Social Media and Content Strategy Manager
Our Campus United, Los Angeles, California, United States, 90079
Our Campus United (OCU) is a student-led movement fighting antisemitism and celebrating Jewish joy on North American college campuses. We bring students together through resource guides, high-impact events, cultural storytelling, and unapologetic advocacy. As a proud StandWithUs (SWU) affiliate, we work closely with several SWU departments and benefit from institutional support, resources, and strategic backing of one of the world’s leading Jewish organizations - while remaining a movement built by students, for students.
When founding Our Campus United, we heard a clear concern: Jewish and Zionist students were being excluded from campus media. In response, we launched The OCU Chronicle - a global student newspaper where students can share experiences, explore interests, and speak freely on issues both personal and political. Available on Substack, Spotify, and in print, the Chronicle features news, opinion, culture, and commentary from students and thought leaders alike. Students are also interviewing leading thinkers, activists, and creatives shaping the Jewish future - recent features include conversations with Mandana Dayani, Hen Mazzig, Dara Horn, Debra Messing, Mosheh Oinounou, Congressman Daniel Goldman, and more.
This role owns OCU’s social media strategy, content planning, messaging translation, and digital storytelling direction. You take big-picture goals and raw information and turn them into compelling, high-impact content directions that drive engagement and elevate the student movement.
This job is right for you if…
You believe Jewish students deserve safety and support. You are passionate about celebrating Jewish joy. You believe that media can be the most powerful tool for truth, joy, and connection. You are fluent in social media trends and platform algorithms - and you know how to use them strategically. You have a strong grasp of the Jewish media landscape and know how to tap into those networks for collaboration and amplification. You live for creative brainstorming. You love the concept of allyship and working directly with Jewish and Non-Jewish students to create open dialogue and stories You can take a big-picture goal, a set of facts, or a campaign theme, and translate it into original, compelling, and visually engaging content concepts. You take pride in making students feel like rockstars when their stories are shared. Responsibilities
Develop, maintain, and execute OCU’s social media calendar and KPIs across Instagram, LinkedIn, and other platforms. Take goals, key messages, or raw information (e.g., resource guides, facts, campus updates) and conceptualize the content direction - educational carousels, narrative series, talking-point reels, etc. Create high-level content outlines and collaborate with the Graphic Design & Multimedia Manager to bring concepts to life. Identify, develop, and execute relevant trends and social media moments (mainstream + Jewish media) to keep OCU leading online conversations. Build and maintain relationships with Jewish and allied media outlets, influencers, and organizations for partnership and amplification. Track analytics and KPIs and adjust strategies to maximize reach, engagement, and growth. Partner with the CEO and Chief of Staff and Programs to develop content that supports ongoing campaigns and campus initiatives. Coordinate with student ambassadors, contributors, founding members, and partners to feature their work, get their messages across to our audience, and maximize impact. Meet with partner organizations and affiliates to create joint campaigns and design strategy. Collaborate with all team members to monitor current events and create real-time content to educate, inform, and spring followers into action Qualifications (Required)
3+ years of experience in social media management, content creation, and strategic development. Proven ability to grow and manage engaged online communities. Exceptional storytelling instincts and ability to translate complex ideas into accessible, visually engaging content concepts and campaigns. Strong understanding of the Jewish media ecosystem and digital advocacy landscape. Highly skilled in analytics and KPI-driven strategy. Strong organizational skills and ability to manage many content streams at once. Clear, concise communicator who thrives in collaborative environments. Full alignment with OCU’s mission — unapologetically committed to Jewish pride, safety, and joy. Located in the Los Angeles or New York Metro areas (exceptional candidates outside the areas may be considered.) To Apply
If you’re ready to bring your skills to Our Campus United, please email your resume, portfolio (if applicable), and a brief note on why this role excites you to info@ourcampusunited.com.
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You believe Jewish students deserve safety and support. You are passionate about celebrating Jewish joy. You believe that media can be the most powerful tool for truth, joy, and connection. You are fluent in social media trends and platform algorithms - and you know how to use them strategically. You have a strong grasp of the Jewish media landscape and know how to tap into those networks for collaboration and amplification. You live for creative brainstorming. You love the concept of allyship and working directly with Jewish and Non-Jewish students to create open dialogue and stories You can take a big-picture goal, a set of facts, or a campaign theme, and translate it into original, compelling, and visually engaging content concepts. You take pride in making students feel like rockstars when their stories are shared. Responsibilities
Develop, maintain, and execute OCU’s social media calendar and KPIs across Instagram, LinkedIn, and other platforms. Take goals, key messages, or raw information (e.g., resource guides, facts, campus updates) and conceptualize the content direction - educational carousels, narrative series, talking-point reels, etc. Create high-level content outlines and collaborate with the Graphic Design & Multimedia Manager to bring concepts to life. Identify, develop, and execute relevant trends and social media moments (mainstream + Jewish media) to keep OCU leading online conversations. Build and maintain relationships with Jewish and allied media outlets, influencers, and organizations for partnership and amplification. Track analytics and KPIs and adjust strategies to maximize reach, engagement, and growth. Partner with the CEO and Chief of Staff and Programs to develop content that supports ongoing campaigns and campus initiatives. Coordinate with student ambassadors, contributors, founding members, and partners to feature their work, get their messages across to our audience, and maximize impact. Meet with partner organizations and affiliates to create joint campaigns and design strategy. Collaborate with all team members to monitor current events and create real-time content to educate, inform, and spring followers into action Qualifications (Required)
3+ years of experience in social media management, content creation, and strategic development. Proven ability to grow and manage engaged online communities. Exceptional storytelling instincts and ability to translate complex ideas into accessible, visually engaging content concepts and campaigns. Strong understanding of the Jewish media ecosystem and digital advocacy landscape. Highly skilled in analytics and KPI-driven strategy. Strong organizational skills and ability to manage many content streams at once. Clear, concise communicator who thrives in collaborative environments. Full alignment with OCU’s mission — unapologetically committed to Jewish pride, safety, and joy. Located in the Los Angeles or New York Metro areas (exceptional candidates outside the areas may be considered.) To Apply
If you’re ready to bring your skills to Our Campus United, please email your resume, portfolio (if applicable), and a brief note on why this role excites you to info@ourcampusunited.com.
#J-18808-Ljbffr