
Sr. Account Executive, Sponsorship Sales (Virginia Sports Properties)
Playfly Sports, Charlottesville, Virginia, United States, 22904
SR. ACCOUNT EXECUTIVE, SPONSORSHIP SALES (VIRGINIA SPORTS PROPERTIES)
Location:
Charlottesville, VA Employment Type:
On‑Site
THE RUNDOWN Playfly Sports is looking for a Sr. Account Executive, Sponsorship Sales to join our team at Virginia Sports Properties. The candidate must be driven and coachable to execute the Playfly Sports Properties revenue model and to understand the distinctive relationship with the university athletics. This role will work with the General Manager to pitch and close enterprise partnership agreements. It will also be responsible for generating incremental sponsorship revenue to meet and exceed individual and team goals. Lastly, this role will uphold and support by example a culture of hard work and creativity, always building team belief in the revenue goal.
What You’ll Accomplish
Assist in developing and executing a sales plan
Identify potential sponsors for the university sports property through networking with university stakeholders and business partners, researching local, regional and national companies
Work with Playfly Sports Properties and the university sports property General Manager to create sales inventory, revenue projections and overall sponsorship strategy for the university athletics assets
Develop sales presentations for new marketing partners by incorporating research, category dynamics and a clear understanding of partner’s marketing goals
Create sales proposals and draft/negotiate contracts
Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process
Entertain and cultivate sponsors in non‑game related settings
Prepare end‑of‑year recaps for sponsors
Represent the university sports property, the university, and Playfly Sports Properties in a professional manner
Research sports sponsorship industry and stay current with relevant market trends and conditions
Understand and leverage Playfly business units to unlock new business areas, leads, and categories
Prospect, meet, and close new and renewal corporate sponsorships
Other job‑related duties as assigned
What You’ll Bring
Bachelor’s degree required
3-5 years of direct sales experience in the sports multimedia environment required
Experience with integrated and “conceptual” sales
Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients
Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives
Demonstrated professional sales presentation skills
Travel, Lifting, Physical Requirements
Ability to lift up to 50 lbs.
Ability to sit, stand, and walk‑up stairs
This role takes place in an office setting and is a sedentary role
Be available for game days and evening athletic events and coaches shows
Be available to travel for client presentations
What We Do Playfly Sports is the full‑service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome‑based solutions into 90‑million households via more than 7,800 live U.S. broadcasts of MLB, NBA and NHL games; and influences sports fans of all ages through the management of college and high‑school multimedia rights, uniform branding and high‑profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate and advance the aspirations of athletes, brands, academic institutions and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
What We Stand For At Playfly, we know that a diverse, equitable and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, our partners and the communities we serve.
EEOC & DIVERSITY STATEMENT Playfly Sports affirms that inequality is detrimental to our associates, our clients and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability and job performance.
ACCOMMODATIONS Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.
We are unable to sponsor or take over sponsorship of an employment visa for this role at this time.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
For California and UK Residents, please read our Privacy Policy.
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Charlottesville, VA Employment Type:
On‑Site
THE RUNDOWN Playfly Sports is looking for a Sr. Account Executive, Sponsorship Sales to join our team at Virginia Sports Properties. The candidate must be driven and coachable to execute the Playfly Sports Properties revenue model and to understand the distinctive relationship with the university athletics. This role will work with the General Manager to pitch and close enterprise partnership agreements. It will also be responsible for generating incremental sponsorship revenue to meet and exceed individual and team goals. Lastly, this role will uphold and support by example a culture of hard work and creativity, always building team belief in the revenue goal.
What You’ll Accomplish
Assist in developing and executing a sales plan
Identify potential sponsors for the university sports property through networking with university stakeholders and business partners, researching local, regional and national companies
Work with Playfly Sports Properties and the university sports property General Manager to create sales inventory, revenue projections and overall sponsorship strategy for the university athletics assets
Develop sales presentations for new marketing partners by incorporating research, category dynamics and a clear understanding of partner’s marketing goals
Create sales proposals and draft/negotiate contracts
Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process
Entertain and cultivate sponsors in non‑game related settings
Prepare end‑of‑year recaps for sponsors
Represent the university sports property, the university, and Playfly Sports Properties in a professional manner
Research sports sponsorship industry and stay current with relevant market trends and conditions
Understand and leverage Playfly business units to unlock new business areas, leads, and categories
Prospect, meet, and close new and renewal corporate sponsorships
Other job‑related duties as assigned
What You’ll Bring
Bachelor’s degree required
3-5 years of direct sales experience in the sports multimedia environment required
Experience with integrated and “conceptual” sales
Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients
Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives
Demonstrated professional sales presentation skills
Travel, Lifting, Physical Requirements
Ability to lift up to 50 lbs.
Ability to sit, stand, and walk‑up stairs
This role takes place in an office setting and is a sedentary role
Be available for game days and evening athletic events and coaches shows
Be available to travel for client presentations
What We Do Playfly Sports is the full‑service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome‑based solutions into 90‑million households via more than 7,800 live U.S. broadcasts of MLB, NBA and NHL games; and influences sports fans of all ages through the management of college and high‑school multimedia rights, uniform branding and high‑profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate and advance the aspirations of athletes, brands, academic institutions and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
What We Stand For At Playfly, we know that a diverse, equitable and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, our partners and the communities we serve.
EEOC & DIVERSITY STATEMENT Playfly Sports affirms that inequality is detrimental to our associates, our clients and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability and job performance.
ACCOMMODATIONS Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.
We are unable to sponsor or take over sponsorship of an employment visa for this role at this time.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
For California and UK Residents, please read our Privacy Policy.
#J-18808-Ljbffr