Media Planner & Buyer— Bilingual / Multicultural (English/Spanish)
Multicultural Marketing Resources, Inc., Houston, Texas, United States, 77246
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Media Planner & Buyer— Bilingual / Multicultural (English/Spanish) Company or Employer:
Lopez Negrete Communications, Inc.
Job Location:
Houston, TX
Lopez Negrete Communications is seeking a
Media Planner & Buyer
to develop and execute integrated media strategies. This role supports multicultural and bilingual campaigns across traditional platforms, ensuring efficient buys, strong performance, and impactful reach.
Key Responsibilities
Build strategic media plans aligned to client goals, targeting Texas DMAs and multicultural audiences
Recommend channel mix across TV, radio, OOH
Negotiate with vendors and manage IOs, budgets, flighting, and added value
Oversee trafficking, creative rotations, and campaign pacing
Monitor performance, optimize mid-flight, and provide post-campaign insights and reporting
Collaborate cross-functionally with account, creative, and analytics teams
Qualifications
4–7+ years in media planning and/or buying (agency or in-house)
Experience buying and planning Texas markets and working with bilingual/multicultural audiences
Strong knowledge of media KPIs
Bilingual English/Spanish a MUST.
Great opportunity for a strategic + detail-driven media professional passionate about multicultural marketing.
Send your resume and a short note (or portfolio/case studies if available) to:
Dinora@lopeznegrete.com
#J-18808-Ljbffr
Media Planner & Buyer— Bilingual / Multicultural (English/Spanish) Company or Employer:
Lopez Negrete Communications, Inc.
Job Location:
Houston, TX
Lopez Negrete Communications is seeking a
Media Planner & Buyer
to develop and execute integrated media strategies. This role supports multicultural and bilingual campaigns across traditional platforms, ensuring efficient buys, strong performance, and impactful reach.
Key Responsibilities
Build strategic media plans aligned to client goals, targeting Texas DMAs and multicultural audiences
Recommend channel mix across TV, radio, OOH
Negotiate with vendors and manage IOs, budgets, flighting, and added value
Oversee trafficking, creative rotations, and campaign pacing
Monitor performance, optimize mid-flight, and provide post-campaign insights and reporting
Collaborate cross-functionally with account, creative, and analytics teams
Qualifications
4–7+ years in media planning and/or buying (agency or in-house)
Experience buying and planning Texas markets and working with bilingual/multicultural audiences
Strong knowledge of media KPIs
Bilingual English/Spanish a MUST.
Great opportunity for a strategic + detail-driven media professional passionate about multicultural marketing.
Send your resume and a short note (or portfolio/case studies if available) to:
Dinora@lopeznegrete.com
#J-18808-Ljbffr