
Product Marketing Lead: Growth & GTM Strategy
Ariens Company, Madison, Wisconsin, United States
A leading outdoor power equipment manufacturer located in Wisconsin is seeking a Product Marketing Manager to handle product development and lifecycle management. The ideal candidate will have a Bachelor's degree in a relevant field and at least 3 years of experience in new product development. Key responsibilities include conducting market research, collaborating with cross-functional teams, and establishing KPIs. The role requires strong communication and analytical skills, along with the willingness to travel. Various benefits, including medical and tuition reimbursement, are offered.
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