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Sales And Marketing Specialist

Gaffa group, Fort Worth, Texas, United States, 76102

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Gaffa Group Inc is looking for a dual-role professional responsible for both generating brand awareness and converting that interest into direct revenue. They bridge the gap between marketing strategy and sales execution to drive business growth Key Responsibilities

Lead Generation & Prospecting:

Identify and research potential leads through cold calling, email outreach, networking, and social media. Campaign Execution:

Develop and implement marketing strategies and promotional campaigns across digital, print, and social media channels. Client Relationship Management:

Build and maintain long-term relationships with new and existing clients to identify future business opportunities. Sales Presentations:

Conduct engaging product demonstrations and presentations tailored to the specific needs of potential customers. Market Research:

Analyze competitor activities, consumer trends, and market habits to refine positioning and pricing strategies. Reporting & Analysis:

Track sales performance, monitor marketing metrics (KPIs), and prepare regular forecasting reports for management. Required Skills & Qualifications

Communication:

Exceptional verbal and written skills for delivering pitches and negotiating contracts. Analytical Thinking:

Ability to interpret data to solve problems and adjust sales tactics based on performance metrics. Education:

A Bachelor's degree in Marketing, Business Administration, or Communications is typically preferred for this career path. Experience:

Many roles require at least 1–2 years of experience in direct sales or customer service.

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