Position Summary
We are looking for a Senior Marketing Analytics Manager (all genders) to start as soon as possible on a full-time, permanent basis. We are remote‑first within Germany, but you can choose whether you want to work hybrid or entirely on‑site, depending on your proximity to one of our locations (Munich, Nuremberg, Cologne, Hamburg, Berlin).
Role Overview As Senior Marketing Analytics Manager at Contabo, you build the foundation for sound marketing and growth decisions. Your role is not about filling reports, but about making relationships visible, validating hypotheses and turning insights into concrete recommendations. You bring structure to a complex data landscape, connect campaign, customer and product data, and ensure decisions are driven less by gut feeling and more by reliable evidence.
Key Responsibilities
Analyze and clean up existing tracking and attribution setup: pixels, consent, and data discrepancies between ad platforms, CRM and backend systems.
Develop a solid understanding of our customer structure – countries, products and usage behavior – and establish initial analyses for specific questions.
Identify quick wins where optimizations can have an immediate impact.
Systematically develop marketing analytics further: analyze customer journeys and funnels, conduct segmentation and cohort analyses, identify churn drivers and model LTVs across channels and customer groups.
Translate insights into clear actions and act as a sparring partner for marketing, product management and other stakeholders – even when your findings challenge existing assumptions.
Establish customer intelligence as a fixed part of our decision‑making processes. Automated analyses, alerts and initial predictive approaches (e.g. churn or LTV forecasts) enable us to react earlier, invest more selectively and grow more sustainably.
Become a central subject‑matter reference for data‑driven marketing and product decisions – without people management responsibility, but with clear ownership.
Required Qualifications
Experience working with cross‑channel marketing data (paid ads, affiliate, CRM) in subscription‑based business models.
Very good understanding of marketing attribution, performance metrics (ROI, CAC/LTV, marketing mix) and their limitations.
Hands‑on experience with tracking setups (GA4, Google Tag Manager, server‑side tracking, consent mode).
Very good SQL skills for independent analysis and evaluation of data.
Experience with funnel, customer journey, and cohort analyses.
Confident use of BI tools and dashboards (e.g., Looker Studio, Tableau, or Power BI).
Experience in the subscription business (almost a must‑have).
Industry knowledge in hosting, telecommunications, or comparable tech/platform models (nice to have).
Benefits
Great freedom for your creative ideas.
Ongoing professional and personal development opportunities in an innovative and technological environment.
A comprehensive induction with your colleagues by your side.
Modern and conveniently located workplaces at our European locations.
Remote or hybrid working opportunities with the same technical equipment at home as in the office.
Flexible working hours for a healthy work‑life balance.
30‑day vacation by default.
The possibility of worcation in our summer office in Mallorca, as well as from any EU country.
An extra day off to get involved in social activities as part of our Volunteer Day.
Attractive conditions on many products and services through our corporate benefits program.
Unforgettable moments at our company events and team events.
Application If you have any questions, you can reach out to Max by email at maximilian.kasemir@contabo.de.
About Contabo Contabo - High‑quality Cloud Hosting Made in Germany! As a leading infrastructure service provider in the field of cloud instances and dedicated servers, we have stood for first‑class quality, reliability and favorable prices since our foundation in Munich in 2003. Meanwhile, more than 225,000 customers in over 190 countries trust our services.
We specialise in providing German quality to users worldwide, focusing on the stability and security of our data centres, the optimisation of internal processes, and excellent customer support.
Become a part of our future‑oriented company, which plays a significant role in the development of digital cloud hosting, and support us with your ideas and commitment.
#J-18808-Ljbffr
Role Overview As Senior Marketing Analytics Manager at Contabo, you build the foundation for sound marketing and growth decisions. Your role is not about filling reports, but about making relationships visible, validating hypotheses and turning insights into concrete recommendations. You bring structure to a complex data landscape, connect campaign, customer and product data, and ensure decisions are driven less by gut feeling and more by reliable evidence.
Key Responsibilities
Analyze and clean up existing tracking and attribution setup: pixels, consent, and data discrepancies between ad platforms, CRM and backend systems.
Develop a solid understanding of our customer structure – countries, products and usage behavior – and establish initial analyses for specific questions.
Identify quick wins where optimizations can have an immediate impact.
Systematically develop marketing analytics further: analyze customer journeys and funnels, conduct segmentation and cohort analyses, identify churn drivers and model LTVs across channels and customer groups.
Translate insights into clear actions and act as a sparring partner for marketing, product management and other stakeholders – even when your findings challenge existing assumptions.
Establish customer intelligence as a fixed part of our decision‑making processes. Automated analyses, alerts and initial predictive approaches (e.g. churn or LTV forecasts) enable us to react earlier, invest more selectively and grow more sustainably.
Become a central subject‑matter reference for data‑driven marketing and product decisions – without people management responsibility, but with clear ownership.
Required Qualifications
Experience working with cross‑channel marketing data (paid ads, affiliate, CRM) in subscription‑based business models.
Very good understanding of marketing attribution, performance metrics (ROI, CAC/LTV, marketing mix) and their limitations.
Hands‑on experience with tracking setups (GA4, Google Tag Manager, server‑side tracking, consent mode).
Very good SQL skills for independent analysis and evaluation of data.
Experience with funnel, customer journey, and cohort analyses.
Confident use of BI tools and dashboards (e.g., Looker Studio, Tableau, or Power BI).
Experience in the subscription business (almost a must‑have).
Industry knowledge in hosting, telecommunications, or comparable tech/platform models (nice to have).
Benefits
Great freedom for your creative ideas.
Ongoing professional and personal development opportunities in an innovative and technological environment.
A comprehensive induction with your colleagues by your side.
Modern and conveniently located workplaces at our European locations.
Remote or hybrid working opportunities with the same technical equipment at home as in the office.
Flexible working hours for a healthy work‑life balance.
30‑day vacation by default.
The possibility of worcation in our summer office in Mallorca, as well as from any EU country.
An extra day off to get involved in social activities as part of our Volunteer Day.
Attractive conditions on many products and services through our corporate benefits program.
Unforgettable moments at our company events and team events.
Application If you have any questions, you can reach out to Max by email at maximilian.kasemir@contabo.de.
About Contabo Contabo - High‑quality Cloud Hosting Made in Germany! As a leading infrastructure service provider in the field of cloud instances and dedicated servers, we have stood for first‑class quality, reliability and favorable prices since our foundation in Munich in 2003. Meanwhile, more than 225,000 customers in over 190 countries trust our services.
We specialise in providing German quality to users worldwide, focusing on the stability and security of our data centres, the optimisation of internal processes, and excellent customer support.
Become a part of our future‑oriented company, which plays a significant role in the development of digital cloud hosting, and support us with your ideas and commitment.
#J-18808-Ljbffr