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Van Beek Natural Science

Marketing Content Creator

Van Beek Natural Science, Orange City, Iowa, United States, 51041

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Overview

Marketing Content Creator Location: Orange City, IA (or Hybrid) Department: Marketing Reports To: Marketing Manager Position Overview

Van Beek Natural Science is seeking a Marketing Content Creator to bring our brand, science, and stories to life across digital and physical channels. This role is responsible for creating engaging, educational, and on-brand content that supports marketing initiatives, sales efforts, and brand growth across species and markets. The ideal candidate is a creative storyteller who can translate technical and scientific information into clear, compelling content while maintaining brand consistency and accuracy in a regulated industry. Key Responsibilities

Create original content for use across: Social media platforms Email marketing campaigns Website and digital assets Trade shows and events Sales and distribution support materials Develop written content including: Social captions and campaign messaging Educational and informational content Product-related and brand storytelling copy Capture and produce visual content: Photography and short-form video Reels, behind-the-scenes, and educational visuals Event and on-site content Collaborate with: Marketing Manager on campaign strategy and execution Graphic Designer to ensure brand alignment Sales team to support field needs and customer education Maintain and support content calendars to ensure timely delivery Ensure all content aligns with brand standards, voice, and compliance requirements Qualifications

Strong writing, storytelling, and communication skills Experience creating content for digital and social platforms Comfortable with photography and basic video creation/editing Ability to understand and simplify technical or scientific topics Highly organized with strong attention to detail Ability to manage multiple projects and deadlines Preferred Experience

Background in marketing, communications, or content creation Experience in agriculture, animal health, or a regulated industry Familiarity with content scheduling and analytics tools Basic understanding of brand guidelines and visual consistency Knowledge of AAFCO label requirements, NASC, GMP+, and/or 21CFR507

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