+%26+Communications",{"_89":98,"_91":121,"_56":122},"Operations & Strategy","/jobs?category=Operations+%26+Strategy",{"_89":98,"_91":124,"_56":125},"Production","/jobs?category=Production",{"_89":98,"_91":127,"_56":128},"Sales & Business Development","/jobs?category=Sales+%26+Business+Development",{"_89":98,"_91":130,"_56":131},"Writing & Editing","/jobs?category=Writing+%26+Editing",{"_111":133,"_86":134},"Quick Links",[135,137,140],{"_89":98,"_91":136,"_56":25},"Search All Jobs",{"_89":98,"_91":138,"_56":139},"Remote Jobs","/jobs?remote=true",{"_89":98,"_91":108,"_56":109},{"_89":142,"_91":143,"_86":144},"dropdown","Career Resources",[145,148,151,154,157],{"_89":101,"_91":146,"_56":147},"Career Advice & Articles","/career-advice/",{"_89":101,"_91":149,"_56":150},"Media Industry News","/media-news",{"_89":98,"_91":152,"_56":153},"Resume Writing Services","/resume-writing-services/",{"_89":98,"_91":155,"_56":156},"Job Market Insights","/trends",{"_89":101,"_91":158,"_56":159},"Member Profiles","/freelance-connect/browse/",{"_89":142,"_91":161,"_86":162},"Mediabistro Membership",[163,166,169,172,175],{"_89":101,"_91":164,"_56":165},"Membership Overview","/unlimited/",{"_89":101,"_91":167,"_56":168},"How to Pitch (Premium Tool)","/career-advice/go-freelance/how-to-pitch/",{"_89":101,"_91":170,"_56":171},"Editorial Calendars (Premium Access)","/mastheads/",{"_89":101,"_91":173,"_56":174},"Courses & Training Programs","/online-training-courses/",{"_89":101,"_91":176,"_56":177},"Membership FAQ","/unlimited/frequently-asked-questions/",{"_89":142,"_91":179,"_86":180},"Showcase",[181,184],{"_89":101,"_91":182,"_56":183},"Featured Creative Stories","/showcase",{"_89":101,"_91":185,"_56":186},"Submit your Story","/my-account/?account_tab=showcase","footer",{"_74":189,"_190":191,"_192":193,"_194":195,"_196":197,"_198":199,"_200":201},{"_76":77,"_78":79,"_80":81},"cta","","logoText","Find your next media job or showcase your creative talent","copyright","Copyright © 2026 Mediabistro","termsOfUse","/terms-of-use/","termsOfService","/terms-of-service","privacyPolicy","/privacy-policy/","styleGuide",{"_204":205,"_209":210},"images",[206,207,208],"/_static/mediabistro/mb-logo-268x268.webp","/_static/mediabistro/android-chrome-192x192.png","/_static/mediabistro/mediabistro-text-logo.webp","colors",[211,215,218,221,224,227,230],{"_15":212,"_213":214},"$primary-color","value","#339999",{"_15":216,"_213":217},"$primary-color-light","#1ab9b3",{"_15":219,"_213":220},"$dark-blue","#3c405d",{"_15":222,"_213":223},"$green","#2D7E7E",{"_15":225,"_213":226},"$grey","rgba(47, 47, 48, 0.93)",{"_15":228,"_213":229},"$darkgrey","rgba(44, 43, 45, 0.98)",{"_15":231,"_213":232},"$light-grey","#F3F3F4","jobsSearch",{"_235":236,"_243":244},"emptyMeta",[237,239],{"_111":238},"Media, Marketing & Creative Job Board | Journalism & Ad Jobs",{"_15":240,"_241":242},"description","content","The #1 job board for media, marketing, and communications professionals. Search career opportunities in advertising, public relations, journalism, and creative arts.","websiteSchema",[245],{"_246":247},"script:ld+json",{"_248":249,"_250":251,"_15":16,"_252":253,"_56":254,"_255":256},"@context","https://schema.org","@type","WebSite","alternateName","MB","https://mediabistro.com/jobs","potentialAction",{"_250":257,"_258":259,"_263":264},"SearchAction","target",{"_250":260,"_261":262},"EntryPoint","urlTemplate","https://mediabistro.com/jobs?keyword={keyword}","query-input","required name=keyword","hero",{"_111":267,"_268":269,"_190":270,"_91":271},"Find Your Next Media Job","subtitle","Discover creative opportunities at the world's leading media brands","Start Your Search","Find your next media job","flags",{"_274":275,"_276":275},"extendedFilters",true,"weeklyNewsletter","postJobs",{"_279":280,"_265":285,"_288":289,"_290":291,"_272":295,"_299":300,"_312":313,"_318":319,"_323":324,"_339":340,"_342":343},"meta",[281,283],{"_111":282},"Post a Job | Hire Media, Marketing & Creative Talent - Mediabistro",{"_15":240,"_241":284},"Recruit qualified media and creative professionals on the #1 industry job board. Reach top talent in design, social media, advertising, and communications. Post a job today.",{"_111":286,"_268":287,"_240":191},"The #1 Job Board for Media, Marketing & Creative Talent","Skip the unqualified resumes. Reach journalism, publishing, and marketing pros who are ready to