KI
Job Overview
We are seeking a
Creative Copywriter
to work from KI’s Corporate Office in Green Bay. This position is responsible for crafting compelling, brand-aligned messaging that drives engagement, strengthens brand voice, and supports marketing initiatives across all verticals and brands, including KI, Pallas Textiles, and KI Wall. This role blends conceptual thinking with high-level writing skills to produce standout ideas and copy for campaigns, digital platforms, and traditional media. It combines human creativity with an understanding of AI tools, leveraging them to enhance ideation, refine messaging, and maintain consistency across three distinct brand voices. The ideal candidate thrives at the intersection of creativity and strategy—shaping brand stories, generating campaign concepts, and delivering polished copy that resonates. Specific responsibilities include
Conceptual Content Creation & Messaging : Generate ideas and write compelling copy for integrated campaigns, product storytelling, brand initiatives, and thought leadership efforts. Write clear, engaging, and brand consistent content for digital and print channels. Contribute big-picture thinking during brainstorming sessions and marketing strategy discussions. Develop and refine AI-generated copy by crafting effective prompts, evaluating output quality, editing, and training for effective voice and tone to align with brand standards. Campaign & Brand Storytelling Support
Develop messaging that aligns with campaign goals
and strengthens the emotional resonance of the brand. Leverage AI tools
to ideate, generate, and optimize marketing copy for campaigns ensuring creativity, clarity, and strategic alignment with business goals. Editing, Proofing & Quality Control
Review and revise copy for accuracy, clarity, grammar, and impact. Proofread internal and external communications
for brand consistency and error-free execution. Ongoing Learning & Creative Trends
Stay attuned to trends
in advertising, design, digital storytelling, and marketing communication Participate in workshops , webinars, or writing course to sharpen creative writing and messaging skills. Contribute to evolving brand voice
standards and style guides. What you Need to Succeed:
Bachelor’s degree
in English, Journalism, Communications, Marketing, Advertising, or related field. 3-5 years’ experience
in creative copywriting, content marketing, or campaign development roles, preferably in a corporate marketing or agency environment. Demonstrated experience developing ideas
and writing for multi-channel campaigns. Experience writing
for a variety of platforms and formats, including web, social, e-mail, advertising, news media, print, and video. Familiarity working within established brand guidelines
and a creative brief process . Exceptional command of language , storytelling, and persuasive writing techniques; ability to create content that captures attention and drives action. Understanding of how content
supports the buyer journey, brand identity, and conversion goals. Familiarity with writing for SEO,
e-mail marketing, UX writing, and content management systems is a plus! What KI Offers You
Participation in our Employee Stock Ownership Plan (ESOP):
As an employee, you will have stock ownership in the company. A 401(k) Plan with Company Match:
A retirement savings plan with employer contributions. Paid Vacation, Sick Days, & Holidays:
Time off to recharge and spend with loved ones. Wellness Resources:
Access to an on-site fitness center, fitness reimbursement program, and on-site nurse. Onsite Cafe:
Enjoy a full breakfast and lunch menu right at work. Employee Product Discounts:
Special pricing on company products. Educational Reimbursement Program:
Support for degree programs and certifications. Full Benefits Package:
Includes life insurance, short-term disability, long-term disability, and an Employee Assistance Program (EAP) and more.
#J-18808-Ljbffr
We are seeking a
Creative Copywriter
to work from KI’s Corporate Office in Green Bay. This position is responsible for crafting compelling, brand-aligned messaging that drives engagement, strengthens brand voice, and supports marketing initiatives across all verticals and brands, including KI, Pallas Textiles, and KI Wall. This role blends conceptual thinking with high-level writing skills to produce standout ideas and copy for campaigns, digital platforms, and traditional media. It combines human creativity with an understanding of AI tools, leveraging them to enhance ideation, refine messaging, and maintain consistency across three distinct brand voices. The ideal candidate thrives at the intersection of creativity and strategy—shaping brand stories, generating campaign concepts, and delivering polished copy that resonates. Specific responsibilities include
Conceptual Content Creation & Messaging : Generate ideas and write compelling copy for integrated campaigns, product storytelling, brand initiatives, and thought leadership efforts. Write clear, engaging, and brand consistent content for digital and print channels. Contribute big-picture thinking during brainstorming sessions and marketing strategy discussions. Develop and refine AI-generated copy by crafting effective prompts, evaluating output quality, editing, and training for effective voice and tone to align with brand standards. Campaign & Brand Storytelling Support
Develop messaging that aligns with campaign goals
and strengthens the emotional resonance of the brand. Leverage AI tools
to ideate, generate, and optimize marketing copy for campaigns ensuring creativity, clarity, and strategic alignment with business goals. Editing, Proofing & Quality Control
Review and revise copy for accuracy, clarity, grammar, and impact. Proofread internal and external communications
for brand consistency and error-free execution. Ongoing Learning & Creative Trends
Stay attuned to trends
in advertising, design, digital storytelling, and marketing communication Participate in workshops , webinars, or writing course to sharpen creative writing and messaging skills. Contribute to evolving brand voice
standards and style guides. What you Need to Succeed:
Bachelor’s degree
in English, Journalism, Communications, Marketing, Advertising, or related field. 3-5 years’ experience
in creative copywriting, content marketing, or campaign development roles, preferably in a corporate marketing or agency environment. Demonstrated experience developing ideas
and writing for multi-channel campaigns. Experience writing
for a variety of platforms and formats, including web, social, e-mail, advertising, news media, print, and video. Familiarity working within established brand guidelines
and a creative brief process . Exceptional command of language , storytelling, and persuasive writing techniques; ability to create content that captures attention and drives action. Understanding of how content
supports the buyer journey, brand identity, and conversion goals. Familiarity with writing for SEO,
e-mail marketing, UX writing, and content management systems is a plus! What KI Offers You
Participation in our Employee Stock Ownership Plan (ESOP):
As an employee, you will have stock ownership in the company. A 401(k) Plan with Company Match:
A retirement savings plan with employer contributions. Paid Vacation, Sick Days, & Holidays:
Time off to recharge and spend with loved ones. Wellness Resources:
Access to an on-site fitness center, fitness reimbursement program, and on-site nurse. Onsite Cafe:
Enjoy a full breakfast and lunch menu right at work. Employee Product Discounts:
Special pricing on company products. Educational Reimbursement Program:
Support for degree programs and certifications. Full Benefits Package:
Includes life insurance, short-term disability, long-term disability, and an Employee Assistance Program (EAP) and more.
#J-18808-Ljbffr