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Public Relations Strategist

LT, Phoenix, Arizona, United States, 85003

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Job Description Looking for a place to connect your PR talent with a team that’s supporting accounts across a wide variety of industries?

LT.Agency, one of the largest integrated marketing agencies in the Southwest and nationally-recognized best places to work, needs an exceptional PR Strategist who is ready to jump in and make an impact.

In this role, you’ll help shape and deliver integrated PR strategies, combining creativity, media relations, and collaboration to drive meaningful results for clients. The PR Strategist will report directly to our Vice President of Public Relations.

Here’s what you’ll do:

Collaborate on public relations strategies that address challenges and opportunities for clients across a variety of industries including healthcare & wellness, tourism & attractions, casinos & gaming, consumer goods, B2B technology, homebuilders, franchise & retail, nonprofit & social good, and more.

Develop and execute PR programs, keeping in mind the integrated nature of PR today (PESO)

Leverage AI to streamline workflows and surface insights, while ensuring all client work reflects human judgment, creativity, and care

Craft editorial plans that are appropriate for distribution on both traditional and online channels

Develop media and event lists, editorial calendars, press releases and editorial content

Monitor news, trends, and cultural moments to identify timely PR opportunities

Contribute creative ways to keep clients in the news on both a local and national level, pitching and managing media daily

Serve as a day-to-day client contact, building trusted relationships and managing expectations

Interact confidently with clients, prospects, and media, both in formal presentations and spontaneous situations

Schedule and attend client and team meetings

Partner with internal teams to ensure messaging is consistent across channels

Work with some of the most talented professionals in the local market, across paid media, content marketing, brand strategy, digital and more

Manage multiple client accounts at once, balancing priorities and deadlines

Proactively identify risks or issues and help develop response strategies

Understand attribution and report back on the performance and value of your PR programs and content

Here’s what you’ll need to bring:

3-5 years of PR/marketing experience

Proven media relations success, with a host of local contacts

Strong presentation skills, alone or in a team setting

Organizational, time management and project management skills

Detail-oriented with a high standard for quality and accuracy

Collaborative ability and creative thinking, matched with humble confidence

Ability to work autonomously, foresee client needs and opportunities and pivot quickly when needed.

Curious, adaptable, and eager to keep learning in a fast-moving industry

Ability to work nights and weekends where relevant

Bachelor’s degree in related field

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