Overview
About Schweid & Sons
Schweid & Sons is a family-owned and operated premium ground beef company with a proud heritage spanning four generations. We supply top-quality beef to Retail, Foodservice, and National Account customers across the U.S. and are committed to quality, customer service, and innovation in protein manufacturing.
Role overview This position leads marketing campaigns and initiatives for the Schweid & Sons brand, with a strong focus on sales support, digital media, and consumer engagement. You will collaborate with sales teams, cross-functional partners and agencies to ensure campaigns are executed with excellence, while managing budgets and mentoring a direct report to deliver best-in-class marketing.
Responsibilities
Own end-to-end execution of all Instacart Marketing campaigns, serving as the primary lead for strategy, activation, optimization and performance reporting.
Track campaign performance and pacing to make real-time optimizations to maximize efficiency and impact.
Execute retailer e-commerce advertising programs, ensuring brand consistency, strong storytelling, and measurable sales impact across platforms.
Create compelling sales presentations that help our sales team win business with confidence.
Develop impactful POS and sell sheets to support Foodservice and Retail sales.
Execute against the Foodservice marketing strategy by developing supportive materials and resources that address operator and distributor needs and strengthen sales efforts.
Partner with sales teams to develop and execute omnichannel shopper marketing activations.
Lead marketing support for product innovation, ideating on strategies and programs that bring new products to market with clarity and excitement.
Organize and execute experiential events that require strong planning, logistics coordination, and on-site management to bring the brand to life in impactful ways.
Manage and monitor campaign budgets, keeping spending on track while ensuring we’re consistently measuring and evaluating ROI across all marketing initiatives.
Use analytics tools to uncover insights that support sales by identifying category trends, growth opportunities, and competitive shifts that strengthen customer presentations and selling strategies.
Report on campaign effectiveness and recommend optimizations.
Manage and mentor one direct report, fostering growth and professional development.
Qualifications
Passionate about food and the power of storytelling to connect with consumers.
Highly collaborative, with strong communication and presentation skills.
Organized and detail-oriented, able to juggle multiple projects with accuracy and follow-through.
A creative problem-solver who thrives on data-driven insights and forward-thinking strategies.
A leader who inspires, develops, and motivates team members.
Requirements
Bachelor’s Degree in Marketing, Business, or related field (MBA preferred).
5+ years of marketing experience in the CPG food industry, a must.
Proven ability to execute marketing campaigns across consumer-facing channels.
Proficient in developing POS materials, sales presentations, and marketing collateral.
Familiarity with Circana (IRI/Nielsen) panel data and ability to extract actionable insights is a plus.
Experience with experiential marketing and event execution.
Skilled at managing agencies, budgets, and creative development.
What We Offer
The expected compensation for this role is $110,000 - $125,000 per year, depending on experience and qualifications. Final compensation will be discussed during the interview process.
Time Off: PTO, Safe & Sick Time, and Paid Holidays.
Health Benefits: Medical, vision, dental, HRA, and voluntary disability benefits.
Financial Benefits: 401(k) + employer match and life insurance.
Location: East Rutherford, NJ (hybrid, on-site required).
Travel: Up to 10%.
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Schweid & Sons is a family-owned and operated premium ground beef company with a proud heritage spanning four generations. We supply top-quality beef to Retail, Foodservice, and National Account customers across the U.S. and are committed to quality, customer service, and innovation in protein manufacturing.
Role overview This position leads marketing campaigns and initiatives for the Schweid & Sons brand, with a strong focus on sales support, digital media, and consumer engagement. You will collaborate with sales teams, cross-functional partners and agencies to ensure campaigns are executed with excellence, while managing budgets and mentoring a direct report to deliver best-in-class marketing.
Responsibilities
Own end-to-end execution of all Instacart Marketing campaigns, serving as the primary lead for strategy, activation, optimization and performance reporting.
Track campaign performance and pacing to make real-time optimizations to maximize efficiency and impact.
Execute retailer e-commerce advertising programs, ensuring brand consistency, strong storytelling, and measurable sales impact across platforms.
Create compelling sales presentations that help our sales team win business with confidence.
Develop impactful POS and sell sheets to support Foodservice and Retail sales.
Execute against the Foodservice marketing strategy by developing supportive materials and resources that address operator and distributor needs and strengthen sales efforts.
Partner with sales teams to develop and execute omnichannel shopper marketing activations.
Lead marketing support for product innovation, ideating on strategies and programs that bring new products to market with clarity and excitement.
Organize and execute experiential events that require strong planning, logistics coordination, and on-site management to bring the brand to life in impactful ways.
Manage and monitor campaign budgets, keeping spending on track while ensuring we’re consistently measuring and evaluating ROI across all marketing initiatives.
Use analytics tools to uncover insights that support sales by identifying category trends, growth opportunities, and competitive shifts that strengthen customer presentations and selling strategies.
Report on campaign effectiveness and recommend optimizations.
Manage and mentor one direct report, fostering growth and professional development.
Qualifications
Passionate about food and the power of storytelling to connect with consumers.
Highly collaborative, with strong communication and presentation skills.
Organized and detail-oriented, able to juggle multiple projects with accuracy and follow-through.
A creative problem-solver who thrives on data-driven insights and forward-thinking strategies.
A leader who inspires, develops, and motivates team members.
Requirements
Bachelor’s Degree in Marketing, Business, or related field (MBA preferred).
5+ years of marketing experience in the CPG food industry, a must.
Proven ability to execute marketing campaigns across consumer-facing channels.
Proficient in developing POS materials, sales presentations, and marketing collateral.
Familiarity with Circana (IRI/Nielsen) panel data and ability to extract actionable insights is a plus.
Experience with experiential marketing and event execution.
Skilled at managing agencies, budgets, and creative development.
What We Offer
The expected compensation for this role is $110,000 - $125,000 per year, depending on experience and qualifications. Final compensation will be discussed during the interview process.
Time Off: PTO, Safe & Sick Time, and Paid Holidays.
Health Benefits: Medical, vision, dental, HRA, and voluntary disability benefits.
Financial Benefits: 401(k) + employer match and life insurance.
Location: East Rutherford, NJ (hybrid, on-site required).
Travel: Up to 10%.
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