
Overview
Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business. We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets. This role is based in our 222 West Las Colinas Boulevard, Irving, Texas 75039 office. Job Title
Research Report Editor, License Global (hybrid role with content production and content marketing). This role develops, authors and researches high-impact whitepapers including the flagship Top Global Licensors report, drives contact acquisition and audience engagement, and establishes the role as a thought leader in the brand licensing industry. Key Responsibilities
Content Production & Research: Lead the development and production of License Global's premium whitepaper reports including the Top Global Licensors, Top Global Licensing Agents, Leading Licensees and more. Design, execute and analyze industry surveys to gather market intelligence and insights, informing the whitepaper reports. Write comprehensive, data-driven reports that provide valuable insights to the brand licensing community. Collaborate with, survey and interview industry experts, central figures and licensing professionals to gather primary research. Ensure all content meets the highest editorial standards, provides actionable intelligence and adheres to License Global’s tone of voice and style. Maintain editorial standards that reinforce License Global's reputation for trust and integrity. Content Marketing & Strategy: Collaborate with the Global Licensing Group marketing team on content marketing campaigns to maximize report distribution and engagement and deliver against agreed KPIs. Advise on supporting marketing materials, including executive summaries, infographics, promotional content, content repurposing, social campaigns and more, including video formats. Optimize content for multiple channels, including digital platforms, email campaigns and event promotion, ensuring SEO best practices for reach. Monitor and analyze content performance metrics to continuously improve acquisition and engagement strategies. Audience Development: Implement strategies to drive quality acquisition and engagement from License Global's core audience of licensing professionals. Monitor and evaluate report performance, audience acquisition and engagement pacing against KPIs using Google Analytics, PowerBI and other platforms as needed. Collaborate with senior editors and event teams to leverage whitepaper reports via live content, networking events, and other opportunities. Build and maintain relationships with key industry stakeholders and thought leaders. Industry Expertise: Develop deep subject matter expertise in brand licensing, consumer products, intellectual property and related business sectors. Stay current with industry trends, market developments and the competitive landscape. Represent License Global at industry events and conferences as a content expert, with potential to contribute to live content at trade shows. Contribute to editorial planning and content strategy discussions on the wider License Global content team. Qualifications
3-7 years of experience in content marketing, research or editorial-related roles. Proven track record in producing research-based reports, whitepapers or similar publications. Strong analytical and survey design capabilities. Excellent written and verbal communication skills. Experience with content management systems. Proficiency in data analysis and visualization tools. Knowledge of B2B content marketing and audience development strategies. Understanding of brand licensing, consumer products, intellectual property or related industries (or demonstrated ability to quickly acquire expertise) preferred. Familiarity with B2B publications preferred. Bachelor's degree in Marketing, Communications, Journalism, Business or related field. Personal Attributes
Strong project management skills with ability to manage multiple deadlines. Detail-oriented with commitment to accuracy and quality. Collaborative team player with ability to work independently. Curious mindset with passion for research and industry analysis. Adaptable and eager to learn in a fast-paced environment. Additional Information
The salary range for this position is $70,000-$80,000 depending on experience. We believe that great things happen when people connect face-to-face. We work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces, you have the flexibility to work from home or remotely. We work hard to make Life at Informa rewarding, supportive and enjoyable. See what our colleagues have to say at LifeAt.Informa.com. Benefits
Great community: a welcoming culture with in-person and online social events, charity days, and active colleague networks. Volunteer opportunities with charity match funding. Career development: bespoke training, mentoring platforms and on-demand access to courses on LinkedIn Learning, with internal job move support. Time off: 15 days PTO rising to 20/25 with holidays and birthday leave; option to work from almost anywhere for up to four weeks a year. Competitive benefits: 401k match, health/vision/dental insurance, parental leave and ESPP. Wellbeing support: EAP, mental health resources and wellness app access. Recognition programs and opportunities to collaborate globally. This posting will automatically expire on Feb 1st 2026. If you would like to request reasonable adjustments or accommodations in the hiring process, please inform the Talent Acquisition Partner for the role. Your request will be reviewed in confidence. At Informa, we are an Equal Opportunities Employer and commit to diversity and inclusion. See our website for full information. See how Informa handles your personal data when you apply for a job here.
