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Performance Marketing Manager
Job Snapshot
Location: Remote Employee Type: Full-Time Employee Industry: SaaS, Insurance Manages Others: No Job Type: Paid Media/Advertising Education: 4 Year Degree or Equivalent Experience Experience: 5-8Years Travel: Minimal, as Needed Relocation Covered:
No Why You’ll Love AgencyBloc
We solve problems for our customers. We give ourselves the autonomy to be awesome. We will be human. We are maniacal about success.
This is the culture you’ll be a part of if you join the AgencyBloc Team. We are the #1 Recommended Insurance Industry Growth Platform serving the benefits and senior market space. We help grow our clients’ business with a suite of solutions that can be strategically utilized to support the operational and growth needs of independent insurance agencies, GAs, IMO/FMOs, call centers, and carriers. Job Description
We’re looking for a hands-on
Performance Marketing Manager
to own the planning, execution, and optimization of our paid media programs across search, social, display, and account-based channels. This role is ideal for someone who enjoys being in the platforms every day — launching campaigns, testing creative and audiences, monitoring performance, and continuously optimizing toward pipeline and revenue impact. You’ll work closely with the Director of Growth & Product Marketing to translate business priorities into measurable media programs, with the autonomy to make recommendations and the accountability to deliver results. Responsibilities: Paid Media Ownership
Plan, launch, and manage paid search, paid social (LinkedIn & Meta), and programmatic campaigns aligned to pipeline and revenue goals Own day-to-day campaign execution, pacing, and optimization across channels Manage budgets across tactics and reallocate spend based on performance and business priorities Continuously test ad copy, creative, audiences, bidding strategies, and landing page experiences
Performance Optimization & Experimentation
Design and execute A/B tests to improve conversion rates, efficiency, and pipeline quality Analyze performance data to identify trends, opportunities, and underperforming areas Translate insights into clear recommendations for scaling, pausing, or pivoting campaigns
ABM & Targeted Account Support
Execute account-based marketing campaigns for key accounts using our ABM platform (e.g., Propensity), including audience activation, media execution, and optimization Activate paid media programs against defined account lists, buying groups, and personas in partnership with Marketing and Sales leadership Support personalization strategies across ads, messaging, and landing experiences for targeted accounts Monitor, analyze, and report on account-level engagement, coverage, and influence metrics to inform optimization and investment decisions
Reporting & Business Impact
Own performance reporting across paid media channels, with a focus on business-critical KPIs (MQLs, pipeline, ROAS, etc.) Communicate results, insights, and recommendations clearly to marketing and revenue leadership Help evolve our measurement approach as we scale in-house media capabilities
Skills/Education/Experience: Experience & Education
5-8 years of experience in paid media campaign management B2B SaaS experience with high volume, high velocity funnel strongly preferred Bachelor\'s degree in Marketing, Business Administration, Analytics, or related field (or equivalent experience)
Technical Expertise
Proven success setting up, managing, and optimizing multi-channel campaigns (Google Ads, Meta, LinkedIn, programmatic DSPs) Strong proficiency with marketing tools such as GA4, GTM, event tracking, pixel management, and digital advertising analytics Proven track record of building and scaling acquisition campaigns with a strong focus on ROI Experience executing ABM or targeted account campaigns using platforms such as Propensity, Demandbase, 6sense, Terminus, or similar Understanding of account-level targeting, buying group engagement, and account-based measurement frameworks Allocate and manage the paid media budget to maximize ROI Certifications in Google Ads, Facebook Blueprint, or related fields are preferred
Analytical & Strategic Skillset
Use analytics tools to track KPIs, generate insights, and present findings to stakeholders Identify growth opportunities and emerging platforms to expand reach and engagement Strong critical thinking and problem-solving skills; ability to spot trends and diagnose root causes High degree of intellectual curiosity and a growth mindset; proactively seeks out better ways to measure, track, and optimize performance
Strong written and verbal communication skills; able to simplify complex insights for non-technical audiences Ability to work cross-functional with Marketing, Sales, Product, and external partners Comfortable in fast-paced B2B SaaS environments with short sales cycles and high data velocity Highly organized, detail-oriented, and capable of managing multiple priorities simultaneously What Success Looks Like in This Role Paid media programs are consistently optimized toward pipeline contribution and ROI, not just lead volume Media investment is actively reallocated based on performance insights and business priorities Key account and ABM campaigns show increasing engagement, coverage, and influence across priority accounts Leadership has clear visibility into what’s working, what’s not, and where to invest next Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States. More on AgencyBloc:
