Baltic Born
About Baltic Born
At Baltic Born, we believe every woman deserves to feel confident, beautiful, and empowered through every stage of life. Founded by three sisters, our brand celebrates sisterhood and the strength of womanhood through thoughtfully designed fashion. We serve women navigating various life stages—from young professionals and mothers to wedding guests and dinner hosts—designing pieces that elevate their everyday and special moments.
We foster apositive, uplifting work environmentwhere creativity thrives, collaboration is valued, and growth is encouraged. From team lunches to fun events, we believe in celebrating our team regularly with monthly employee appreciation activities, and fuel your creativity with stocked snacks and drinks. We value your time and well-being by providing paid 30-minute lunch breaks and employees may enjoy our collections with an exclusive employee discount.
You’ll work for a company that focuses on attainable luxury, extended sizing, and creating fashion that helps women feel their best at every stage of life.
We're looking for a Director of Creator & Affiliate Partnerships to own and scale our influencer marketing, UGC strategy, and affiliate programs. This role is pivotal to expanding Baltic Born's reach across premium commerce channels, creator networks, and social commerce platforms. You'll lead strategy and execution across the full creator and affiliate funnel from identifying and negotiating partnerships with fashion influencers to managing performance-based affiliate networks and TikTok Shops. This is a high-impact leadership role reporting directly to the CMO.
What You'll Do Influencer & Creator Strategy
Develop and execute a comprehensive influencer marketing strategy across social media
Identify, vet, and build relationships with fashion, lifestyle, and wedding content creators who align with Baltic Born's brand and customer profile
Lead influencer outreach, negotiations, and contract execution, including content rights, usage terms, exclusivity, and compensation structures
Build a tiered influencer program spanning nano, micro, macro, and celebrity talent
Content Rights Management
Develop a scalable acquisition strategy to fuel paid media, organic social, email, and on-site content
Negotiate and secure content rights and whitelisting permissions for paid advertising across Meta, TikTok, and Pinterest
Partner with the Email and Paid Media teams to identify high-performing creator content for amplification
Affiliate Program Management
Own relationships with affiliate networks and platforms, including LTK (rewardStyle), Awin, ShareASale, ShopMy, and others
Manage commission structures, optimize payouts, and drive incremental revenue through affiliate channels
Develop and nurture relationships with platforms to maximize exposure to high-income female shoppers
Track, analyze, and report on affiliate program performance; continuously optimize for ROAS and customer acquisition cost
TikTok Shop & Social Commerce
Lead TikTok Affiliate strategy, including creator recruitment, product seeding, and live shopping initiatives
Stay ahead of emerging social commerce trends and identify new monetization opportunities
Collaborate with the Social team on creator-driven content that drives both engagement and conversion
Partnerships & Industry Relationships
Build and maintain relationships with high-content publications (Dotdash Meredith, Today Show, Glamour, The Knot, Forbes Vetted, E! News, etc.)
Identify and pursue placements on shopping and comparison sites (ModeSens, WantLocker, Rodeo)
Team Leadership & Cross-Functional Collaboration
Build, mentor, and lead a high-performing team
Partner closely with Paid Media, Creative, Organic Social, and ,Email teams to align influencer/affiliate efforts with broader marketing goals
Develop forecasts, budgets, and KPIs; present performance updates and strategic recommendations to leadership
Required Experience
6+ years in influencer marketing, affiliate marketing, or creator partnerships, ideally in fashion, apparel, lifestyle, or DTC ecommerce
Proven track record of building and scaling influencer and affiliate programs that drive measurable revenue, including TikTok Affiliates
Deep experience with affiliate platforms: LTK, Awin, ShareASale, Impact, Rakuten, or similar, and creator platforms like Grin, CreatorIQ, Aspire, or Traackr
Hands-on experience with TikTok Shop and TikTok Affiliate programs
Strong contract negotiation skills, including content licensing, usage rights, exclusivity clauses, andli>
Demonstrated ability to identify, recruit, and manage relationships with creators across follower tiers
Experience managing six- or seven-figure influencer/affiliate budgets
Skills & Attributes
Strong understanding of the fashion creator ecosystem and what content performs across platforms
Data-driven mindset with experience in tracking attribution, measuring incrementality, and optimizing program performance
Excellent relationship-building skills, you know how to work with talent, agents, and platform partners
Highly organized with the ability to manage multiple partnerships, campaigns, and deadlines simultaneously
Strong written and verbal communication skills
Self-starter who thrives in a fast-paced, scaling environment
#J-18808-Ljbffr
We foster apositive, uplifting work environmentwhere creativity thrives, collaboration is valued, and growth is encouraged. From team lunches to fun events, we believe in celebrating our team regularly with monthly employee appreciation activities, and fuel your creativity with stocked snacks and drinks. We value your time and well-being by providing paid 30-minute lunch breaks and employees may enjoy our collections with an exclusive employee discount.
