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Marketing Specialist

Sumitomo Electric Carbide, Mount Prospect, Illinois, United States, 60056

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Overview

Description at Sumitomo Electric Carbide, Inc. Description Summary: The primary focus of this role is to support integrated marketing campaigns, new product launches, and product promotion initiatives for the Sales Planning Department. Responsibilities include designing and generating content for both digital platforms and print literature. Key projects involve developing marketing collateral for new product launches, coordinating release schedules with Product Management and Engineering teams, and communicating with internal and external partners. The position will also assist with editing motion videos, creating technical presentations, and maintaining the product database as needed. Pay Range: $50,000 - $65,000

Primary Responsibilities

Support Integrated Marketing Campaigns, New Product Launches, and Product Promotions.

Design, edit, and publish content using Adobe Creative Suite (InDesign, Illustrator, Photoshop) across digital and print channels, including the corporate website, social media, and industry advertisements.

Develop and maintain product literature, including brochures, technical handbooks, promotional flyers, and other collateral.

Coordinate with internal teams to coordinate comprehensive marketing plans.

Assist with video editing and production as needed.

Prepare email campaigns using marketing automation software (e.g., HubSpot).

Support the design and development of product website landing pages.

Social Media Management: Manage social media accounts, including content creation, scheduling, and paid advertising.

Catalog Production: Assist in the design, layout, and editing of the bi-annual general catalog (approximately 1,250 pages).

Branding & Promotional Materials: Design promotional giveaway items while maintaining consistent branding and visual identity.

Events & Exhibitions: Provide support in planning and organizing exhibitions, trade shows, and marketing events.

Internal Communication: Coordinate general sales inquiries and issues with Sales Planning Supervisor; comply with Sumitomo’s branding concepts and guidelines; maintain good relationships with Sales Planning Department suppliers; support other Sales Planning projects as needed; and contribute to the team by following internal policies and procedures and by communicating business-related information to relevant staff and management.

Qualifications

Bachelor's degree in Marketing or equivalent professional experience

3-5 years of professional experience in integrated B2B marketing

Advanced proficiency in Adobe InDesign; working knowledge of Photoshop and Illustrator

Ability to design, edit, and publish creative high-quality content across digital and print channels

Proficiency with marketing automation platforms, including HubSpot

Strong SEO analytical skills to interpret data and evaluate campaign performance

Experience with website development; e-commerce expertise is a valuable plus

Exceptional attention to detail, strong time management, planning and organizational skills

Proven ability to manage multiple deadline-driven projects simultaneously

Collaborative team player with the ability to work independently when needed

Skilled at working effectively with suppliers, sales teams, engineering and manufacturing colleagues, and senior leadership across all levels

Benefits

Medical, dental, vision and life insurance

Extensive 401(k) plan with matching employer contributions

Competitive paid time off plans in the industry

About Sumitomo Electric Carbide, Inc.

One of the largest carbide manufacturers in the world, Sumitomo Electric Carbide, Inc. (SCI) has been operating in the United States since 1979 with multiple U.S. based cutting tool manufacturing facilities. We've made it our mission to design and produce exceptionally innovative and advanced cutting tool solutions with carbide inserts and CBN/PCD technology for turning, milling, holemaking applications.

To learn more about SCI, please visit at http://sumicarbide.com/

Follow Us on LinkedIn at https://www.linkedin.com/company/sumicarbide

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