Digital Content Coordinator Job at King Swings in Parkesburg

Reports to: Manager, Digital Content & Social Media Location: Full-Time hybrid role based in the Parkesburg, PA office. Overview The Digital Content Coordinator is a high-energy, detail-oriented team player with a passion for digital marketing and content creation. The role executes the digital content calendar for both residential and commercial businesses. You will support the day-to-day operations for digital assets and copy that bring our brand to life across social media, email, and web platforms. The role will partner closely with in-house teams, 3rd-party agencies, and freelancers to maintain brand consistency and drive engagement. This is an excellent entry-level opportunity for someone eager to expand their skill set in digital content (photo, video, and copy), storytelling, and brand marketing. Responsibilities Social Media Manage daily social media activities, including scheduling posts across platforms (Instagram, Facebook, TikTok, YouTube, Pinterest, Reddit, Beacon) Responding to DMs and comments Engaging with followers and building community Handle post-production editing and scheduling of content from freelance partners Assist with sourcing props for shoots and maintaining an organized prop closet Website (Lead Gen) Serve as the day-to-day contact for our Shopify agency for a replatform Responsible for updating site content, navigation, and QA post-launch Copywriting Write clear, concise, on-brand copy for social media, email, and digital placements Support scriptwriting or captioning needs for video content Ensure all copy follows current brand voice guidelines and platform best practices Visual Media Archive Organize and maintain a searchable digital media library Tag and categorize photo and video assets for easy cross-team use Ensure content is archived promptly and consistently Reporting & Analytics Responsible for gathering and completing weekly/monthly analytics reports Track performance metrics across social and web platforms Role Qualifications 1-2+ years of hands‑on experience with digital content Strong organizational skills and attention to detail Excellent written communication and copywriting skills Familiarity with social media management tools, website platforms, and CRM tools Basic photo/video editing skills for digital content A proactive mindset and willingness to take initiative Willingness to work occasional evenings and weekends as needed Bachelor’s degree in Marketing, Communications, Media Production, or a related field Title: Digital Content Coordinator #J-18808-Ljbffr