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Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business. We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets. This role is based in our 222 West Las Colinas Boulevard, Irving, Texas 75039 office. Job Title
Research Report Editor, License Global (hybrid role with content production and content marketing). This role develops, authors and researches high-impact whitepapers including the flagship Top Global Licensors report, drives contact acquisition and audience engagement, and establishes the role as a thought leader in the brand licensing industry. Key Responsibilities
Content Production & Research: Lead the development and production of License Global's premium whitepaper reports including the Top Global Licensors, Top Global Licensing Agents, Leading Licensees and more. Design, execute and analyze industry surveys to gather market intelligence and insights, informing the whitepaper reports. Write comprehensive, data-driven reports that provide valuable insights to the brand licensing community. Collaborate with, survey and interview industry experts, central figures and licensing professionals to gather primary research. Ensure all content meets the highest editorial standards, provides actionable intelligence and adheres to License Global’s tone of voice and style. Maintain editorial standards that reinforce License Global's reputation for trust and integrity. Content Marketing & Strategy: Collaborate with the Global Licensing Group marketing team on content marketing campaigns to maximize report distribution and engagement and deliver against agreed KPIs. Advise on supporting marketing materials, including executive summaries, infographics, promotional content, content repurposing, social campaigns and more, including video formats. Optimize content for multiple channels, including digital platforms, email campaigns and event promotion, ensuring SEO best practices for reach. Monitor and analyze content performance metrics to continuously improve acquisition and engagement strategies. Audience Development: Implement strategies to drive quality acquisition and engagement from License Global's core audience of licensing professionals. Monitor and evaluate report performance, audience acquisition and engagement pacing against KPIs using Google Analytics, PowerBI and other platforms as needed. Collaborate with senior editors and event teams to leverage whitepaper reports via live content, networking events, and other opportunities. Build and maintain relationships with key industry stakeholders and thought leaders. Industry Expertise: Develop deep subject matter expertise in brand licensing, consumer products, intellectual property and related business sectors. Stay current with industry trends, market developments and the competitive landscape. Represent License Global at industry events and conferences as a content expert, with potential to contribute to live content at trade shows. Contribute to editorial planning and content strategy discussions on the wider License Global content team. Qualifications
3-7 years of experience in content marketing, research or editorial-related roles. Proven track record in producing research-based reports, whitepapers or similar publications. Strong analytical and survey design capabilities. Excellent written and verbal communication skills. Experience with content management systems. Proficiency in data analysis and visualization tools. Knowledge of B2B content marketing and audience development strategies. Understanding of brand licensing, consumer products, intellectual property or related industries (or demonstrated ability to quickly acquire expertise) preferred. Familiarity with B2B publications preferred. Bachelor's degree in Marketing, Communications, Journalism, Business or related field. Personal Attributes
Strong project management skills with ability to manage multiple deadlines. Detail-oriented with commitment to accuracy and quality. Collaborative team player with ability to work independently. Curious mindset with passion for research and industry analysis. Adaptable and eager to learn in a fast-paced environment. Additional Information
The salary range for this position is $70,000-$80,000 depending on experience. We believe that great things happen when people connect face-to-face. We work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces, you have the flexibility to work from home or remotely. We work hard to make Life at Informa rewarding, supportive and enjoyable. See what our colleagues have to say at LifeAt.Informa.com. Benefits
Great community: a welcoming culture with in-person and online social events, charity days, and active colleague networks. Volunteer opportunities with charity match funding. Career development: bespoke training, mentoring platforms and on-demand access to courses on LinkedIn Learning, with internal job move support. Time off: 15 days PTO rising to 20/25 with holidays and birthday leave; option to work from almost anywhere for up to four weeks a year. Competitive benefits: 401k match, health/vision/dental insurance, parental leave and ESPP. Wellbeing support: EAP, mental health resources and wellness app access. Recognition programs and opportunities to collaborate globally. This posting will automatically expire on Feb 1st 2026. If you would like to request reasonable adjustments or accommodations in the hiring process, please inform the Talent Acquisition Partner for the role. Your request will be reviewed in confidence. At Informa, we are an Equal Opportunities Employer and commit to diversity and inclusion. See our website for full information. See how Informa handles your personal data when you apply for a job here.
#J-18808-Ljbffr