Growth Marketing Manager - Hybrid (Boston, MA)

*We understand that pursuing a new job is a big deal.

Maybe you’re afraid you won’t fit in.

Well, here’s the good news.

For us, the days of “fit in to get in” are over and being different is not a barrier to getting ahead. Greatness comes in all shapes, sizes, colors, and experience levels. If you are looking for a people-first culture that is wired for growth, driven to serve, and totally committed to having your back, give us a shot. Your best life awaits.*Must be eligible to work in the United States without the need for work visa or residency sponsorship.**Our Newest Opportunity:****Position Overview:**

We are seeking a dynamic and results-oriented **Growth Marketing Manager** to join our team. In this pivotal role, you will be responsible for developing and executing data-driven marketing strategies to drive customer acquisition, engagement, and retention across multiple verticals and channels. You will optimize the marketing funnel, leverage cutting-edge digital tools, and collaborate cross-functionally to accelerate business growth. The ideal candidate combines strategic vision with hands-on execution, excels in analytics, and thrives in a fast-paced, data-driven environment.**Key Responsibilities*** Develop and implement innovative growth marketing strategies and campaigns to drive business objectives.* Identify and evaluate new marketing channels, technologies, and opportunities for expansion.* Collaborate closely with product, sales, and analytics teams to align marketing initiatives with business goals.* Plan, execute, and optimize multi-channel campaigns, including email, paid media, SEO/SEM, social media, and content marketing.* Continuously optimize campaigns through A/B testing, performance analysis, and data-driven insights.* Manage marketing automation workflows and nurture programs to enhance customer engagement.* Monitor and report on key performance metrics such as conversion rates, customer acquisition cost (CAC), lifetime value (LTV), and ROI.* Improve the customer journey from initial awareness through engagement, conversion, and retention.* Present campaign results, insights, and recommendations to internal stakeholders and leadership.* Coordinate with external vendors and partners to ensure seamless campaign execution and performance.* Stay current with industry trends, best practices, and emerging technologies in digital marketing.**Desired Skills & Qualifications*** Exceptional business writing and communication skills.* Strategic thinker with strong organizational and project management abilities.* Demonstrated curiosity, learning mindset, and a passion for innovation in digital marketing.* Ability to work independently and collaboratively within cross-functional teams.* Strong relationship-building skills and a proactive, initiative-driven approach.* Comfort with technology and digital marketing tools, including:

+ Adobe Creative Suite, Canva

+ Constant Contact, Salesforce, HubSpot

+ Microsoft Office, Teams, Sharepoint, Asana* Experience managing vendor relationships and internal/client communications.* Proven ability to analyze data, measure campaign performance, and optimize results.**Key Performance Indicators (KPIs)*** Customer Acquisition Cost (CAC)* Marketing Qualified Leads (MQLs) generated* Conversion rates across the funnel* Campaign ROI and effectiveness* Website traffic and engagement metrics* Email open and click-through rates* Funnel speed and customer retention rates**Education & Experience Requirements*** Bachelor’s degree in Marketing, Business, Communications, or a related field.* 4+ years of experience in digital or growth marketing, preferably in B2B or SaaS environments.* Proficiency with marketing automation platforms (HubSpot, Marketo), CRM systems (Salesforce), and analytics tools (Google Analytics, Tableau).* Hands-on experience with paid media, SEO/SEM, email marketing, and content strategy.* Strong analytical, project management, and communication skills.* Ability to thrive in a fast-paced, data-driven, and collaborative environment.The typical base pay range for this role nationwide is $75,000 to $80,000 per year.Your base pay is dependent upon your skills, education, qualifications, professional experience, and location. In addition to base pay, some roles are eligible for variable compensation, commission, and/or annual bonus based on your individual performance and/or the company’s performance. We also offer eligible employees health, wellbeing, retirement, and other financial benefits, paid time off, overtime pay for non-exempt employees, and robust learning and development programs. You will receive reimbursement of job-related expenses per the company policy and may receive employee perks and discounts.

To learn more, visit: www.onedigital.com/careersOneDigital is an equal opportunity employer. Not only as a matter of standard, but to honor and celebrate our differences. We believe that the power of ONE starts with you. We are committed to cultivating and preserving a culture that celebrates diversity, insists on equity and inclusion, and connects us. Ensuring our people feel **seen, valued, respected, and supported** is fundamental to our core values and business goals.OneDigital provides equal employment opportunities to all employees and applicants for employment regardless of their: veteran status, uniformed servicemember status, race, color, religion, sex, sexual orientation, gender identity, age (40 and over), pregnancy (including childbirth, lactation and related medical conditions), national origin or ancestry, citizenship or immigration status, physical or mental disability, genetic information (including testing and characteristics) or any other category protected by federal, state or local law (collectively, “protected characteristics”). A copy of the Federal EEO poster is linked .Pursuant to local Fair Chance Ordinances, we will consider qualified applications with arrest or conviction records for employment. For applicable candidates, the following ordinances are linked here to inform you of your rights as an applicant:Employment decisions shall comply with all other applicable federal, state and city/county laws prohibiting discrimination in employment. OneDigital complies with all criminal history inquiry [or ‘ban the box’] laws in California, Connecticut, Colorado, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, New Jersey, New Mexico, Oregon, Rhode Island, Vermont and Washington.*In short, we believe in hiring the most qualified applicant for the position, regardless of background.*If you have questions about our hiring policies and practices, we would be happy to discuss upon receiving your application. We hope to welcome you to OneDigital and look forward to hearing from you. OneDigital understands the immense responsibility and opportunities provided by Artificial Intelligence. We utilize advanced Artificial Intelligence [AI] technologies to enhance our recruitment process. This includes using AI to filter candidates based on their qualifications and to rediscover potential candidates from our existing applicant pool. Our AI systems help us efficiently identify the best fit for our open positions, ensuring a streamlined and effective hiring experience. However, AI does not replace the humans in our process. If you have concerns about our use of AI, you may opt out where laws allow.Thank you for your interest in joining the OneDigital team!### WHAT WE DOWe arein the people business. We offer employers and individuals insurance, financial services and HR consulting services, which improve the wellbeing, health and financial security of people across the US.We believe in living with purpose and thriving both as individuals and as communities.We call this "walking the talk", and it’s why we offerthe same total-wellbeingbenefits to our people as we do our clients.It #J-18808-Ljbffr