work.","unlimitedJobsEmail","clients@mediabistro.com","enterpriseCta",{"_91":292,"_293":294},"High-volume employers, recruiting firms, and media and creative agencies:","linkText","contact us for bulk credits and ATS integration.",{"_296":275,"_297":275,"_298":275},"showMediaBoardSection","showRolesSection","showPlanIcon","mediaBoardSection",{"_111":301,"_268":302,"_240":303,"_304":305,"_310":311},"The #1 Destination for Media","and Creative Talent","Connect with top-tier full-time and freelance media professionals. Whether you are a leading publisher, a streaming service, or a growing brand, we deliver specialized talent you won't find on generalist job boards. Find your perfect match for:","bullets",[306,307,308,309],"News, Journalism & Book Publishing","Content Marketing, AI Prompt Engineering & Copywriting","Influencer Management, TV & Video Production","PR, Non-Profits & Education","imageAlt","Job seekers and featured job cards collage","rolesSection",{"_111":314,"_268":315,"_240":316,"_310":317},"Hire Remote and Local Talent","Across Every Media Vertical","Whether you are building an in-office team or seeking remote talent, access a specialized network of professionals in editorial, publishing, influencer marketing, and AI content strategy. Find candidates—from prompt engineers to production leads—who are ready to contribute from anywhere.","Media roles infographic","testimonialsSection",{"_111":320,"_268":321,"_240":322},"Trusted by Leading Media","and Creative Employers","See why top publishers, agencies, and brands rely on us to find exceptional talent.","testimonials",[325,331,335],{"_326":327,"_328":329,"_74":330},"company","Huffpost","quote","I love using Mediabistro for my harder to fill creative roles. Multimedia positions like photo editors, video producers, or even niche journalists yield great results. Other job boards don't always produce the specialized talent my hiring teams are looking for, and I feel like I can find that talent through Mediabistro.","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/huff-post-400x200.png",{"_326":332,"_328":333,"_74":334},"NBCUniversal","Mediabistro is valuable partner when it comes to finding top candidates in the media industry. Their team is extremely responsive, which makes the posting process quick and easy. They also offer great insight into branding company pages.","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/nbc-universal-400x200.png",{"_326":336,"_328":337,"_74":338},"The Taunton Press","What we like best about Mediabistro is the quality of targeted talent they deliver through their job board portal. We know we'll find the right type of talent for specialized positions that may be more challenging to fill. For almost fifteen years, Mediabistro has been our go-to resource for talent in the media/publishing space.","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/taunton-press-400x200.png","employersSection",{"_111":341,"_268":16},"Media and Creative Employers on","employerLogos",[344,346,349,352,355,358,361,364,367,370,373,376],{"_15":332,"_345":334},"image",{"_15":347,"_345":348},"Bloomberg","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/bloomberg-400x200.png",{"_15":350,"_345":351},"Meredith","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/meredith-400x200.png",{"_15":353,"_345":354},"Dotdash","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/dotdash-400x200.png",{"_15":356,"_345":357},"Penske Media Corporation","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/penske-media-corporation-400x200.png",{"_15":359,"_345":360},"Springer Nature","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/springer-nature-400x200.png",{"_15":362,"_345":363},"Penguin Random House","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/penguin-random-house-400x200.png",{"_15":365,"_345":366},"Fox Corporation","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/fox-corporation-400x200.png",{"_15":368,"_345":369},"Future","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/future-400x200.png",{"_15":371,"_345":372},"Hearst Television","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/hearst-television-400x200.png",{"_15":374,"_345":375},"Cox Enterprises","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/cox-enterprises-400x200.png",{"_15":377,"_345":378},"Leaf Group","https://production-rails-default.s3.us-east-2.amazonaws.com/public/post-jobs-logos/leaf-group-400x200.png","createAlertMeta",[381,383],{"_111":382},"Create