
Sr. Trade Show & Events Specialist
Life Fitness / Hammer Strength, Rosemont, Illinois, United States
Join us as we empower the world to work out, creating healthier lives together.
About Life Fitness / Hammer Strength Life Fitness / Hammer Strength inspires healthier lives by creating world-class fitness equipment and experiences. From our global trade show presence to immersive factory tours and brand partnerships, we bring our brand to life through powerful, customer-centric experiences.
Position Overview The Sr. Trade Show Specialist leads the end‑to‑end planning, execution, and optimization of Life Fitness and Hammer Strength trade shows across the U.S. This role owns booth design and build, show services, vendor relationships, and onsite logistics to create high‑impact, on‑brand customer experiences. Operating with a high degree of autonomy, this position acts as the primary point of contact for internal teams and external partners throughout the trade show lifecycle.
Ideal candidates bring deep trade show operations expertise, strong project management skills, and the ability to problem‑solve in fast‑paced, onsite environments.
Work model: Hybrid (Monday & Friday remote; Tuesday–Thursday in‑office collaboration)
What You’ll Do
Lead Trade Show Execution Own all phases of trade shows from planning to post‑show wrap‑up, including booth design, build, installation, and teardown.
Vendor & Budget Management Select, manage, and negotiate with vendors, agencies, and contractors; develop and manage trade show budgets, ensuring accuracy and cost efficiency in alignment with strategy.
Onsite Leadership Act as the onsite lead, making real‑time decisions to resolve issues and maintain timeline, quality, and brand standards. Direct installation crews, show service providers, and internal team members.
Cross‑Functional Collaboration Align closely with Marketing, Sales, Product, Creative, and Experiential teams to deliver cohesive brand experiences. Maintain the annual U.S. trade show calendar and cross‑functional project timelines.
Creative & Brand Integration Partner with creative teams to bring exhibit concepts to life and ensure strong brand storytelling across all touchpoints. Provide guidance on exhibit layouts, product placement, and attendee engagement opportunities.
Reporting & Continuous Improvement Manage lead capture processes and support CRM integration. Deliver post‑show recaps with metrics, learnings, and performance insights. Identify opportunities to optimize trade show strategy, processes, or partnerships.
What You Bring
BA/BS in Marketing, Communications, Event Management, or related field.
3–5 years of direct trade show or large‑scale event experience.
Strong understanding of booth builds, show services, logistics, and onsite operations.
Experience negotiating contracts and managing budgets.
Excellent organizational, communication, and stakeholder‑management skills.
Ability to independently lead and troubleshoot onsite in high‑pressure environments.
At Life Fitness / Hammer Strength, we think customer first, play as one team, and raise the bar on fitness innovation— in the gym and in every corner of our facilities. We persevere and get it done, with a clear purpose to inspire each other to live healthier lives. If you’re ready to bring out the best in people while powering the future of fitness manufacturing, we invite you to apply.
Want to take the next step in your career?
Life Fitness / Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential. If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/resume shows that your skills and experience have synergy with the job description, we’ll hop on a call to get to know you and discuss the position in more detail. If it’s not the right opportunity this time, we’ll always let you know.
Life Fitness / Hammer Strength is an equal opportunity employer. All qualified applicants, including individuals with disabilities and protected veterans, are encouraged to apply. Life Fitness / Hammer Strength complies with all applicable federal, state, and local laws regarding employment, recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable laws.
Life Fitness / Hammer Strength is committed to providing a safe and respectful workplace. For information about our security and privacy practices, please refer to our official careers site.
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About Life Fitness / Hammer Strength Life Fitness / Hammer Strength inspires healthier lives by creating world-class fitness equipment and experiences. From our global trade show presence to immersive factory tours and brand partnerships, we bring our brand to life through powerful, customer-centric experiences.
Position Overview The Sr. Trade Show Specialist leads the end‑to‑end planning, execution, and optimization of Life Fitness and Hammer Strength trade shows across the U.S. This role owns booth design and build, show services, vendor relationships, and onsite logistics to create high‑impact, on‑brand customer experiences. Operating with a high degree of autonomy, this position acts as the primary point of contact for internal teams and external partners throughout the trade show lifecycle.
Ideal candidates bring deep trade show operations expertise, strong project management skills, and the ability to problem‑solve in fast‑paced, onsite environments.
Work model: Hybrid (Monday & Friday remote; Tuesday–Thursday in‑office collaboration)
What You’ll Do
Lead Trade Show Execution Own all phases of trade shows from planning to post‑show wrap‑up, including booth design, build, installation, and teardown.
Vendor & Budget Management Select, manage, and negotiate with vendors, agencies, and contractors; develop and manage trade show budgets, ensuring accuracy and cost efficiency in alignment with strategy.
Onsite Leadership Act as the onsite lead, making real‑time decisions to resolve issues and maintain timeline, quality, and brand standards. Direct installation crews, show service providers, and internal team members.
Cross‑Functional Collaboration Align closely with Marketing, Sales, Product, Creative, and Experiential teams to deliver cohesive brand experiences. Maintain the annual U.S. trade show calendar and cross‑functional project timelines.
Creative & Brand Integration Partner with creative teams to bring exhibit concepts to life and ensure strong brand storytelling across all touchpoints. Provide guidance on exhibit layouts, product placement, and attendee engagement opportunities.
Reporting & Continuous Improvement Manage lead capture processes and support CRM integration. Deliver post‑show recaps with metrics, learnings, and performance insights. Identify opportunities to optimize trade show strategy, processes, or partnerships.
What You Bring
BA/BS in Marketing, Communications, Event Management, or related field.
3–5 years of direct trade show or large‑scale event experience.
Strong understanding of booth builds, show services, logistics, and onsite operations.
Experience negotiating contracts and managing budgets.
Excellent organizational, communication, and stakeholder‑management skills.
Ability to independently lead and troubleshoot onsite in high‑pressure environments.
At Life Fitness / Hammer Strength, we think customer first, play as one team, and raise the bar on fitness innovation— in the gym and in every corner of our facilities. We persevere and get it done, with a clear purpose to inspire each other to live healthier lives. If you’re ready to bring out the best in people while powering the future of fitness manufacturing, we invite you to apply.
Want to take the next step in your career?
Life Fitness / Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential. If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/resume shows that your skills and experience have synergy with the job description, we’ll hop on a call to get to know you and discuss the position in more detail. If it’s not the right opportunity this time, we’ll always let you know.
Life Fitness / Hammer Strength is an equal opportunity employer. All qualified applicants, including individuals with disabilities and protected veterans, are encouraged to apply. Life Fitness / Hammer Strength complies with all applicable federal, state, and local laws regarding employment, recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable laws.
Life Fitness / Hammer Strength is committed to providing a safe and respectful workplace. For information about our security and privacy practices, please refer to our official careers site.
#J-18808-Ljbffr