A technology company located in Fort Myers, Florida is looking for a driven Content Specialist to join its Content & User Engagement team. The ideal candidate will have hands-on experience with Braze or similar platforms, focusing on optimizing CRM-driven campaigns to enhance user engagement and retention. Responsibilities include designing user journeys, executing A/B tests, and collaborating with cross-functional teams to achieve business objectives. This is a performance-oriented role requiring strong analytical skills and a test-and-learn mindset.
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