Job Alerts | Media, Marketing & Creative Job Alerts",{"_15":240,"_241":384},"Never miss an opportunity. Sign up for free email alerts and get the latest jobs in social media, graphic design, writing, and marketing delivered to your inbox.","jobsPortalSignupMeta",[387,389],{"_111":388},"Sign Up | Creative, Marketing & Media Job Search",{"_15":240,"_241":390},"Create your free profile to apply for jobs, upload your resume, and set job alerts. Join the leading career community for creative, marketing, and media professionals.","requestInfo",{"_393":394,"_399":19,"_400":401,"_402":403},"hints",{"_395":396,"_397":398},"theme","light","timeZone","UTC","origin","path","/jobs/2255957775-aso-mobile-growth-strategist","userPrefs",{"_395":396},"env",{"_406":407,"_408":409,"_410":411,"_412":413,"_414":19},"MODE","production","SENTRY_ENV","mediabistro","NEW_JOB_BOARD_SENTRY_DSN","https://235251e3654b447a82e934b7c2ce7c93@o4504103609303040.ingest.sentry.io/4504806528253952","SENTRY_RELEASE","9075b8142c260be1d215be5b214b27d21505b6f2","WEBSITE_URL","user","toast","confettiId","routes/_public.jobs+/$id.index/index",{"_420":421,"_474":475,"_493":425,"_494":425,"_495":496},"job",{"_422":423,"_424":425,"_426":425,"_427":121,"_428":191,"_429":191,"_430":431,"_432":-7,"_111":433,"_240":434,"_435":436,"_437":438,"_439":440,"_441":442,"_443":191,"_444":191,"_445":191,"_56":446,"_447":191,"_448":191,"_449":450,"_451":450,"_452":453,"_454":425,"_455":456,"_457":401,"_458":459,"_460":461,"_462":-7,"_463":464,"_465":433,"_466":440,"_467":191,"_468":469,"_470":471,"_472":473},"id",["B","2255957775"],"promoted",false,"remoteAllowed","category","duration","experienceLevel","publishedAt",["D",1769186240000],"indexedAt","ASO & Mobile Growth Strategist","A leading tech company in San Francisco seeks an ASO Specialist to enhance app visibility through keyword optimization and creative asset testing. Applicants should have a minimum of 3 years in mobile growth marketing and a strong grasp of app store ecosystems. This on-site role offers various benefits, including medical insurance and gym membership, and emphasizes a commitment to diversity and inclusion.
#J-18808-Ljbffr","descriptionText","ASO & Mobile Growth Strategist Air Apps Operations & Strategy A leading tech company in San Francisco seeks an ASO Specialist to enhance app visibility through keyword optimization and creative asset testing. Applicants should have a minimum of 3 years in mobile growth marketing and a strong grasp of app store ecosystems. This on-site role offers various benefits, including medical insurance and gym membership, and emphasizes a commitment to diversity and inclusion. #J-18808-Ljbffr","shortDescription","A leading tech company in San Francisco seeks an ASO Specialist to enhance app visibility through keyword optimization and creative asset testing. ...","location","San Francisco","companyName","Air Apps","salaryMin","salaryMax","salaryDescription","https://www.whatjobs.com/coopob__cpl___3_24203130__2283?utm_source=2283&utm_medium=feed&keyword=ASO-Mobile&location=San-Francisco&geoID=2251","companyDescription","companyWebsite","displayLogo","https://www.mediabistro.com/public/images/desk-100x50.webp","displayThumbnail","displayHeadline","Work at Air Apps","isManualPosted","costPerClick",0.16,"displayUrl","fullUrl","https://www.mediabistro.com/jobs/2255957775-aso-mobile-growth-strategist","strippedDescription","A leading tech company in San Francisco seeks an ASO Specialist to enhance app visibility through keyword optimization and creative asset testing. Applicants should have a minimum of 3 years in mobile growth marketing and a strong grasp of app store ecosystems. This on-site role offers various benefits, including medical insurance and gym membership, and emphasizes a commitment to diversity and inclusion.#J-18808-Ljbffr","parsedLocation","displayPublishedAt","15 days ago","shortTitle","shortLocation","level","searchCompanyPath","/jobs?keyword=Air+Apps","searchLocationPath","/jobs?location=San+Francisco","searchTitlePath","/jobs?keyword=ASO+%26+Mobile+Growth+Strategist","featuredCompany",{"_422":476,"_15":477,"_478":425,"_74":479,"_480":481,"_240":482,"_439":483,"_484":-5,"_485":-5,"_486":-5,"_487":-5,"_488":489,"_490":491,"_449":479,"_457":492,"_451":479},211,"Mansueto Ventures","agency","https://production-rails-default.s3.us-east-2.amazonaws.com/public/legacy-logos/109473.JPG","slug","mansueto-ventures-careers","

