
Overview
Location:
Hybrid – Farmington Hills, Michigan
Employment Type:
5-Month Contract
Compensation:
Competitive pay
Benefits:
Competitive benefits package starting Day 1
Position Summary Reliance One, Inc. is seeking a Marketing Specialist to plan, implement, and evaluate marketing activities that support the promotion of a full portfolio of quality products across the North American region. This role will contribute to strategic marketing initiatives while supporting digital marketing efforts and collaborating closely with internal teams and external partners.
The Marketing Specialist will assist with responsibilities typically handled by both a Digital Marketing Coordinator and Head of Marketing, helping ensure consistent, effective communication across multiple platforms.
Responsibilities
Manage product- and sales-channel-specific content for customer communication and promotion
Coordinate with multiple agency partners, including PR, influencer marketing, printing, and fulfillment services
Implement and execute marketing strategies for the North American region
Communicate regional marketing initiatives to global teams and align goals across multiple functions
Collaborate with sales, product, category management, and customer service teams to ensure strategies are aligned and executed effectively
Monitor and apply current digital marketing trends to deliver impactful messaging to target audiences
Maintain web and social media presence; analyze visitor data to optimize engagement, reach, and user experience
Plan, support, and evaluate trade shows and events, including pre- and post-event analysis
Leverage CRM platforms to support communication strategies and foster collaboration between sales teams and customers
Support the integration of multiple digital platforms into a cohesive and dynamic experience for internal and external stakeholders
Coordinate with the Central Marketing office to ensure all communications meet corporate standards and align with overall strategy
Stay informed on current marketing trends and market developments within the Automotive Aftermarket
Qualifications To perform this role successfully, the individual must be able to carry out each essential duty with a high level of professionalism and attention to detail. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Education And Experience
Bachelor’s degree in Marketing, Communications, or a related field
5+ years of marketing experience
Automotive Aftermarket experience preferred
Familiarity with CRM platforms, social media tools, and Adobe Creative Suite preferred
Equal Employment Opportunity Statement Reliance One, Inc. is an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants and prohibit discrimination and harassment of any kind, without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, veteran status, or any other characteristic protected by applicable federal, state, or local laws.
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Hybrid – Farmington Hills, Michigan
Employment Type:
5-Month Contract
Compensation:
Competitive pay
Benefits:
Competitive benefits package starting Day 1
Position Summary Reliance One, Inc. is seeking a Marketing Specialist to plan, implement, and evaluate marketing activities that support the promotion of a full portfolio of quality products across the North American region. This role will contribute to strategic marketing initiatives while supporting digital marketing efforts and collaborating closely with internal teams and external partners.
The Marketing Specialist will assist with responsibilities typically handled by both a Digital Marketing Coordinator and Head of Marketing, helping ensure consistent, effective communication across multiple platforms.
Responsibilities
Manage product- and sales-channel-specific content for customer communication and promotion
Coordinate with multiple agency partners, including PR, influencer marketing, printing, and fulfillment services
Implement and execute marketing strategies for the North American region
Communicate regional marketing initiatives to global teams and align goals across multiple functions
Collaborate with sales, product, category management, and customer service teams to ensure strategies are aligned and executed effectively
Monitor and apply current digital marketing trends to deliver impactful messaging to target audiences
Maintain web and social media presence; analyze visitor data to optimize engagement, reach, and user experience
Plan, support, and evaluate trade shows and events, including pre- and post-event analysis
Leverage CRM platforms to support communication strategies and foster collaboration between sales teams and customers
Support the integration of multiple digital platforms into a cohesive and dynamic experience for internal and external stakeholders
Coordinate with the Central Marketing office to ensure all communications meet corporate standards and align with overall strategy
Stay informed on current marketing trends and market developments within the Automotive Aftermarket
Qualifications To perform this role successfully, the individual must be able to carry out each essential duty with a high level of professionalism and attention to detail. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Education And Experience
Bachelor’s degree in Marketing, Communications, or a related field
5+ years of marketing experience
Automotive Aftermarket experience preferred
Familiarity with CRM platforms, social media tools, and Adobe Creative Suite preferred
Equal Employment Opportunity Statement Reliance One, Inc. is an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants and prohibit discrimination and harassment of any kind, without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, veteran status, or any other characteristic protected by applicable federal, state, or local laws.
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