You’ll work for a company that focuses on attainable luxury, extended sizing, and creating fashion that helps women feel their best at every stage of life.
We're looking for a Director of Creator & Affiliate Partnerships to own and scale our influencer marketing, UGC strategy, and affiliate programs. This role is pivotal to expanding Baltic Born's reach across premium commerce channels, creator networks, and social commerce platforms. You'll lead strategy and execution across the full creator and affiliate funnel from identifying and negotiating partnerships with fashion influencers to managing performance-based affiliate networks and TikTok Shops. This is a high-impact leadership role reporting directly to the CMO.
What You'll Do Influencer & Creator Strategy
Develop and execute a comprehensive influencer marketing strategy across social media
Identify, vet, and build relationships with fashion, lifestyle, and wedding content creators who align with Baltic Born's brand and customer profile
Lead influencer outreach, negotiations, and contract execution, including content rights, usage terms, exclusivity, and compensation structures
Build a tiered influencer program spanning nano, micro, macro, and celebrity talent
Content Rights Management
Develop a scalable acquisition strategy to fuel paid media, organic social, email, and on-site content
Negotiate and secure content rights and whitelisting permissions for paid advertising across Meta, TikTok, and Pinterest
Partner with the Email and Paid Media teams to identify high-performing creator content for amplification
Affiliate Program Management
Own relationships with affiliate networks and platforms, including LTK (rewardStyle), Awin, ShareASale, ShopMy, and others
Manage commission structures, optimize payouts, and drive incremental revenue through affiliate channels
Develop and nurture relationships with platforms to maximize exposure to high-income female shoppers
Track, analyze, and report on affiliate program performance; continuously optimize for ROAS and customer acquisition cost
TikTok Shop & Social Commerce
Lead TikTok Affiliate strategy, including creator recruitment, product seeding, and live shopping initiatives
Stay ahead of emerging social commerce trends and identify new monetization opportunities
Collaborate with the Social team on creator-driven content that drives both engagement and conversion
Partnerships & Industry Relationships
Build and maintain relationships with high-content publications (Dotdash Meredith, Today Show, Glamour, The Knot, Forbes Vetted, E! News, etc.)
Identify and pursue placements on shopping and comparison sites (ModeSens, WantLocker, Rodeo)
Team Leadership & Cross-Functional Collaboration
Build, mentor, and lead a high-performing team
Partner closely with Paid Media, Creative, Organic Social, and ,Email teams to align influencer/affiliate efforts with broader marketing goals
Develop forecasts, budgets, and KPIs; present performance updates and strategic recommendations to leadership
Required Experience
6+ years in influencer marketing, affiliate marketing, or creator partnerships, ideally in fashion, apparel, lifestyle, or DTC ecommerce
Proven track record of building and scaling influencer and affiliate programs that drive measurable revenue, including TikTok Affiliates
Deep experience with affiliate platforms: LTK, Awin, ShareASale, Impact, Rakuten, or similar, and creator platforms like Grin, CreatorIQ, Aspire, or Traackr
Hands-on experience with TikTok Shop and TikTok Affiliate programs
Strong contract negotiation skills, including content licensing, usage rights, exclusivity clauses, andli>
Demonstrated ability to identify, recruit, and manage relationships with creators across follower tiers
Experience managing six- or seven-figure influencer/affiliate budgets
Skills & Attributes
Strong understanding of the fashion creator ecosystem and what content performs across platforms
Data-driven mindset with experience in tracking attribution, measuring incrementality, and optimizing program performance
Excellent relationship-building skills, you know how to work with talent, agents, and platform partners
Highly organized with the ability to manage multiple partnerships, campaigns, and deadlines simultaneously
Strong written and verbal communication skills
Self-starter who thrives in a fast-paced, scaling environment
#J-18808-Ljbffr