Mansueto Ventures is home to two of the most iconic and vibrant brands in business publishing: Inc. and Fast Company. Every day, the content, awards, and events produced help entrepreneurs and innovators succeed by providing useful insights, sparking essential conversations, and offering much-needed inspiration.

Inc. is the voice of the American entrepreneur, inspiring and documenting the risk-takers and ultra-driven go-getters who represent the most dynamic force in the American economy.
Fast Company is the world’s leading business media brand, focusing on innovation in technology, leadership, and design to inspire readers to shape the future of business.

","New York, NY","coloredLogo","logoAttachment","thumbnail","thumbnailAttachment","hexCode","#080D0C","headline","Publisher of Inc. and Fast Company, empowering innovators and entrepreneurs.","/companies/mansueto-ventures-careers","hasJobSubmission","isSavedJob","similarJobs",[497,505,513,527,533],{"_426":425,"_430":498,"_449":450,"_441":442,"_240":499,"_437":500,"_424":425,"_111":501,"_428":191,"_429":191,"_451":450,"_439":440,"_422":502,"_452":453,"_427":118,"_463":464,"_457":503,"_465":501,"_466":440,"_468":469,"_470":471,"_472":504},["D",1769151442000],"A leading tech company in San Francisco is seeking an ASO Specialist to enhance app visibility and optimize strategies for user acquisition. This role demands a detail-oriented individual with 3+ years of experience in ASO or mobile growth marketing. You will conduct keyword research, analyze app performance, and collaborate with multiple teams to align ASO strategies. The company offers benefits such as medical insurance, a transportation budget, and a gym membership, fostering a diverse and inclusive workplace.
#J-18808-Ljbffr","A leading tech company in San Francisco is seeking an ASO Specialist to enhance app visibility and optimize strategies for user acquisition. This r...","ASO Specialist - Mobile Growth & Optimization (SF)",["B","2002826429"],"/jobs/2002826429-aso-specialist-mobile-growth-optimization-sf","/jobs?keyword=ASO+Specialist+-+Mobile+Growth+%26+Optimization+%28SF%29",{"_426":425,"_430":506,"_449":450,"_441":442,"_240":507,"_437":508,"_424":425,"_111":509,"_428":191,"_429":191,"_451":450,"_439":440,"_422":510,"_452":453,"_427":118,"_463":464,"_457":511,"_465":509,"_466":440,"_468":469,"_470":471,"_472":512},["D",1769151390000],"

Join to apply for the ASO Specialist San Francisco role at Air Apps

About The Role

We are looking for an ASO (App Store Optimization) Specialist to join our San Francisco team. In this role, you’ll lead strategies to improve visibility, discoverability, and conversion in the Apple App Store. You’ll leverage keyword research, creative testing, and data-driven insights to drive user acquisition and retention through organic channels. This role is perfect for someone who is passionate about mobile growth, detail-oriented, and excited to optimize across multiple apps that reach millions of users worldwide.

Responsibilities

Conduct keyword research and optimize app metadata (titles, descriptions, tags) to maximize visibility.
Develop and test creative assets (icons, screenshots, app previews, CPPs) to increase conversion rates.
Analyze app store performance metrics and provide actionable insights.
Monitor competitors and market trends to identify opportunities for growth.
Collaborate with UA, Product, and Creative teams to align ASO strategy with broader marketing initiatives.
Stay on top of platform updates, industry best practices, and emerging ASO tools.

Requirements

Around 3+ years of experience in ASO or mobile growth marketing.
Strong understanding of app store ecosystems (Apple App Store, Google Play).
Experience with ASO and analytics tools (App Annie, Sensor Tower, Data.ai, etc.).
Data-driven mindset with the ability to turn insights into action.
Excellent communication and collaboration skills.
Enthusiasm for AI, productivity, and digital tools.
Based in San Francisco (onsite role).

