Overview
As a Digital Media Manager at ESPN, you will play a crucial role in managing and optimizing our digital media operations. This position provides dedicated leadership for owned digital operations, ensuring seamless execution of ESPN's media strategy across display, app, and online video campaigns. You will help integrate with the DAS Ad Operations & ESPN Ad Operations teams and support the growing team of Digital Associates. This role reports to the Sr Director Media Operations. This role is located in New York, NY.
Responsibilities
Leadership
Provide dedicated leadership for owned digital operations and steward enhancements to the digital ecosystem to unlock the impact of owned media.
Lead ESPN’s partnership across The Walt Disney Company (TWDC) to maximize digital inventory and marketing value.
Support digital prioritization and ensure through-line coordination across TWDC in partnership with Media Operations.
Team & Collaboration
Overseeing and directing the day-to-day operations of the activation team
Working with Planning & Buying team to understand goals, address campaign needs, and communicate results and insights
Working side-by-side with broader Media & activation team to ensure tight coordination of campaign setup, adjustments and optimization performance is efficient and effective
Act as a resource and mentor for colleagues
Guide managed employees toward team success and broader organizational impact
Operational Excellence
Establish stronger integration with the DAS Ad Ops team
Manage relationships with cross-functional leads to improve campaign management and operational processes
Identify optimizations in current practices and drive executive alignment for adoption
Execution & Communication
Work independently with minimal guidance, leading projects with manageable risks and resource requirements
Demonstrate agility in a fast-paced, dynamic environment, supporting new products and businesses backed by a large-scale media property
Communicate complex or sensitive concepts effectively, maintaining executive awareness while parallel-pathing individual workstreams
Qualifications Required Qualifications
Minimum 5 years of experience in digital media operations or related field
Skilled in digital media operations and management
Proficient in strategic partnership coordination
Independent worker with effective problem-solving skills
Innovative and tech-savvy with a creative mindset
Strong collaboration and communication skills
Preferred Qualifications
Experience in ad sales account management or ad operations; previous sports or entertainment experience is a plus
Experience with Operative 1, Campaign Manager, Google Product Suite, Adobe
Experience working with across several media channels is preferred and a curiosity in emerging media platforms
Excellent interpersonal and communication skills, ability to distill key ideas for non-digitally-centric teams
Passionate, resilient, and adaptable team player
Creative thinker with a bold and enthusiastic approach
Required Education
Bachelor’s degree or equivalent in analytics, business, marketing, or a related field
#ESPNMedia
The hiring range for this position in New York, NY is $83,200.00 to $111,500.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
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Responsibilities
Leadership
Provide dedicated leadership for owned digital operations and steward enhancements to the digital ecosystem to unlock the impact of owned media.
Lead ESPN’s partnership across The Walt Disney Company (TWDC) to maximize digital inventory and marketing value.
Support digital prioritization and ensure through-line coordination across TWDC in partnership with Media Operations.
Team & Collaboration
Overseeing and directing the day-to-day operations of the activation team
Working with Planning & Buying team to understand goals, address campaign needs, and communicate results and insights
Working side-by-side with broader Media & activation team to ensure tight coordination of campaign setup, adjustments and optimization performance is efficient and effective
Act as a resource and mentor for colleagues
Guide managed employees toward team success and broader organizational impact
Operational Excellence
Establish stronger integration with the DAS Ad Ops team
Manage relationships with cross-functional leads to improve campaign management and operational processes
Identify optimizations in current practices and drive executive alignment for adoption
Execution & Communication
Work independently with minimal guidance, leading projects with manageable risks and resource requirements
Demonstrate agility in a fast-paced, dynamic environment, supporting new products and businesses backed by a large-scale media property
Communicate complex or sensitive concepts effectively, maintaining executive awareness while parallel-pathing individual workstreams
Qualifications Required Qualifications
Minimum 5 years of experience in digital media operations or related field
Skilled in digital media operations and management
Proficient in strategic partnership coordination
Independent worker with effective problem-solving skills
Innovative and tech-savvy with a creative mindset
Strong collaboration and communication skills
Preferred Qualifications
Experience in ad sales account management or ad operations; previous sports or entertainment experience is a plus
Experience with Operative 1, Campaign Manager, Google Product Suite, Adobe
Experience working with across several media channels is preferred and a curiosity in emerging media platforms
Excellent interpersonal and communication skills, ability to distill key ideas for non-digitally-centric teams
Passionate, resilient, and adaptable team player
Creative thinker with a bold and enthusiastic approach
Required Education
Bachelor’s degree or equivalent in analytics, business, marketing, or a related field
#ESPNMedia
The hiring range for this position in New York, NY is $83,200.00 to $111,500.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
#J-18808-Ljbffr