SATA USA Inc.
Overview
Position:
E-Commerce & Digital Manager – US/Canadian Markets Location:
Spring Valley, MN (Hybrid) Reports To:
Digital Department (HQ Germany) & Local US Management Team Employment Type:
Full-time Start Date:
As soon as possible About Us We are a leading German manufacturer of premium tools with a strong foothold in the global market. As part of our strategic international expansion, we are launching and scaling our e-commerce operations in the United States/Canada. Initially focusing on indirect online sales via trusted retail partners and marketplaces, including Amazon, we are laying the groundwork for long-term digital growth in this key market. To support this initiative, we are creating a pivotal new role to serve as the bridge between our digital expertise in Germany and the evolving needs of our US/CAN market. Your Role
As the
E-Commerce & Digital Manager , you will be the vital link between our global digital team and local US operations. You’ll set-up and lead cross-functional efforts to grow and optimize our e-commerce presence, building and aligning a local strategy with execution while balancing digital innovation with logistical realities. Your Responsibilities
Launch and manage the US/CAN e-commerce business from zero, including strategy, setup, execution, and iteration Serve as the primary liaison between our HQ digital team and the US/CAN market—including internal teams, retail partners, and e-commerce platforms Drive the development and coordination of indirect e-commerce sales channels with US/CAN-based online retailers, distributors, and marketplaces Oversee technical requirements and content adaptation for US/CAN platforms (product data, logistics, compliance, platform compatibility) Lead all digital integration efforts including platform onboarding, automation of product and inventory data, and backend system interfaces (Shopystem, CRM, ERP, etc.) Address technical and logistical needs of local partners, including product content, data formatting, shipping requirements, and platform integration Work closely with our central Product Information Management (PIM) team to tailor and localize product data for the US/CAN market Help establish and maintain a compliant and performance-optimized Amazon seller presence Provide support on shipping, packaging, customs documentation, and related operational topics for US-based retailers Contribute to digital integration efforts such as platform onboarding, automation of data flows, and backend system connectivity Monitor key digital performance indicators and customer feedback to identify improvement opportunities and drive continuous growth Your Profile
Degree in Business, E-Commerce, Marketing, or a related field Initial experience in e-commerce or digital business; international or B2B exposure is a plus Experience in developing a greenfield online e-commerce strategy working with retailers and HQ Strong project management skills with the ability to coordinate diverse stakeholders across two countries and regions within Solid understanding of digital processes, e-commerce platforms, and product data systems (PIM) Capable of translating strategic goals into operational outcomes with a hands-on, solution-oriented approach Excellent communication, coordination, and organizational abilities Fluent in English (spoken and written); German, French or Spanish language skills are an advantage Self-starter who is comfortable navigating between strategic planning and day-to-day execution This role offers a unique opportunity to shape our US/CAN digital footprint from the ground up—bringing together international collaboration, market expansion, and digital innovation.
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Position:
E-Commerce & Digital Manager – US/Canadian Markets Location:
Spring Valley, MN (Hybrid) Reports To:
Digital Department (HQ Germany) & Local US Management Team Employment Type:
Full-time Start Date:
As soon as possible About Us We are a leading German manufacturer of premium tools with a strong foothold in the global market. As part of our strategic international expansion, we are launching and scaling our e-commerce operations in the United States/Canada. Initially focusing on indirect online sales via trusted retail partners and marketplaces, including Amazon, we are laying the groundwork for long-term digital growth in this key market. To support this initiative, we are creating a pivotal new role to serve as the bridge between our digital expertise in Germany and the evolving needs of our US/CAN market. Your Role
As the
E-Commerce & Digital Manager , you will be the vital link between our global digital team and local US operations. You’ll set-up and lead cross-functional efforts to grow and optimize our e-commerce presence, building and aligning a local strategy with execution while balancing digital innovation with logistical realities. Your Responsibilities
Launch and manage the US/CAN e-commerce business from zero, including strategy, setup, execution, and iteration Serve as the primary liaison between our HQ digital team and the US/CAN market—including internal teams, retail partners, and e-commerce platforms Drive the development and coordination of indirect e-commerce sales channels with US/CAN-based online retailers, distributors, and marketplaces Oversee technical requirements and content adaptation for US/CAN platforms (product data, logistics, compliance, platform compatibility) Lead all digital integration efforts including platform onboarding, automation of product and inventory data, and backend system interfaces (Shopystem, CRM, ERP, etc.) Address technical and logistical needs of local partners, including product content, data formatting, shipping requirements, and platform integration Work closely with our central Product Information Management (PIM) team to tailor and localize product data for the US/CAN market Help establish and maintain a compliant and performance-optimized Amazon seller presence Provide support on shipping, packaging, customs documentation, and related operational topics for US-based retailers Contribute to digital integration efforts such as platform onboarding, automation of data flows, and backend system connectivity Monitor key digital performance indicators and customer feedback to identify improvement opportunities and drive continuous growth Your Profile
Degree in Business, E-Commerce, Marketing, or a related field Initial experience in e-commerce or digital business; international or B2B exposure is a plus Experience in developing a greenfield online e-commerce strategy working with retailers and HQ Strong project management skills with the ability to coordinate diverse stakeholders across two countries and regions within Solid understanding of digital processes, e-commerce platforms, and product data systems (PIM) Capable of translating strategic goals into operational outcomes with a hands-on, solution-oriented approach Excellent communication, coordination, and organizational abilities Fluent in English (spoken and written); German, French or Spanish language skills are an advantage Self-starter who is comfortable navigating between strategic planning and day-to-day execution This role offers a unique opportunity to shape our US/CAN digital footprint from the ground up—bringing together international collaboration, market expansion, and digital innovation.
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