Responsibilities
Execute and optimize mobile app acquisition campaigns across Apple Search Ads and mobile ad networks for enterprise level clients
Assist as a mobile activation point of contact for assigned clients, responding to emails and participating in weekly status calls
Manage budgets, pacing, and daily performance across assigned app install campaigns
Support channel expansion initiatives by assisting with strategy development and execution
Build campaign structures, tracking links, benchmarks, and pacing plans
Monitor performance metrics, identify irregularities, and surface optimization recommendations to internal teams and clients
Troubleshoot attribution and tracking issues across MMPs (Mobile Measurement Partners) and advertising platforms, ensuring data accuracy and proper setup
Execute testing initiatives across creatives, audiences, placements, and platforms
Requirements
2+ years of digital marketing experience, with at least 1 year in a client-facing role
Hands‑on experience with Apple Search Ads, Google UAC, Google Search, Applovin or similar mobile acquisition channels
Familiarity with mobile measurement partners (MMPs) and mobile attribution concepts
Strong understanding of mobile KPIs and app install media buying tactics
Highly detail‑oriented, organized, and comfortable managing multiple priorities
Strong analytical and problem‑solving skills
Clear and confident written and verbal communication skills
Self‑starter mentality with the ability to work independently and collaboratively
Preferred
Experience managing or supporting campaigns on mobile DSPs
Curiosity and eagerness to learn new channels and mobile acquisition strategies
Hands‑on, roll‑up‑your‑sleeves mindset with strong ownership of execution
Comfort working with third‑party tracking platforms (e.g., AppsFlyer, Adjust, Kochava)
Entrepreneurial attitude and proactive approach to problem‑solving
Passion for mobile marketing and continuous improvement
Willing to train/develop a mobile app acquisition paid media skill set for the right candidate showcasing a strong knowledge of paid digital marketing with hands on experience in other verticals such as B2C, ecommerce, B2B
Benefits
Healthcare, Dental, and Vision coverage
401k plan, plus matching
PTO
Paid Company Holidays
Parental Leave
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Execute and optimize mobile app acquisition campaigns across Apple Search Ads and mobile ad networks for enterprise level clients
Assist as a mobile activation point of contact for assigned clients, responding to emails and participating in weekly status calls
Manage budgets, pacing, and daily performance across assigned app install campaigns
Support channel expansion initiatives by assisting with strategy development and execution
Build campaign structures, tracking links, benchmarks, and pacing plans
Monitor performance metrics, identify irregularities, and surface optimization recommendations to internal teams and clients
Troubleshoot attribution and tracking issues across MMPs (Mobile Measurement Partners) and advertising platforms, ensuring data accuracy and proper setup
Execute testing initiatives across creatives, audiences, placements, and platforms
Requirements
2+ years of digital marketing experience, with at least 1 year in a client-facing role
Hands‑on experience with Apple Search Ads, Google UAC, Google Search, Applovin or similar mobile acquisition channels
Familiarity with mobile measurement partners (MMPs) and mobile attribution concepts
Strong understanding of mobile KPIs and app install media buying tactics
Highly detail‑oriented, organized, and comfortable managing multiple priorities
Strong analytical and problem‑solving skills
Clear and confident written and verbal communication skills
Self‑starter mentality with the ability to work independently and collaboratively
Preferred
Experience managing or supporting campaigns on mobile DSPs
Curiosity and eagerness to learn new channels and mobile acquisition strategies
Hands‑on, roll‑up‑your‑sleeves mindset with strong ownership of execution
Comfort working with third‑party tracking platforms (e.g., AppsFlyer, Adjust, Kochava)
Entrepreneurial attitude and proactive approach to problem‑solving
Passion for mobile marketing and continuous improvement
Willing to train/develop a mobile app acquisition paid media skill set for the right candidate showcasing a strong knowledge of paid digital marketing with hands on experience in other verticals such as B2C, ecommerce, B2B
Benefits
Healthcare, Dental, and Vision coverage
401k plan, plus matching
PTO
Paid Company Holidays
Parental Leave
#J-18808-Ljbffr