MarTech Business Analyst / Jr. Product Owner
firstPRO, Inc, Ewing Township, New Jersey, United States
We are seeking a MarTech Business Analyst / Jr. Product Owner to support core digital and marketing technology initiatives. This consulting role will partner closely with business stakeholders, marketing teams, and IT delivery teams to help translate business needs into actionable technical requirements while supporting the administration and ongoing optimization of assigned platforms.
This is a hybrid role based in Ewing, PA, combining on-site collaboration with remote flexibility.
Key Responsibilities
Serve as a liaison between business users, marketing teams, and IT delivery teams
Gather, analyze, and document business and technical requirements
Support IT delivery processes including SDLC, testing, and change control
Assist with backlog grooming, user stories, acceptance criteria, and prioritization
Provide administration and operational support for assigned applications
Participate in UAT planning, execution, and defect tracking
Support continuous improvement of core experience and MarTech platforms
Ensure solutions align with business objectives and technical standards
Required Qualifications
2–5 years of experience as an IT Business Analyst, Technical Business Analyst, or similar IT-focused role
Strong understanding of IT delivery processes, including SDLC, testing, and change management
Proven experience administering or supporting enterprise applications
Previous ServiceNow experience
Experience working directly with business users and IT teams in a collaborative, client-facing environment
Strong documentation, communication, and stakeholder management skills
Exposure to Marketing Technology (MarTech) ecosystems
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This is a hybrid role based in Ewing, PA, combining on-site collaboration with remote flexibility.
Key Responsibilities
Serve as a liaison between business users, marketing teams, and IT delivery teams
Gather, analyze, and document business and technical requirements
Support IT delivery processes including SDLC, testing, and change control
Assist with backlog grooming, user stories, acceptance criteria, and prioritization
Provide administration and operational support for assigned applications
Participate in UAT planning, execution, and defect tracking
Support continuous improvement of core experience and MarTech platforms
Ensure solutions align with business objectives and technical standards
Required Qualifications
2–5 years of experience as an IT Business Analyst, Technical Business Analyst, or similar IT-focused role
Strong understanding of IT delivery processes, including SDLC, testing, and change management
Proven experience administering or supporting enterprise applications
Previous ServiceNow experience
Experience working directly with business users and IT teams in a collaborative, client-facing environment
Strong documentation, communication, and stakeholder management skills
Exposure to Marketing Technology (MarTech) ecosystems
#J-18808-Ljbffr