AgencyBloc provides a suite of online software solutions that help insurance agencies increase efficiency, enhance customer satisfaction, control costs, and stay competitive. We currently have customers nationwide. Core values of our company include: Client-centric organization focused on delivering great customer service Positive, collaborative team environment with coworkers who genuinely care about their work High level of professionalism in everything we do Continuous teaching, learning, and growth for all team members as they share in the journey that is the story of our company Our continued growth and success is dependent on having talented people join our team of friendly, collaborative and engaged professionals. New opportunities are posted often and we encourage you to visit our Careers page regularly to stay informed about openings that match your skills and interests. At AgencyBloc, our culture depends on our people. Ensuring our employees feel supported in all aspects of their lives is important. One way we address this is through our competitive benefits and perks, which include: Health insurance Dental and vision benefits Life insurance Disability insurance HSAwith generous employer contributions Flex spending accounts 401k with company match PTO & paid holidays VTO (volunteer time off) Family leave Half-day Fridays in the summer months Our Mission
Our mission is to provide powerful solutions by
making the convoluted, straightforward . We want our
technology to
transform the organizations that use it . The Culture We Live By We solve problems for our customers
We give them amazing tools We educate them We help them become successful We're happy when they're happy We give ourselves the autonomy to be awesome
We are accountable to ourselves and our teams We know how to get things DONE We will fail...and learn from our mistakes We will be human
We care about each other We share & invest in each other We trust each other to do what's right We have courageous conversations We are maniacal about success
We aspire to be the leader of the pack We don't settle for mediocrity, not as a team or individually
#J-18808-Ljbffr
Job Snapshot
Location: Remote Employee Type: Full-Time Employee Industry: SaaS, Insurance Manages Others: No Job Type: Paid Media/Advertising Education: 4 Year Degree or Equivalent Experience Experience: 5-8Years Travel: Minimal, as Needed Relocation Covered:
No Why You’ll Love AgencyBloc
We solve problems for our customers. We give ourselves the autonomy to be awesome. We will be human. We are maniacal about success.
This is the culture you’ll be a part of if you join the AgencyBloc Team. We are the #1 Recommended Insurance Industry Growth Platform serving the benefits and senior market space. We help grow our clients’ business with a suite of solutions that can be strategically utilized to support the operational and growth needs of independent insurance agencies, GAs, IMO/FMOs, call centers, and carriers. Job Description
We’re looking for a hands-on
Performance Marketing Manager
to own the planning, execution, and optimization of our paid media programs across search, social, display, and account-based channels. This role is ideal for someone who enjoys being in the platforms every day — launching campaigns, testing creative and audiences, monitoring performance, and continuously optimizing toward pipeline and revenue impact. You’ll work closely with the Director of Growth & Product Marketing to translate business priorities into measurable media programs, with the autonomy to make recommendations and the accountability to deliver results. Responsibilities: Paid Media Ownership
Plan, launch, and manage paid search, paid social (LinkedIn & Meta), and programmatic campaigns aligned to pipeline and revenue goals Own day-to-day campaign execution, pacing, and optimization across channels Manage budgets across tactics and reallocate spend based on performance and business priorities Continuously test ad copy, creative, audiences, bidding strategies, and landing page experiences
Performance Optimization & Experimentation
Design and execute A/B tests to improve conversion rates, efficiency, and pipeline quality Analyze performance data to identify trends, opportunities, and underperforming areas Translate insights into clear recommendations for scaling, pausing, or pivoting campaigns
ABM & Targeted Account Support
Execute account-based marketing campaigns for key accounts using our ABM platform (e.g., Propensity), including audience activation, media execution, and optimization Activate paid media programs against defined account lists, buying groups, and personas in partnership with Marketing and Sales leadership Support personalization strategies across ads, messaging, and landing experiences for targeted accounts Monitor, analyze, and report on account-level engagement, coverage, and influence metrics to inform optimization and investment decisions
