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Sbhonline

Social Media Strategist Just posted

Sbhonline, Trenton, New Jersey, United States

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Social Media Strategist Location:

Deal, NJ Position Type:

Full-Time Schedule:

Monday through Friday, Standard Business Hours Salary:

Based on Experience

Position Overview We are seeking a creative, strategic, and results-driven

Social Media Strategist

to join our team in Deal, NJ. This role is responsible for developing, executing, and optimizing social media strategies that strengthen brand presence, increase engagement, and support overall business goals. The Social Media Strategist will play a key role in shaping the company’s digital voice and ensuring consistent, high-quality content across all social platforms.

The ideal candidate is both analytical and creative, understands social media trends, and knows how to translate brand messaging into compelling content that resonates with target audiences. This position works closely with marketing, creative, and leadership teams to drive measurable growth through social media.

Key Responsibilities Social Media Strategy & Planning

Develop and execute comprehensive social media strategies aligned with company goals

Plan and manage content calendars across multiple platforms

Identify opportunities to increase brand awareness, engagement, and follower growth

Content Creation & Brand Voice

Create, curate, and oversee the development of engaging content, including graphics, captions, videos, and stories

Ensure all content reflects brand identity, tone, and messaging

Collaborate with internal teams to align social content with broader marketing initiatives

Platform Management & Engagement

Manage daily posting, monitoring, and engagement across social media platforms

Respond to comments and messages in a timely and professional manner

Build and nurture online community engagement

Analytics & Optimization

Track performance metrics such as engagement, reach, and growth

Analyze results and provide insights to refine content and strategy

Stay informed on platform updates, algorithm changes, and industry trends

Campaign Support & Growth Initiatives

Support product launches, promotions, and marketing campaigns through social media

Identify and test new content formats, platforms, and growth opportunities

Collaborate on influencer or partnership initiatives as needed

Qualifications & Requirements Required Qualifications

Proven experience managing and growing social media accounts for a brand or business

Strong understanding of major social platforms and best practices

Excellent written communication skills and creative storytelling ability

Preferred Qualifications

Experience developing social media strategies for consumer-facing brands

Familiarity with social media analytics and reporting tools

Experience collaborating with creative or marketing teams

Professional Skills & Attributes

Creative, detail-oriented, and highly organized

Strategic thinker with a data-informed mindset

Ability to manage multiple projects and meet deadlines

Strong collaboration and communication skills

What We Offer

Collaborative and growth-oriented work environment

Opportunity to shape and grow the company’s social media presence

Long-term career growth potential

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