What We Offer (San Francisco)

Apple hardware ecosystem for work.
Annual Bonus.
Medical Insurance (including vision & dental).
Disability insurance - short and long-term.
401k up to 4% contribution.
Air Conference – an opportunity to meet the team, collaborate, and grow together.
Transportation budget
Free meals at the hub
Gym membership

Diversity & Inclusion

At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives.

Application Disclaimer

At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Other

Industries

Technology, Information and Internet

#J-18808-Ljbffr","

Join to apply for the ASO Specialist San Francisco role at Air Apps

About The Role

We are looking for an A...","ASO Specialist San Francisco",["B","1981957303"],"/jobs/1981957303-aso-specialist-san-francisco","/jobs?keyword=ASO+Specialist+San+Francisco",{"_426":425,"_430":514,"_449":450,"_441":515,"_240":516,"_437":517,"_424":425,"_111":518,"_428":191,"_429":191,"_451":450,"_439":519,"_422":520,"_452":521,"_427":118,"_463":522,"_457":523,"_465":518,"_466":519,"_468":524,"_470":525,"_472":526},["D",1768942800000],"Itcharm","We are a mobile game development company specializing in creating innovative and engaging gaming experiences for players worldwide. Our focus is on developing casual and mid-core games.\nWe are currently seeking a highly skilled and experienced

[ANON]\nWhat We Are Looking For:\n3+ years of experience in App Store Optimization (ASO) for mobile games or apps.\nStrong understanding of ASO principles, including keyword research, metadata optimization, and conversion rate optimization.\nProficiency in using ASO tools such as [ANON], [ANON], [ANON], or similar platforms.\nFamiliarity with Google Play Console, Apple App Store Connect, and analytics tools like [ANON] or [ANON].\nA data-driven mindset with strong analytical skills to interpret data and make informed decisions.\nA proactive attitude and the ability to adapt in a fast-paced, dynamic environment.\nResponsibilities:\nDevelop and execute ASO strategies to improve app visibility, downloads, and rankings on the App Store and Google Play.\nConduct keyword research and optimize app metadata (title, description, subtitles, promotional text etc).\nAnalyze competitor strategies and market trends to identify opportunities for growth.\nCollaborate with marketing, design, and development teams to create and test high-converting app store assets (icons, screenshots, videos, etc.).\nMonitor and report on key ASO metrics, including impressions, conversion rates, and keyword rankings.\nContinuously test and optimize app store listings through A/B testing and other experimentation methods.\nStay up-to-date with the latest ASO trends, algorithm changes, and best practices.\nWhat Is Important to Us:\nA strong desire to continuously improve the product by suggesting new ideas, proposing enhancements, and providing valuable insights.\nA commitment to personal growth and the ability to support colleagues by sharing knowledge.\nA passion for ongoing learning and development in the field of ASO and mobile game marketing.\nHiring Process:\nInitial conversation with a recruiter.\nFirst interview to discuss basic skills and experience.

#J-18808-Ljbffr\n","We are a mobile game development company specializing in creating innovative and engaging gaming experiences for players worldwide. Our focus is on...","ASO Specialist","New York, New York, United States",["B","2213245036"],"Work at Itcharm","17 days ago","/jobs/2213245036-aso-specialist","/jobs?keyword=Itcharm","/jobs?location=New+York%2C+New+York%2C+United+States","/jobs?keyword=ASO+Specialist",{"_426":425,"_430":528,"_449":450,"_441":442,"_240":529,"_437":530,"_424":425,"_111":509,"_428":191,"_429":191,"_451":450,"_439":440,"_422":531,"_452":453,"_427":118,"_463":464,"_457":532,"_465":509,"_466":440,"_468":469,"_470":471,"_472":512},["D",1769186325000],"

Overview

At Air Apps, we believe in thinking bigger and moving faster. We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP). Born in Lisbon, Portugal in 2017 and now with offices in Lisbon and San Francisco, we’ve remained self-funded while reaching over 100 million downloads worldwide. Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe. Join us on this journey to redefine resource management and change lives along the way.

About The Role
We are looking for an ASO (App Store Optimization) Specialist to join our San Francisco team. In this role, you’ll lead strategies to improve visibility, discoverability, and conversion in the Apple App Store. You’ll leverage keyword research, creative testing, and data-driven insights to drive user acquisition and retention through organic channels. This role is perfect for someone who is passionate about mobile growth, detail-oriented, and excited to optimize across multiple apps that reach millions of users worldwide.

