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Product Marketing Manager

SalaryGuide, Irving, Texas, United States, 75084

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Responsibilities

Own the story: Define positioning and messaging for TrendAI’s XDR and SOC-focused solutions, with a strong emphasis on cyber risk and customer outcomes—not features. Lead go-to-market: Drive launches and integrated GTM motions in close partnership with product, sales, and integrated marketing teams. Create high-impact content: Develop field-ready assets (presentations, whitepapers, blogs, case studies, videos, analyst materials) that engage SOC teams and CISO audiences. Influence the roadmap: Bring market insight, customer perspective, and competitive intelligence into product strategy and prioritization. Enable the field: Arm sales teams with crisp narratives, decks, and training that help them win complex security conversations. Be a thought leader: Present confidently to analysts, customers, partners, and internal leaders representing TrendAI as a trusted voice in SOC modernization and cyber risk. Stay ahead of the market: Track trends across XDR, SOC operations, MITRE ATT&CK, NIST, and cyber risk quantification to continuously sharpen our point of view. Requirements

7+ years of B2B product marketing experience, ideally in cybersecurity or adjacent technical domains Deep understanding of SOC operations - people, processes, and technologies (XDR, SIEM, SOAR) Strong grasp of cyber risk, threat-based and risk-based approaches, and executive-level security conversations Familiarity with MITRE ATT&CK and NIST frameworks Exceptional storytelling skills - able to simplify complexity without losing credibility Proven experience leading cross-functional initiatives in fast-moving, sometimes ambiguous environments A strategic mindset with hands-on execution instincts Preferred

Benefits

Comprehensive health benefits and paid time off package Pre-partum, maternity, parental, medical leave and adoption assistance Mental Health Wellness Program & Annual Wellness Incentive 401(k) with company match Pet Insurance Collaborative and innovative culture

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