Reporting & Business Impact
Own performance reporting across paid media channels, with a focus on business-critical KPIs (MQLs, pipeline, ROAS, etc.) Communicate results, insights, and recommendations clearly to marketing and revenue leadership Help evolve our measurement approach as we scale in-house media capabilities
Skills/Education/Experience: Experience & Education
5-8 years of experience in paid media campaign management B2B SaaS experience with high volume, high velocity funnel strongly preferred Bachelor\'s degree in Marketing, Business Administration, Analytics, or related field (or equivalent experience)
Technical Expertise
Proven success setting up, managing, and optimizing multi-channel campaigns (Google Ads, Meta, LinkedIn, programmatic DSPs) Strong proficiency with marketing tools such as GA4, GTM, event tracking, pixel management, and digital advertising analytics Proven track record of building and scaling acquisition campaigns with a strong focus on ROI Experience executing ABM or targeted account campaigns using platforms such as Propensity, Demandbase, 6sense, Terminus, or similar Understanding of account-level targeting, buying group engagement, and account-based measurement frameworks Allocate and manage the paid media budget to maximize ROI Certifications in Google Ads, Facebook Blueprint, or related fields are preferred
Analytical & Strategic Skillset
Use analytics tools to track KPIs, generate insights, and present findings to stakeholders Identify growth opportunities and emerging platforms to expand reach and engagement Strong critical thinking and problem-solving skills; ability to spot trends and diagnose root causes High degree of intellectual curiosity and a growth mindset; proactively seeks out better ways to measure, track, and optimize performance
Strong written and verbal communication skills; able to simplify complex insights for non-technical audiences Ability to work cross-functional with Marketing, Sales, Product, and external partners Comfortable in fast-paced B2B SaaS environments with short sales cycles and high data velocity Highly organized, detail-oriented, and capable of managing multiple priorities simultaneously What Success Looks Like in This Role Paid media programs are consistently optimized toward pipeline contribution and ROI, not just lead volume Media investment is actively reallocated based on performance insights and business priorities Key account and ABM campaigns show increasing engagement, coverage, and influence across priority accounts Leadership has clear visibility into what’s working, what’s not, and where to invest next Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States. More on AgencyBloc:
AgencyBloc provides a suite of online software solutions that help insurance agencies increase efficiency, enhance customer satisfaction, control costs, and stay competitive. We currently have customers nationwide. Core values of our company include: Client-centric organization focused on delivering great customer service Positive, collaborative team environment with coworkers who genuinely care about their work High level of professionalism in everything we do Continuous teaching, learning, and growth for all team members as they share in the journey that is the story of our company Our continued growth and success is dependent on having talented people join our team of friendly, collaborative and engaged professionals. New opportunities are posted often and we encourage you to visit our Careers page regularly to stay informed about openings that match your skills and interests. At AgencyBloc, our culture depends on our people. Ensuring our employees feel supported in all aspects of their lives is important. One way we address this is through our competitive benefits and perks, which include: Health insurance Dental and vision benefits Life insurance Disability insurance HSAwith generous employer contributions Flex spending accounts 401k with company match PTO & paid holidays VTO (volunteer time off) Family leave Half-day Fridays in the summer months Our Mission
Our mission is to provide powerful solutions by
making the convoluted, straightforward . We want our
technology to
transform the organizations that use it . The Culture We Live By We solve problems for our customers
We give them amazing tools We educate them We help them become successful We're happy when they're happy We give ourselves the autonomy to be awesome
We are accountable to ourselves and our teams We know how to get things DONE We will fail...and learn from our mistakes We will be human
We care about each other We share & invest in each other We trust each other to do what's right We have courageous conversations We are maniacal about success
We aspire to be the leader of the pack We don't settle for mediocrity, not as a team or individually
#J-18808-Ljbffr