Responsibilities
Conduct keyword research and optimize app metadata (titles, descriptions, tags) to maximize visibility.
Develop and test creative assets (icons, screenshots, app previews, CPPs) to increase conversion rates.
Analyze app store performance metrics and provide actionable insights.
Monitor competitors and market trends to identify opportunities for growth.
Collaborate with UA, Product, and Creative teams to align ASO strategy with broader marketing initiatives.
Stay on top of platform updates, industry best practices, and emerging ASO tools.

Requirements
Around 3+ years of experience in ASO or mobile growth marketing.
Strong understanding of app store ecosystems (Apple App Store, Google Play).
Experience with ASO and analytics tools (App Annie, Sensor Tower, Data.ai, etc.).
Data-driven mindset with the ability to turn insights into action.
Excellent communication and collaboration skills.
Enthusiasm for AI, productivity, and digital tools.
Based in San Francisco (onsite role).

What We Offer (San Francisco)
Apple hardware ecosystem for work.
Annual Bonus.
Medical Insurance (including vision & dental).
Disability insurance - short and long-term.
401k up to 4% contribution.
Air Conference – an opportunity to meet the team, collaborate, and grow together.
Transportation budget
Free meals at the hub
Gym membership

Diversity & Inclusion
At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives.

Application Disclaimer
At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.

#J-18808-Ljbffr","
Overview
At Air Apps, we believe in thinking bigger and moving faster. We’re a family-founded company on a mission to create the wor...",["B","2255965891"],"/jobs/2255965891-aso-specialist-san-francisco",{"_426":425,"_430":534,"_449":450,"_441":442,"_240":535,"_437":536,"_424":425,"_111":509,"_428":191,"_429":191,"_451":450,"_439":440,"_422":537,"_452":453,"_427":118,"_463":464,"_457":538,"_465":509,"_466":440,"_468":469,"_470":471,"_472":512},["D",1769151306000],"
ASO Specialist San Francisco role at Air Apps

About Us

At Air Apps, we believe in thinking bigger and moving faster. We’re a family‑founded company on a mission to create the world’s first AI‑powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2017 and now with offices in both Lisbon and San Francisco, we’ve remained self‑funded while reaching over 100 million downloads worldwide. Our long‑term focus drives us to challenge the status quo every day, pushing the boundaries of AI‑driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe. Join us on this journey to redefine resource management and change lives along the way.

About The Role

We are looking for an ASO (App Store Optimization) Specialist to join our San Francisco team. In this role, you’ll lead strategies to improve visibility, discoverability, and conversion in the Apple App Store. You’ll leverage keyword research, creative testing, and data‑driven insights to drive user acquisition and retention through organic channels. This role is perfect for someone who is passionate about mobile growth, detail‑oriented, and excited to optimize across multiple apps that reach millions of users worldwide.

Responsibilities

Conduct keyword research and optimize app metadata (titles, descriptions, tags) to maximize visibility.

Develop and test creative assets (icons, screenshots, app previews, CPPs) to increase conversion rates.

Analyze app store performance metrics and provide actionable insights.

Monitor competitors and market trends to identify opportunities for growth.

Collaborate with UA, Product, and Creative teams to align ASO strategy with broader marketing initiatives.

Stay on top of platform updates, industry best practices, and emerging ASO tools.

Requirements

Around 3+ years of experience in ASO or mobile growth marketing.

Strong understanding of app store ecosystems (Apple App Store, Google Play).

Experience with ASO and analytics tools (App Annie, Sensor Tower, Data.ai, etc.).

Data‑driven mindset with the ability to turn insights into action.
Excellent communication and collaboration skills.

Enthusiasm for AI, productivity, and digital tools.

Based in San Francisco (onsite role).

What We Offer (San Francisco)

Apple hardware ecosystem for work.

Annual Bonus.

Medical Insurance (including vision & dental).

Disability insurance – short and long‑term.

401(k) up to 4% contribution.

Air Conference – an opportunity to meet the team, collaborate, and grow together.

Transportation budget.

Free meals at the hub.

Gym membership.

Diversity & Inclusion

At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives.

Application Disclaimer

At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI‑generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.

#J-18808-Ljbffr","
ASO Specialist San Francisco role at Air Apps

About Us

At Air Apps, we believe in thinking bigger and movin...",["B","1981956323"],"/jobs/1981956323-aso-specialist-san-francisco","actionData","errors"]